Global Fried Chicken Market to Reach $9.48 Billion by 2029, Growing at 7% CAGR

What Is the Expected Size and Growth Rate of the Fried Chicken Market?
In recent times, the market size for fried chicken has seen robust growth. It is forecasted to increase from $6.9 billion in 2024 to $7.37 billion in 2025, recording a compound annual growth rate (CAGR) of 6.8%. This growth over the historic period can be explained by shifts in consumer preferences, increasing urbanization and population growth, the popularity of fast food culture, higher disposable income, and the rising demand for convenience.

The market size for fried chicken is predicted to experience significant expansion over the coming years, increasing to $9.48 billion by 2029 with a compound annual growth rate (CAGR) of 6.5%. The expected growth within this forecast period can be credited to a multitude of factors such as the surge in digital advertising, varying menu selections, emphasis on sustainable practices, the broadening of delivery services, and the influence of economic circumstances. Key trends for the forecast period encompass a surge in internet-based food orders, escalating market rivalry, regional taste modifications, the appearance of ghost kitchens, and novel developments in packaging methods.

What Factors Are Fueling Growth in the Fried Chicken Market?
The evolving consumer tastes favoring convenience food are anticipated to fuel the rise of the fried chicken market. This evolution is driven by factors such as busy lifestyles, the rising demand for quick, easy meal options, a craving for familiar and hearty flavors, and a heightened emphasis on time-efficient alternatives catering to taste and quality. As a prevalent choice in convenience food, fried chicken provides a ready-to-consume, satisfying option that promises swift preparation and enjoyable flavor. For instance, a report from the National Association of Convenience Stores (NACS), a US trade association, revealed in April 2024 that overall industry foodservice sales - including prepared food, commissary products, and dispensed beverages - made up 26.9% of in-store sales in 2023, a rise from 25.6% in 2022. Prepared food sales per store each month grew by 12.2% as well. Therefore, the evolution of consumer tastes towards convenience foods propels the growth of the fried chicken market.

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Which Leading Companies Are Shaping the Growth of the Fried Chicken Market?
Major companies operating in the fried chicken market are Tyson Foods, Hy-Vee Inc., Perdue Farms LLC, Yum! Brands Inc., Chick-fil-A, Wayne Farms LLC, Mountaire Farms Inc., Jollibee Foods Corp, Simmons Foods Inc., Raising Cane's Chicken Fingers LLC, Zaxbys SPE Franchisor LLC, House of Raeford Farms Inc., Peco Foods Inc, Popeyes Louisiana Kitchen, Bojangles International LLC, Wingstop Inc, Crest Foods Co., Kavi Protein & Feed Pvt. Ltd., Gus's World Famous Fried Chicken, AJ Foods

What Are the Emerging Trends in the Fried Chicken Industry?
Firm leaders in the fried chicken business are concentrating their efforts on launching unique products, such as reinvented fried chicken, in order to strengthen their market position. The term 'reinvented fried chicken' denotes contemporary or inventive twists to the classical fried chicken, highlighting new methods, tastes, or presentations. For instance, in November 2023, Home Chef LLC, a meal kit delivery service in the US, along with its owner company, Kroger Co, a US-based retail company with both physical and online shopping options, introduced a thoroughly reworked fried chicken product aimed at enhancing its crispness, crunch, and taste. Each chicken piece is now coated in batter twice manually, using creative ingredients like tapioca starch and potato starch to improve the breading's texture and crunchiness. A mix of 10 spices such as garlic, paprika, and thyme makes up the new formula, ensuring a well-flavored bite every time.

What Are the Key Segments of the Fried Chicken Market?
The fried chicken market covered in this report is segmented -

1) By Type: Wings; Breast; Drumsticks; Thighs; Nuggets; Other Types
2) By Preparation Style: Traditional Fried Chicken; Spicy Fried Chicken; Southern-Style Fried Chicken; Korean Fried Chicken; Gourmet Fried Chicken
3) By Distribution Channel: Restaurants And Fast-Food Chains; Food Service Industry; Retail; Online Delivery Services
4) By Application: Grown-Ups; Children; Elderly Man; Other Applications

Subsegments:
1) By Wings: Buffalo Wings; Honey BBQ Wings; Teriyaki Wings; Spicy Garlic Wings
2) By Breast: Bone-In Fried Chicken Breast; Boneless Fried Chicken Breast; Stuffed Fried Chicken Breast; Marinated Fried Chicken Breast
3) By Drumsticks: Classic Fried Drumsticks; Spicy Fried Drumsticks; BBQ Fried Drumsticks; Honey Glazed Drumsticks
4) By Thighs: Bone-In Fried Chicken Thighs; Boneless Fried Chicken Thighs; Marinated Fried Chicken Thighs; Spicy Fried Chicken Thighs
5) By Nuggets: Regular Fried Chicken Nuggets; Spicy Fried Chicken Nuggets; Organic Fried Chicken Nuggets; Gluten-Free Fried Chicken Nuggets
6) By Other Types: Fried Chicken Sandwiches; Fried Chicken Tenders; Popcorn Chicken; Fried Chicken Strips

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Which Region Dominates the Fried Chicken Market?
North America was the largest region in the fried chicken market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the fried chicken market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Is Covered In The Fried Chicken Global Market Report?

- Market Size Analysis: Analyze the fried chicken Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the fried chicken Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the market.
- Market Contribution: Evaluate contributions of different segments to the overall fried chicken market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the fried chicken market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.

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