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In-Depth Analysis of the Online Clothing Rental Market: Growth Opportunities, Key Trends, and Forecast 2025-2034
What industry-specific factors are fueling the growth of the online clothing rental market?The surge in the use of mobile and internet services is anticipated to impel the expansion of the online clothing rental market. Factors like economic advancement, robust IT infrastructure, favorable government and business policies, and urbanization positively contribute to the growth of mobile and Internet usage. Through an online clothing rental platform, an individual can rent apparel using the internet and also pay online. For instance, data from the US-based personal finance comparing site, Finder, in September 2023 revealed that smartphone ownership in the UK rose to 89% in 2022, from 87% in 2021. More so, according to International Telecommunication Union (ITU), a Swiss organization specializing in information and communication technologies, around 5.4 billion people or 67% of the total global population in 2023 were using the Internet, marking a 45% rise from 2021. Thus, the rise in mobile and internet usage is seen as a key driver propelling the growth of the online clothing rental market.
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What Is the projected market size and growth rate for the online clothing rental market?
The market size of online clothing rental has seen swift expansion lately. The rise is expected from $1.73 billion in 2024 to $1.92 billion in 2025, marking a CAGR of 11.0%. This growth in the earlier stages can be associated with the shift in consumer mindsets regarding ownership, enhanced environmental consciousness, emergence of the sharing economy, a preference for diverse fashion choices without a long-term obligation, and the development of e-commerce and digital platforms.
Anticipations indicate a swift expansion in the online clothing rental market size in the following years, with a projection to escalate to $2.9 billion by 2029, growing at a compound annual growth rate (CAGR) of 10.9%. Factors that contribute to this growth within the prediction period encompass the following: a heightened awareness about sustainability, embracing circular fashion methodologies, a pronounced emphasis on experiential and immediate fashion, a surge in the demand for designer clothing, and an enlarging inclination toward constantly changing fashion statements. Key trends foreseen in this space include technological progression in the area of virtual fitting and sizing, evolution of rental platforms dedicated to particular clothing items, alliances between fashion labels and rental services, the incorporation of artificial intelligence for customized fashion suggestions, and the growth of rental services catering to luxury and designer fashion.
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What new trends are reshaping the online clothing rental market and its opportunities?
Technological progress is driving the growth of the online clothing rental industry. These advancements have allowed online clothing retailers to streamline their operations and business activities. For instance, MatchesFashion, a company based in the UK, launched Luxury Rental Service in November 2022. This online service allows clients to rent high-end designer clothing, providing a flexible and environmentally friendly alternative to purchasing luxury fashion. It meets the needs of those who want to wear high-end clothing without the need for long-term ownership. MatchesFashion rental service contributes to the growing trend of fashion rental platforms seeking to minimize waste and promote sustainability. The service blends luxury and convenience, maintaining the brand's high-end image by offering designer outfits for temporary use or special events.
What major market segments define the scope and growth of the online clothing rental market?
The online clothing rental market covered in this report is segmented -
1) By Clothing Styles: Western Wear, Ethnic Wear, Other Clothing Styles
2) By Dress Code: Formal, Casual, Traditional
3) By Price Range: Low, Mid, Premium
4) By End User: Women, Men, Kids
Subsegments:
1) By Western Wear: Casual Wear, Formal Wear, Activewear, Outerwear, Dresses
2) By Ethnic Wear: Traditional Dresses, Kurtas And Kurtis, Sherwanis, Fusion Wear
3) By Other Clothing Styles: Sportswear, Beachwear, Loungewear, Costumes And Party Wear
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Which region dominates the online clothing rental market?
North America was the largest region in the online clothing retail market in 2024. The regions covered in the online clothing rental market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa
Which key market leaders are driving the online clothing rental industry growth?
Major companies operating in the online clothing rental market include Rent the Runway, Le Tote, HURR Collective, GlamCorner, MyWardrobeHQ, Bag Borrow or Steal, The RealReal, Snag Tights, Style Lend, Vinted, Portray, Wardrobe Society, Kidizen, Your Closet, ShopLooks, Rented, Dress & Go, ShareWardrobe, Cladwell, Borrowed & Blue, Armarium, FashionPass, Rent-a-Center, La Tote, Trendy Butler, ReDress, Chic By Choice, Modsy, Rent My Wardrobe.
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What Is Covered In The Online Clothing Rental Global Market Report?
•Market Size Forecast: Examine the online clothing rental market size across key regions, countries, product categories, and applications.
•Segmentation Insights: Identify and classify subsegments within the online clothing rental market for a structured understanding.
•Key Players Overview: Analyze major players in the online clothing rental market, including their market value, share, and competitive positioning.
•Growth Trends Exploration: Assess individual growth patterns and future opportunities in the online clothing rental market.
•Segment Contributions: Evaluate how different segments drive overall growth in the online clothing rental market.
•Growth Factors: Highlight key drivers and opportunities influencing the expansion of the online clothing rental market.
•Industry Challenges: Identify potential risks and obstacles affecting the online clothing rental market.
•Competitive Landscape: Review strategic developments in the online clothing rental market, including expansions, agreements, and new product launches.
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