Press release
Global Artificial Intelligence (AI) In Video Games Market Projected to Surpass $8.29 Billion by 2029 with 30% Annual Growth
Artificial Intelligence AI In Video Games Market
The surge in smartphone usage is predicted to stimulate the expansion of the artificial intelligence (AI) in the video game market. These cutting-edge mobile devices meld phone calls, computing, and online features into a single portable unit. The boost in smartphone usage is gained from greater affordability, technological progress, and escalating demand for networked services and apps. The increase in smartphone operation involves AI in video games for improved player experiences, tailored content proposals, and adaptable play facets. This allows game creators to introduce sophisticated AI procedures for lifelike personas, lively settings, and complex game circumstances. For example, Uswitch Limited, a British company specializing in price comparison and switch services, recorded 71.8 million mobile linkages in the UK in February 2023, marking a growth of 3.8% (approximately 2.6 million) from 2021. The UK's population is projected to hit 68.3 million by 2025, with approximately 95% (or about 65 million people) possessing a smartphone. As a result, the surge in smartphone penetration is propelling the expansion of AI in the video games market.
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What is the projected compound annual growth rate (CAGR) of the artificial intelligence (ai) in video games market from 2025 to 2034, and what factors influence it?
The market size of artificial intelligence (AI) in video games has seen a massive expansion in the last few years. It is projected to rise from $2.24 billion in 2024 to $2.9 billion in 2025, with a compound annual growth rate (CAGR) of 29.5%. The extraordinary growth during the historic period can be traced back to the advent of 3D graphics, progress in game design, the rise in desire for realism and immersion, developments in machine learning, and the proliferation of multiplayer gaming.
The market for artificial intelligence (AI) in video games is predicted to experience substantial growth in the forthcoming years. The market value is projected to reach $8.29 billion in 2029, with a Compound Annual Growth Rate (CAGR) of 30.0%. This growth during the projected period is due to factors such as the escalation of player analytics, the emergence of virtual and augmented reality gaming, the booming mobile gaming sector, the proliferation of cloud gaming, and the growth of player analytics. Key trends during this period will involve AI-driven personalized experiences, the incorporation of AI in game development instruments, the rise of AI-created content, the spread of AI-enabled virtual assistants, and improved realism attributed to AI-produced graphics.
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What new trends are reshaping the artificial intelligence (ai) in video games market and its opportunities?
Major firms active in the AI in video games sector are advancing their technologies, including cross-platform AI integration, to offer cutting-edge features to their customers. This involves the use of AI technology to provide consistent and seamless experiences across various gaming platforms. This includes the use of AI to fine-tune user interfaces, create platform-specific coding, and enable real-time data streaming. The goal is to empower developers to develop and maintain applications across multiple platforms at the same time, thus improving gaming experiences through cross-platform AI integration. For example, Yahaha Studios Oy Limited, a Finnish game-building company, introduced an AI-powered cross-platform co-creation tool in June 2023, allowing developers to create no-code titles with the help of AI. The primary aim is to integrate user-generated content (UGC) across various platforms like mobile, PC, Mac, and more without any hassle. This platform provides an array of superior features such as a user-friendly interface, straightforward functionality, stability, and interactivity, thus boosting the game development process and enhancing the user experience.
What are the major segments of the artificial intelligence (ai) in video games market and their role in driving growth?
The artificial intelligence (AI) in video games market covered in this report is segmented -
1) By Component: Hardware, Software, Service
2) By Technology: Machine Learning, Natural Language Processing, Computer Vision, Gesture Control, Other Technologies
3) By Genre: Action, Adventure, Puzzle, Simulation, Role Playing, Other Genres
Subsegments:
1) By Hardware: Graphics Processing Units (GPUs), Central Processing Units (CPUs), Game Consoles, Virtual Reality (VR) And Augmented Reality (AR) Devices
2) By Software: Game AI Engines, Machine Learning Frameworks, Natural Language Processing (NLP) Tools, Behavior Simulation Tools
3) By Service: Consulting Services, Game Development Services, Maintenance And Support Services, Cloud Gaming Services
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Which regions are key players in the growth of the artificial intelligence (ai) in video games market?
North-America was the largest region in the artificial intelligence (AI) in video games market in 2024. The regions covered in the artificial intelligence (AI) in video games market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
Who are the key firms paving the way for growth in the artificial intelligence (ai) in video games market?
Major companies operating in the artificial intelligence (AI) in video games market are Microsoft Corporation, Tencent Holdings Limited, NVIDIA Corporation, Nintendo Co. Ltd., Teleperformance Nordic AB, Bandai Namco Entertainment Inc., Electronic Arts Inc., Square Enix Holdings Co. Ltd., Inworld AI Inc., Ubisoft Entertainment SA, Konami Holdings Corporation, Unity Technologies Inc., Rival Theory Inc., Eidos-Sherbrooke Inc., Google DeepMind Technologies Limited, Rockstar Games Inc., LeewayHertz Technologies Private Limited, SideFX Software Inc., Heroz Inc., Osmo, Leia Inc., Powder AI Inc., Titan AI Inc., Signality Inc., Latitude.io Inc., Markovate Inc., Bungie Inc., PrometheanAI Inc., DefinedCrowd Corporation, Martian Lawyers Club
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What Is Covered In The Artificial Intelligence (AI) In Video Games Global Market Report?
• Market Size Forecast: Examine the artificial intelligence (ai) in video games market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the artificial intelligence (ai) in video games market for a structured understanding.
• Key Players Overview: Analyze major players in the artificial intelligence (ai) in video games market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the artificial intelligence (ai) in video games market.
• Segment Contributions: Evaluate how different segments drive overall growth in the artificial intelligence (ai) in video games market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the artificial intelligence (ai) in video games market.
• Industry Challenges: Identify potential risks and obstacles affecting the artificial intelligence (ai) in video games market.
• Competitive Landscape: Review strategic developments in the artificial intelligence (ai) in video games market, including expansions, agreements, and new product launches.
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