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Breastfeeding Accessories Market Projected to Reach $3.20 Billion by 2028 | CAGR: 9.1%
Breastfeeding Accessories Market
The global breastfeeding accessories market was valued at USD 1.62 billion in 2020 and is expected to grow to USD 3.20 billion by 2028. The market is expected to expand at a CAGR of 9.1% from 2021 to 2028.
Overview
There is an ever-growing selection of breastfeeding accessories on the market, including breast pumps, nursing bras, pillows, nursing pads, and more. Functional and biodegradable nursing pads can be useful if breast milk leaks. While a nursing bra is not essential, it can be highly practical. These accessories are designed to enhance comfort and support during breastfeeding, making the experience more convenient for mothers.
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Growth Factors and Opportunities
The rise in women's exercise in advanced economies and breastfeeding consciousness crusades are expected to drive up the demand for breastfeeding accessories. Moreover, mothers' pedagogy toward healthy babies, enhancement in male-to-female skills ratio, and setting of milk banks to sustain a strong supply for women business travelers will propel the breastfeeding accessories market forward.
Key Participants
In the present day's hyper-connected world, operating a business cyclical is no longer an alternative. Some of the major players participating in the breastfeeding accessories market are:
• Edgewell Personal Care
• Newell Brands
• Koninklijke Philips N.V.
• Pigeon Corporation
• Nuby
• Medela LLC
• Ameda
• Mayborn Group Limited
• Artsana S.p.A.
• HandiCraft Company (Dr. Brown's).
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Segment Highlights
• The milk storage and feeding segment accounted for the largest revenue share in 2020 owing to the surge in milk banks and increasing awareness pertaining to breast milk storage. The segmented accounted for over 25% of the market share in 2020.
• Based on distribution channels, offline channels are projected to constitute almost half of the market in 2028. The market players have strong distribution model and robust associations with retailers and distributors.
• North America breastfeeding accessories industry accounted for over 50% of the market share in 2020. The sale of concerned product in the region is increasing due to social marketing and positive federal laws to promote breastfeeding at public places.
• Asia Pacific region is projected to exhibit highest growth in the global market for breastfeeding accessories. This can be attributed to the increasing population of working women across the developing economies of the region.
Market Segmentation
The breastfeeding accessories analysis is mainly based on product, age group, distribution channel and region. Based on product, the breast milk storage and feeding accessories segment witnessed the fastest growth. Also, according to the distribution channel, the offline market segment holds a significant revenue share. Elevated share is because all the firms functioning in the industry are backing an already set-up distribution model.
Breastfeeding Accessories, Product Outlook (Revenue - USD Million, 2016 - 2028)
• Breast Shells
• Breast Pads
• Baby Scales
• Breastmilk Preparation & Cleaning Products
• Breastmilk Storage & Feeding
• Other Accessories
Breastfeeding Accessories, Age Group Outlook (Revenue - USD Million, 2016 - 2028)
• 0-6 months
• 7-12 months
Breastfeeding Accessories, Distribution Channel Outlook (Revenue - USD Million, 2016 - 2028)
• Online Channels
• Offline Channels
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Country-Wise Insights
• North America (U.S., Canada)
• Europe (France, Germany, UK, Italy, Netherlands, Spain, Russia)
• Asia Pacific (Japan, China, India, Malaysia, Indonesia. South Korea)
• Latin America (Brazil, Mexico, Argentina)
• Middle East & Africa (Saudi Arabia, UAE, Israel, South Africa)
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