Key Influencer in the Basmati Rice Market 2025: Surging Demand For Aromatic Rice Varieties Fuels Growth In The Basmati Rice Market Driver

What combination of drivers is leading to accelerated growth in the basmati rice market?
The upsurge in aromatic rice preference is set to spur the expansion of the basmati rice market in the times to come. Aromatic rice, which contains natural chemicals that give it a unique fragrance, comes in various forms, with basmati being the most famous and Randhunipagal being less renowned. Even though it can be cooked in the same manner as ordinary rice, it adds a unique flavor and aroma to meals. Thanks to its superior taste and fragrance, basmati rice is gradually ousting other types of rice. For example, the Indian Express reported in August 2024 that a government body in India predicts a 10% growth in basmati rice production to 7 million tonnes (MT) in the same year, stimulated by an expansion in the area designated for aromatic rice farming. Punjab reported a growth of more than 12%, soaring from 0.59 million hectares (MH) the previous year to 0.67 MH this year. As such, the growing demand for aromatic rice forms the driving force behind the progressive basal rice market.

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What is the projected compound annual growth rate (CAGR) of the basmati rice market from 2025 to 2034, and what factors influence it?
The growth of the basmati rice market has been notably swift in the last few years. The market is predicted to expand from $13.08 billion in 2024 to $14.7 billion in 2025, with a Compound Annual Growth Rate (CAGR) of 12.4%. Factors contributing to its increased growth during the historical period include its popularity in cuisine, use in traditional dishes, high export demand, cultural and festive usage, brand acknowledgement, and favourable climatic conditions.

Expectations are high for the basmati rice market size to expand quickly in the following few years. The prediction is that it will reach $23.38 billion by 2029, growing at a compound annual growth rate (CAGR) of 12.3%. The projected growth during this period is thanks to factors such as evolving dietary tastes, health and wellness considerations, government backing for agriculture, infrastructure progression, and promotion of geographical indications. Key trends predicted for this period comprise technological progress in agriculture, the production of organic and non-GMO basmati rice, advancements in the processing and milling of rice, quality control and certification, and the broadening of basmati rice product offerings.

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How are the latest trends influencing the growth of the basmati rice market?
The progression of technology is a prevalent trend being adopted within the basmati rice industry. Leading enterprises in the market are utilizing breakthrough technologies to maintain their market standing. For example, Crown Basmati Rice, a manufacturer based in India, introduced Diet Rice in August 2024. This diet variety has a low GI of 55 or less, making it ideal for blood sugar level monitoring. The rice manufacturing method involves a unique hydration process, which includes soaking, steaming, and drying the whole rice grain (husk and bran). This procedure improves its nutritional value by amplifying its vitamin content and conserving minerals. This effort mirrors the company's dedication to offer nutritious alternatives that meet current nutritional requirements. It also signifies an important leap in its global growth, with a reach extending to over 30 nations now.

What are the major segments of the basmati rice market and their role in driving growth?
The basmati rice market covered in this report is segmented -

1) By Product: Parboiled, Raw, Steamed
2) By Species: White, Brown, Other Species
3) By Distribution: Convenience Store, Modern Trade, Online Store, Traditional Grocery Stores
4) By Application: Industrial, Household

Subsegments:
1) By Parboiled: Long Grain Parboiled Basmati, Short Grain Parboiled Basmati
2) By Raw: White Raw Basmati, Brown Raw Basmati
3) By Steamed: White Steamed Basmati, Brown Steamed Basmati

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Which regions are key players in the growth of the basmati rice market?
Asia-Pacific was the largest region in the basmati rice market in 2024. The regions covered in the basmati rice market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Who are the key firms paving the way for growth in the basmati rice market?
Major companies operating in the basmati rice market include Cargill Incorporated, Kohinoor Food Ltd., Bunge Limited, Louis Dreyfus Company B.V., HAS Rice Pakistan, ITC Limited, Ebro Foods S.A., Chamanlal Setia Exports Ltd., Unity Foods Limited, East End Foods, LT Foods Ltd., Farmers' Rice Cooperative, REI Agro Ltd., GRM Overseas Ltd., Matco Foods Ltd., Adani Wilmar Limited, Aeroplane Rice- Amir Chand Jagdish Kumar Limited, Goel International Private Limited, Dunar Foods Ltd., Amira Nature Foods Ltd., Amar Singh Chawal Wala, Lakshmi Energy & Foods Ltd., KRBL Ltd., Sulson Overseas Pvt. Ltd., Hanuman Rice Mills, Golden Food Products

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What Is Covered In The Basmati Rice Global Market Report?

• Market Size Forecast: Examine the basmati rice market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the basmati rice market for a structured understanding.
• Key Players Overview: Analyze major players in the basmati rice market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the basmati rice market.
• Segment Contributions: Evaluate how different segments drive overall growth in the basmati rice market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the basmati rice market.
• Industry Challenges: Identify potential risks and obstacles affecting the basmati rice market.
• Competitive Landscape: Review strategic developments in the basmati rice market, including expansions, agreements, and new product launches.

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