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Key Trend Reshaping the Olive Oil Market in 2025: Graza Redefines Olive Oil Market With Launch Of Drizzle And Sizzle, Pioneering Squeeze Bottle Offerings

03-03-2025 10:48 AM CET | Food & Beverage

Press release from: The Business Research Company

Olive Oil Global Market Share

Olive Oil Global Market Share

What combination of drivers is leading to accelerated growth in the olive oil market?
The burgeoning needs within the retail and food service sectors are anticipated to drive the expansion of the olive oil market in the near future. The food service domain encompasses all services, activities, and commercial operations linked to the preparation and delivery of meals to individuals dining outside of their homes at places such as restaurants and fast-food outlets. The retail sector, on the other hand, pertains to responsibilities and functions associated with direct sales to consumers. The rising demand for olive oil in these sectors fuels the olive oil market since it's extensively used in cooking a variety of dishes in both residential kitchens and eateries. For example, the International Olive Council, a Spain-based global organisation focusing on table olives and olive oil, reported in March 2022 that the worldwide consumption of olive oil could witness a growth of 2.9% from the harvest year 2020/21 to 3214 500t in the 2021/22 harvest year. Hence, the escalating demand in the retail and food service sectors is propelling the olive oil market.

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What is the projected compound annual growth rate (CAGR) of the olive oil market from 2025 to 2034, and what factors influence it?
In the past few years, the size of the olive oil market has seen a robust growth. The market size is predicted to rise from $12.86 billion in 2024 to $13.59 billion in 2025, reflecting a compound annual growth rate (CAGR) of 5.7%. The upsurge during the historical period can be linked to a shift in cultural preferences towards healthier eating habits, soaring demand for gourmet and specialty foods, an enhanced understanding of olive oil's health advantages, extension of olive oil's production areas, and marketing and promotional activities for olive oil.

The expected surge in the olive oil market size in the forthcoming years is quite robust, with projections putting its worth at "$17.13 billion in 2029, advancing at a compound annual growth rate (CAGR) of 5.9%. The boom visaged in this forecast period is as a result of an upturn in global focus on health, radical changes in olive oil items, prolonged growth of choice and specialized olive oil sectors, ecological sustainability measures, and escalating worldwide gastronomic tourism inclinations. Key trends to be observed during the forecast period include a shift in consumer inclinations towards select and extra virgin olive oils, sustainable and organic cultivation procedures, globalization coupled with a rise in international commerce, cutting-edge technology in olive oil processing, controlling guidelines, and quality verification.

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How are the latest trends influencing the growth of the olive oil market?
Product innovation is emerging as a leading trend in the olive oil sector. To solidify their market standing, major firms in this area are prioritizing the development of innovative offerings. Graza, a US-based producer of extra virgin olive oil, is an example of this trend. They kickstarted the year 2022 by launching two pioneering products called Drizzle and Sizzle. Both products use Picual olives native to Andalusia, Spain, a region renowned for its abundant production of fresh, high-quality, unmixed extra virgin olive oil. The unique extraction period contributes to their quality - Drizzle oil is obtained from olives harvested in the first week of October, resulting in a highly flavorful oil loaded with polyphenols and antioxidants. Sizzle, on the other hand, is harvested in December, as the olives transition from green to an enchanting mix of purple and green, yielding a higher oil volume.

What are the major segments of the olive oil market and their role in driving growth?
The olive oil market covered in this report is segmented -

1) By Type: Virgin Olive Oil, Refined Olive Oil, Extra Virgin Olive Oil, Olive Pomace Oil
2) By Nature: Conventional, Organic
3) By Distribution Channel: B2B Suppliers, Super market Or Hyper market, Grocery Store, Online Retail, Other Distribution Channels
4) By End User: Food Processing, Food Service, Cosmetics And Personal Care, Pharmaceuticals, Other End Users

Subsegments:
1) By Virgin Olive Oil: Cold Pressed Virgin Olive Oil, Filtered Virgin Olive Oil, Unfiltered Virgin Olive Oil
2) By Refined Olive Oil: Light Refined Olive Oil, Refined Olive Oil Blend
3) By Extra Virgin Olive Oil: Organic Extra Virgin Olive Oil, Flavored Extra Virgin Olive Oil
4) By Olive Pomace Oil: Refined Olive Pomace Oil, Pomace Oil Blend

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Which regions are key players in the growth of the olive oil market?
Europe was the largest region in the olive oil market in 2024.Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the olive oil market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

Who are the key firms paving the way for growth in the olive oil market?
Major companies operating in the olive oil market include Cargill Incorporated, Deoleo S.A., Del Monte Food Inc., Gallo Worldwide, Borges International Group, Avenida Rafael Ybarra, Sovena Group, California Olive Ranch Inc., Salov S.p.A., Jaencoop Grupo, Colavita S.p.A, EU Olive Oil Ltd., Sun Grove Foods Inc., Oil Artajo SL, Aceites Sandua, Tucan Olive Oil Company Ltd., Domenico Manca S.p.A., Grampians Olive Co., Victoria Olive Oil Co., Les huiles d'olive Lahmar, Minerva Olive Oil, Castillo de Canena, Gaea Products S.A., Pompeian Inc., Lucini Italia Co., Agro Sevilla Group, Bellucci Premium, Costa d'Oro, Grupo Ybarra Alimentación, Monini S.p.A.

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What Is Covered In The Olive Oil Global Market Report?

• Market Size Forecast: Examine the olive oil market size across key regions, countries, product categories, and applications.
• Segmentation Insights: Identify and classify subsegments within the olive oil market for a structured understanding.
• Key Players Overview: Analyze major players in the olive oil market, including their market value, share, and competitive positioning.
• Growth Trends Exploration: Assess individual growth patterns and future opportunities in the olive oil market.
• Segment Contributions: Evaluate how different segments drive overall growth in the olive oil market.
• Growth Factors: Highlight key drivers and opportunities influencing the expansion of the olive oil market.
• Industry Challenges: Identify potential risks and obstacles affecting the olive oil market.
• Competitive Landscape: Review strategic developments in the olive oil market, including expansions, agreements, and new product launches.

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Learn More About The Business Research Company
With over 15,000+ reports from 27 industries covering 60+ geographies, The Business Research Company has built a reputation for offering comprehensive, data-rich research and insights. Our flagship product, the Global Market Model delivers comprehensive and updated forecasts to support informed decision-making.

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