Key Influencer in the Sports Nutrition Market 2025: Surge In Gym Memberships Drives Growth In The Sports Nutrition Market Driver

What combination of drivers is leading to accelerated growth in the sports nutrition market?
The rise in gym membership is predicted to play a significant role in the growth of the sports nutrition market in the forecast period. Sports nutrition consists of post-workout supplements such as whey protein and amino acids, vital for muscle development and recovery. It also includes pre-workout nutraceuticals like energy drinks and bars, carbohydrates and minerals which are beneficial for enhancing energy levels, hydration, and boosting muscle strength. For instance, in September 2022, information from Gymdesk (a gym management software in the US providing a modern platform for managing members, billing, arranging classes, and keeping track of attendance), stated that approximately 52.6 million people in the United States attend the gym. This statistic is based on the 64.19 million gym memberships in the US, excluding the 18% that remain unused. As such, the growth in gym memberships is anticipated to have a beneficial impact on the expansion of the sports nutrition market.

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What is the projected compound annual growth rate (CAGR) of the sports nutrition market from 2025 to 2034, and what factors influence it?
The size of the sports nutrition market has seen rapid expansion in the past few years. The market is projected to increase from $43.49 billion in 2024 to $47.93 billion in 2025, with a compound annual growth rate (CAGR) of 10.2%. The remarkable growth in the past can be linked to a rise in the number of health clubs, an upswing in the occurrence of sporting events, a growing consumer preference for a healthy and active lifestyle, and an increase in the use of supplements among gym enthusiasts.

The market size of sports nutrition is anticipated to experience significant expansion in the coming years. The market is projected to value at $72.18 billion in 2029, with a compound annual growth rate (CAGR) of 10.8%. Factors contributing to this projected growth during the forecast period include rising gym memberships, enhanced participation in sports, and government initiatives. The forecast period is also expected to witness several emerging trends such as increased investments, emphasis on ready-to-drink whey protein, adoption of vegan-based products, development of ingredients with clean labels, introduction of functional foods and drinks, concentration on developing ket*o-genetic sports nutrition, and increased attention to performance nutrition.

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What trends are poised to drive the future success of the sports nutrition market?
The sports nutrition sector is witnessing a surge in the demand for vegan-based goods as an increasing number of individuals are embracing plant-based food habits. This shift towards plant-based diets is anticipated to be a sustained trend, driven by consumers' desire for sustainable and ethical health and fitness alternatives. As veganism gains ground, plant-based nutrition is making a significant impact in sports nutrition, prompting a host of manufacturers to introduce plant-based variations of their sports protein bars, powders, and Ready-to-Drink (RTD) beverages. Proteins derived from peas and other plants are starting to replace soy, bypassing allergy and GMO concerns associated with it. For example, in January 2023, US-based protein, dairy, and custom blend products leader, Osage Food Products, unveiled SolvPro Vegan Plant Protein Blends, a brand-new line of optimized plant protein mixes that amalgamate various plant proteins to offer specific nutritional and functional benefits for a variety of end-uses. The SolvPro 008 and 009 systems, featuring combinations of pea protein isolates, EverPro protein isolate, and other masking agents, provide a complete plant protein, rich in all essential amino acids to achieve a PDCAAS of 1.0, equalling the standard set by whey protein isolates.

What are the major segments of the sports nutrition market and their role in driving growth?
The sports nutrition market covered in this report is segmented -

1) By Type: Sports Bars, Sports Drinks, Sports Powder, Sports Supplements, RDT (Ready-To-Drink) Protein Drinks, Other Types
2) By Raw Material: Animal Derived, Plant-Based, Mixed
3) By End Users: Athletes, Fitness Enthusiasts, Bodybuilders, Lifestyle Users
4) By Distribution Channel: Supermarkets/Hypermarkets, Specialty Stores, Convenience Stores, Online Stores, Other Distribution Channels

Subsegments:
1) By Sports Bars: Protein Bars, Energy Bars, Meal Replacement Bars, Low-Carb Bars
2) By Sports Drinks: Electrolyte Drinks, Energy Drinks, Recovery Drinks, Performance Drinks
3) By Sports Powder: Protein Powders, Pre-Workout Powders, Post-Workout Recovery Powders, Creatine Powders
4) By Sports Supplements: Amino Acids, Vitamins and Minerals, Fat Burners, Performance Enhancers
5) By Ready-To-Drink (RDT) Protein Drinks: Protein Shakes, Meal Replacement Drinks, Nutritional Beverages
6) By Other Types: Energy Gels, Hydration Tablets, Functional Snacks

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Which regions are key players in the growth of the sports nutrition market?
North America was the largest region in the sports nutrition market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the sports nutrition market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Who are the key firms paving the way for growth in the sports nutrition market?
Major companies operating in the sports nutrition market include Glanbia Plc, PepsiCo Inc, Post Holdings Inc, Abbott Laboratories, Otsuka Pharmaceutical Co. Ltd, GNC Holdings Inc., The Coca-Cola Company, Nestle SA, Clif Bar & Company, MusclePharm Corporation, Yakult, Reckitt Benckiser Group plc, Hormel Foods Corp., Z-Konzept, German Sports Nutrition, Atlantic Grupa DD, OTE Sports Ltd, Nomi Biotech Corporation, Fitness Authority, ALFIT TM, HSN nutrition, World Food, SNC, NutritionPro, Alphamale ATP, Boli Nutriton, Emerix Laboratories, JRM Limited, Crucible Combat Corporation, Amgen, ASPEN, Kilyos, Actylis, Nature's Bounty Co, Biovea, NOW Foods, HealthVit, MedxPharmacy, Nutrition Souq, Shark Supplements and Protein Nutrition, Shark Food Supplements Trading LLC, Ascendis Health, Bayer, Inova Pharmaceuticals, Vital Health Foods, Vitabiotics Ltd, GlaxoSmithKline PLC, Raw Sport, Alpha Sports Nutrition, Uber Nutrition, Hammer Nutrition, USN Kenya, menshealth.com, BetterMe, egyfitness

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What Is Covered In The Sports Nutrition Global Market Report?

• Market Size Forecast: Examine the sports nutrition market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the sports nutrition market for a structured understanding.
• Key Players Overview: Analyze major players in the sports nutrition market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the sports nutrition market.
• Segment Contributions: Evaluate how different segments drive overall growth in the sports nutrition market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the sports nutrition market.
• Industry Challenges: Identify potential risks and obstacles affecting the sports nutrition market.
• Competitive Landscape: Review strategic developments in the sports nutrition market, including expansions, agreements, and new product launches.

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