Leading Growth Driver in the Women's Health Devices Market in 2025: Government Initiatives Bolstering Growth In The Women'S Health Devices Market Driver's Influence

What industry-specific factors are fueling the growth of the women's health devices market?
The expansion of women's health devices market is being fueled by the rise in government initiatives aimed at promoting awareness about women's health. Initiatives and events designed to raise public consciousness about women's health, organized by the government, are intended to bolster the effectiveness and efficiency of the public healthcare system. Such programs foster an increased understanding, which subsequently prompts a greater demand for women's health devices to facilitate diagnosis. For example, the Victorian Government, as reported by the Department of Health, Victoria, in March 2022, unveiled its inaugural strategy and priority action initiative on women's sexual and reproductive health. A sum of $6.6 million is being invested in this plan to support actions and education that aims to eliminate stigma and enhance understanding of sexual and reproductive health issues. Therefore, the surge in government programs intended to raise awareness about women's health is likely to stimulate the demand for women's health devices in the coming years.

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What Is the projected market size and growth rate for the women's health devices market?
Over the past few years, the women's health devices market has experienced robust growth. The market, which was valued at $40.58 billion in 2024, is forecast to reach $44.54 billion in 2025, marking a compound annual growth rate (CAGR) of 9.8%. Factors such as heightened awareness of women's health and wellness, an increase in women-centric health conditions, improvements in the healthcare infrastructure, growth in disposable income, and a rise in healthcare expenditure have contributed to this growth during the historical period.

The market size for women's health devices is anticipated to experience substantial growth in the forthcoming years. It is predicted to expand to $70.14 billion by 2029, growing at a compound annual growth rate (CAGR) of 12.0%. The progression during the forecast period is due to factors such as government support, alterations in lifestyle and diet, an increase in the elderly female population, ongoing research and development, and a heightened emphasis on personalized medicine. Key trends during the forecast period involve devices for women's health that are wearable, the advent of telemedicine and distant monitoring, the integration of artificial intelligence and machine learning, procedures that are non-invasive or minimally invasive, and solutions for menopause management.

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What new trends are reshaping the women's health devices market and its opportunities?
The emergence of technology is an influential trend making waves in the market for women's health devices. Several businesses in this industry are exploring modern technological solutions to enhance their impact within the landscape. For example, iSono Health, an American medical equipment production firm, unveiled ATUSA in May 2022. This is the first-ever portable, automated 3D breast ultrasound scanner globally, combining an exceptional 3D scanner and artificial intelligence to conduct comprehensive breast scans and pinpoint breast tumours effectively. The device autonomously captures the entire breast volume, enabling unprecedented point of care breast ultrasound imaging without requiring a trained ultrasound operator. This initiative signifies another milestone for the organization and women's healthcare.

What major market segments define the scope and growth of the women's health devices market?
The women's health devices market covered in this report is segmented -

1) By Product: Surgical, Diagnostics, Contraceptives, Labor And Delivery, Critical Care
2) By Type: Devices, Consumables
3) By Application: Cancer, Osteoporosis, Infectious Disease, Uterine Fibroids, Post-menopausal Syndrome, Pregnancy, Female Sterilization, Other Applications
4) By End-user: Hospitals, Obstetrics And Gynecology Clinics, Diagnostic Laboratories, Ambulatory Surgical Centers, Other End Users

Subsegments:
1) By Surgical: Hysteroscopes, Laparoscopes, Endometrial Ablation Devices
2) By Diagnostics: Ultrasound Devices, Pap Smear Devices, Hormone Testing Kits
3) By Contraceptives: Intrauterine Devices (IUDs), Implantable Contraceptives, Condoms
4) By Labor and Delivery: Fetal Monitors, Obstetric Ultrasound Machines, Labor Induction Devices
5) By Critical Care: Infusion Pumps, Patient Monitors, Ventilators

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Which region dominates the women's health devices market?
North America was the largest region in the women's health devices market in 2024. Asia-Pacific is expected to be the fastest-growing region in the women's health devices market report during the forecast period. The regions covered in the women's health devices market report include Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.

Which key market leaders are driving the women's health devices industry growth?
Major companies operating in the women's health devices market include Abbott Laboratories, Koninklijke Philips N.V., CooperSurgical Inc., F. Hoffmann-La Roche Ltd., Caldera Medical Inc., Medtronic plc, Johnson & Johnson, GE HealthCare Technologies Inc., Siemens Healthineers AG, Hologic Inc., Boston Scientific Corporation, Cardinal Health Inc., Becton, Dickinson and Company, Olympus Corporation, Fujifilm Holdings Corporation, Stryker Corporation, Zimmer Biomet Holdings Inc., Smith & Nephew plc, Intuitive Surgical Inc., Merck & Co. Inc., Roche Diagnostics Corporation, Thermo Fisher Scientific Inc., Illumina Inc., Agilent Technologies Inc., Bio-Rad Laboratories Inc., PerkinElmer Inc.

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What Is Covered In The Women's Health Devices Global Market Report?

•Market Size Forecast: Examine the women's health devices market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the women's health devices market for a structured understanding.
•Key Players Overview: Analyze major players in the women's health devices market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the women's health devices market.
•Segment Contributions: Evaluate how different segments drive overall growth in the women's health devices market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the women's health devices market.
•Industry Challenges: Identify potential risks and obstacles affecting the women's health devices market.
•Competitive Landscape: Review strategic developments in the women's health devices market, including expansions, agreements, and new product launches.

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