Prominent Non-thermal Pasteurization Market Trend for 2025: Innovative High-Pressure Processing Revolutionizes Non-Thermal Pasteurization For Ready-To-Eat Meals

What industry-specific factors are fueling the growth of the non-thermal pasteurization market?
The rise in cases of foodborne illnesses greatly influences the expansion of the non-thermal pasteurization market. Foodborne diseases are dangerous or infectious conditions arising from the consumption of contaminated water or food, and non-thermal pasteurization methods effectively eliminate or render inactive the harmful microbes in food that lead to these diseases. To illustrate, a report by the Switzerland-based World Health Organization (WHO), which focuses on worldwide public health, states that roughly one in ten people worldwide, or 600 million individuals, are affected by foodborne illnesses, resulting in an annual death toll of 0.42 million. Moreover, according to data for 2023 provided by the European Food Safety Authority (EFSA), which is an Italian government agency offering independent scientific advice and disseminating information on current and emerging risks, the number of foodborne outbreaks in the EU rose to 4,005 in 2021, marking a 29.8% increase from 2020. As a result, the surge in foodborne illnesses underlines the demand for non-thermal pasteurization, thereby driving its market growth.

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What Is the projected market size and growth rate for the non-thermal pasteurization market?
The market size of non-thermal pasteurization has witnessed substantial growth in the past few years. It is projected to expand from $2.28 billion in 2024 to $2.77 billion in 2025, exhibiting a compound annual growth rate (CAGR) of 21.6%. The expansion during the historical period is a result of government backing and financial assistance for inventive approaches, consumer consciousness about food safety, escalating demand for ready-to-consume meals, the industrial progression of food production, cost-effectiveness, and process enhancement.

The market size of non-thermal pasteurization is projected to see a substantial rise over the coming years, escalating to $5.75 billion in 2029 with a Compound Annual Growth Rate (CAGR) of a striking 20.0%. Factors propelling this growth over the forecast period include strategies for market expansion, environmental sustainability considerations, rising consumer apprehension regarding chemical additives, increased plant-based and vegan food demand, cost effectiveness and process optimization, coupled with the globalization of food trade. Key trends for the forecast period include the adoption of pulsed electric field (PEF) technology, dominant emphasis on high-pressure processing (HPP), the surge in irradiation techniques, the development of UV-c technology, and the uptake of microwave-assisted thermal sterilization (MATS).

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What new trends are reshaping the non-thermal pasteurization market and its opportunities?
In the non-thermal pasteurization market, the primary trend that is gaining traction is product innovation. Major enterprises in this market are focusing on creating new products to simplify the process of pasteurization at an industrial level. A case in point is Ventolini, a company based in Colombia known for its wide range of food industry products. In June 204, they launched a series of high-pressure processing (HPP) ready-to-eat meals. These meals allow for a lifespan of up to 60 days without the need for freezing. Prepared purely from natural ingredients, these meals maintain the taste and appeal of homemade dishes while guaranteeing food safety and health. HPP uses high water pressure of up to 6,000 bar to maintain the food's nutritional value, eliminating the need for preservatives or colorants. This preservation technique is gentle, effective, and one that Ventolini strongly endorses.

What major market segments define the scope and growth of the non-thermal pasteurization market?
The non-thermal pasteurization market covered in this report is segmented -

1) By Technique: High Pressure Processing, Pulse Electric Field, Microwave Volumetric Heating, Ultrasonic, Irradiation, Other Techniques
2) By Form: Solid, Liquid
3) By Application: Food And Beverages, Pharmaceuticals, Cosmetics

Subsegments:
1) By High-Pressure Processing (HPP): Batch Processing, Continuous Processing
2) By Pulse Electric Field (PEF): Treatment Systems, Application-Specific Systems
3) By Microwave Volumetric Heating: Continuous Microwave Systems, Batch Microwave Systems
4) By Ultrasonic: Low-Frequency Ultrasonic, High-Frequency Ultrasonic
5) By Irradiation: Gamma Irradiation, Electron Beam Irradiation, X-Ray Irradiation
6) By Other Techniques: Cold Plasma Treatment, Ozone Treatment, Other Emerging Technologies

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Which region dominates the non-thermal pasteurization market?
North America was the largest region in the non-thermal pasteurization market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the non-thermal pasteurization market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Which key market leaders are driving the non-thermal pasteurization industry growth?
Major companies operating in the non-thermal pasteurization market include Emerson Electric Co., GEA Group, Syntegon, JBT Corporation, Sterigenics International Inc., FresherTech, Bühler Holding AG, Nordion Inc., Thyssenkrupp AG, Universal Pure, Hiperbaric Espana, Avure Technologies Inc., MULTIVAC Group, Elea Technology GmbH, Chic Freshertech Co. Ltd., FENCO Food Machinery, AseptoRay, Bao Tou Kefa High Pressure Technology Co. Ltd., Ionisos SA, Sadex Corporation, BRIO Ultrasonics, SONIMAT

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What Is Covered In The Non-thermal Pasteurization Global Market Report?

• Market Size Forecast: Examine the non-thermal pasteurization market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the non-thermal pasteurization market for a structured understanding.
• Key Players Overview: Analyze major players in the non-thermal pasteurization market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the non-thermal pasteurization market.
• Segment Contributions: Evaluate how different segments drive overall growth in the non-thermal pasteurization market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the non-thermal pasteurization market.
• Industry Challenges: Identify potential risks and obstacles affecting the non-thermal pasteurization market.
• Competitive Landscape: Review strategic developments in the non-thermal pasteurization market, including expansions, agreements, and new product launches.

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