Bringing Enterprise-Grade Digital Experiences to Mid-Market: Synoptek Partners with Kentico

Irvine, California - Synoptek, a leading global digital transformation and managed IT services provider, is pleased to announce its strategic alliance with Kentico, a leading digital experience platforms (DXP) and content management systems (CMS). As an implementation partner for Kentico's latest DXP, Xperience by Kentico, Synoptek aims to bring enterprise-grade digital marketing and content management capabilities to mid-market organizations.

Driving Digital Experience Transformation for Mid-Market Businesses

The partnership, effective November 2024, will enable businesses to leverage Kentico's modern digital experience tools at a price point traditionally reserved for Fortune 1000 companies. With a focus on scalability, security, and omnichannel experience management, this collaboration empowers marketing teams to optimize their technology stack while reducing IT dependencies.

By joining forces, Kentico benefits from Synoptek's expertise in digital transformation, enabling seamless implementation, support, and integration of Xperience by Kentico across various industries. In addition to robust technology enablement, Synoptek strengthens its Digital Customer Experience (DCX) services by offering end-to-end strategy, UX design, creative services, and advanced analytics. This holistic approach ensures marketing teams and brands can craft compelling digital experiences, optimize customer journeys, and make data-driven decisions-all while leveraging Microsoft's ecosystem.

"Great digital experiences don't happen by accident-they happen when the right strategy meets the right platform. That's why we partnered with Kentico. Their powerful DXP, combined with our expertise in customer insights, design, and development, helps our clients move faster, connect better, and drive real results." said Mark Emery, Practice Director, Digital Customer Experience.

Comprehensive Features and Industry Benefits

Xperience by Kentico offers a comprehensive, all-in-one DXP that integrates content management, digital marketing, and eCommerce. This platform provides unified digital management, allowing businesses to streamline operations across multiple countries, brands, and divisions. With features like personalization, marketing automation, A/B testing, and omni-channel customer journey mapping, companies can enhance their engagement strategies efficiently. It also enables content to deploy to traditional corporate websites, microsites, email, SMS, and leverage headless technology to digital signage, mobile apps, enabling true omni-channel management by a small marketing team. Additionally, its enterprise-grade security and compliance framework, API-first architecture, and cloud-native support with Microsoft Azure make it a robust choice for organizations seeking to scale native multi-brand and multi-language support in a single easy to use UI.

Industries poised to benefit from this partnership include Financial Services, Manufacturing, Healthcare, Associations, Local Government, Travel & Tourism, and Education. The focus areas of this collaboration include implementation services, seamless system integrations with CRM, eCommerce, and ERP platforms, and managed services for marketing and development teams.

This partnership introduces significant competitive advantages, such as the latest version of NET .net 8, eliminating the need for frequent release upgrade cycle through a SaaS-based model with monthly releases that future proof your investment, and an affordable pricing structure that offers enterprise-level features.

"Kentico provides a platform to enable our customers to up their digital game, delivering modern experiences across multiple channels," said Will Payman, Director of Strategy CX at Synoptek. "This partnership is a game-changer for marketing teams at mid-market businesses looking to scale their digital presence," he added.

About Synoptek

Synoptek is a leading global managed services provider and technology consulting firm that delivers transformative business results. We partner with organizations worldwide, helping them navigate the ever-changing technology landscape and build solid tech foundations for their businesses.

About Kentico

Kentico is a leading provider of digital experience platforms, offering a robust hybrid headless DXP that enables businesses to create exceptional online experiences. With a comprehensive suite of content management, digital marketing, and commerce capabilities, Kentico's platform empowers organizations to streamline operations, enhance customer engagement, and drive measurable business growth.

Synoptek LLC

19520 Jamboree Road #110
Irvine, CA 92612

Website: https://synoptek.com

Synoptek delivers accelerated business results through advisory led transformative systems integration and managed services. We partner with organizations worldwide to help them navigate the ever-changing business and technology landscape, build solid foundations for their business, and achieve their business goals.

This release was published on openPR.