Press release
Key Product Recommendation Engine Market Driver for 2025-2034: E-Commerce Growth Boosts Demand For Product Recommendation Engines
What Is the Future Outlook for the Product Recommendation Engine Market's Size and Growth Rate?The market size for product recommendation engines has experienced significant expansion in the past few years. It is projected to increase from $7.42 billion in 2024 to $10.13 billion in 2025, with a compound annual growth rate (CAGR) of 36.5%. The growth witnessed during the historic period is due to factors such as the surge in digitalization, growing requirement for personalization, emergence of e-commerce, improved customer interaction, increase in mobile commerce, and upswing in subscription services.
The market size for the product recommendation engine is anticipated to undergo phenomenal expansion in the coming years, reaching a value of $34.77 billion in 2029 with a CAGR of 36.1%. Factors contributing to this predicted expansion during the forecast period include an increase in average order value (AOV), enhanced competitive advantage, better customer retention, heightened demand for real-time recommendations, and increased requirements for customer support. Key trends projected for the forecast period encompass technological development, hybrid recommendation systems, the incorporation of artificial intelligence, emphasis on customer experience, and cross-platform integration.
What Is Stimulating Growth in the Product Recommendation Engine Market?
The surge in e-commerce is anticipated to stimulate the expansion of the product recommendation engine market. E-commerce involves the digital trading of goods and services online. It is prospering due to the ease of shopping anytime, anywhere, and the proliferation of mobile devices, which makes access to these online platforms more manageable. Product recommendation engines are beneficial for e-commerce by tailoring the shopping journey, recommending products according to the customer's past habits and preferences, and enhancing customer involvement. This was demonstrated in September 2023, when the IAB Australia, a non-profit organization based in Australia, released a report stating that 73% of online consumers bought non-grocery retail items online at least once a month, a statistic that has been constant since 2022. Thus, the upsurge in e-commerce is fueling the expansion of the product recommendation engine market.
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Which Key Market Leaders Are Driving Product Recommendation Engine Industry Growth?
Major companies operating in the product recommendation engine market are Amazon.com Inc., Google plc, Microsoft Corporation, Alibaba Group Holding Limited, Intel Corporation, International Business Machines Corporation, Oracle Corporation, SAP SE, Salesforce Inc., Adobe Inc., Outbrain Inc., Cloudera Inc., Bloomreach Inc., Emarsys eMarketing Systems AG, Piano Software Inc., Coveo Solutions Inc., Dynamic Yield Ltd., Muvi LLC, Nosto Solutions Oy, Unbxd Inc., Certona Corporation, Recombee s.r.o.
Which Key Market Leaders Are Driving Industry Growth?
In the realm of product recommendation engine market, top-notch corporations are setting their sights on improving technological solutions, particularly AI-powered intelligent product recommendation engines, to elevate user arrival and expedite personalized shopping encounters. These AI-integrated engines are sophisticated systems employing artificial intelligence and machine learning methods to examine user data and offer personalized product proposals. For instance, SAP SE, a software corporation headquartered in Germany, in June 2023, introduced an AI-driven solution dubbed SAP Intelligent Product Recommendation. This solution aimed at amplifying the sales procedure and ameliorating customer experiences. By utilizing machine learning and past data, this instrument produces personalized product suggestions in tune with customer requirements, thereby making the quotation process for configurable products more efficient. The launch falls within SAP's agenda of integrating AI abilities in all its applications, enabling firms to harness advanced technologies for improved decision making and organisational efficiency.
What Are the Main Segments in the Product Recommendation Engine Market?
The product recommendation engine market covered in this report is segmented -
1) By Type: Collaborative Filtering, Content-Based Filtering, Hybrid Recommendation Systems, Other Types
2) By Deployment Mode: On-Premise, Cloud
3) By End-User Industry: Information Technology And Telecommunication, Banking, Financial Services, And Insurance (BFSI), Retail, Media And Entertainment, Healthcare, Other End-User Industries
Subsegments:
1) By Collaborative Filtering: User-Based Collaborative Filtering, Item-Based Collaborative Filtering, Matrix Factorization Techniques
2) By Content-Based Filtering: Profile-Based Recommendations, Textual Content Analysis, Keyword-Based Recommendations
3) By Hybrid Recommendation Systems: Combining Collaborative and Content-Based Approaches, Weighted Hybrid Methods, Model-Based Hybrid Systems
4) By Other Types: Knowledge-Based Recommendation Systems, Demographic-Based Recommendations, Context-Aware Recommendation Systems
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Which Geographic Area Leads the Product Recommendation Engine Market?
Asia-Pacific was the largest region in the product recommendation engine market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the product recommendation engine market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Product Recommendation Engine Global Market Report?
- Market Size Analysis: Analyze the product recommendation engine Market Size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the product recommendation engine market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall product recommendation engine market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the product recommendation engine market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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