Press release
Processed Potato Products Market to Hit USD 131.8 Bn by 2032 Amid Growing Popularity of Frozen and Ready-to-Eat Foods | Latest Report by Persistence Market Research
Processed potato products continue to witness strong demand worldwide, driven by their convenience, longer shelf life, and increasing preference for ready-to-eat and fast food items. The global processed potato products market is expanding at a significant pace, with increasing applications in the foodservice industry, retail sector, and institutional catering.
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Over the forecast period of 2022 to 2032, the global processed potato products market is anticipated to expand at a CAGR of 5.2%. Worldwide consumption of processed potato products is currently valued at US$ 79 billion, with the market set to reach a valuation of US$ 131.8 billion by 2032.
Key Growth Determinants
Growing Fast-Food Industry: The rapid expansion of quick-service restaurants (QSRs) is fueling the demand for processed potato products, particularly French fries and potato chips.
Rising Consumer Demand for Convenience Foods: Urbanization and hectic lifestyles are driving the consumption of processed food, making processed potato products an attractive option.
Innovations in Processing Technologies: Advancements in food processing techniques, such as vacuum frying and freeze-drying, are improving product quality and shelf life.
Increasing Retail Penetration: The growing presence of supermarket chains, hypermarkets, and e-commerce platforms has made processed potato products more accessible to consumers.
Major Growth Barriers
Health Concerns Related to Processed Foods: Rising health consciousness and concerns over high-fat and high-sodium content in processed potato products may hinder market growth.
Fluctuations in Raw Material Prices: The volatility in potato prices due to climatic conditions and supply chain disruptions affects overall production costs.
Stringent Regulations: Compliance with food safety and labeling regulations across different regions can pose challenges for manufacturers.
Key Trends and Opportunities
Surge in Demand for Frozen and Dehydrated Potato Products: Increasing preference for frozen French fries, hash browns, and dehydrated potato flakes is expected to drive market expansion.
Growing Popularity of Plant-Based and Healthier Variants: Manufacturers are focusing on low-fat and low-sodium alternatives to cater to health-conscious consumers.
Expansion in Emerging Markets: Rising disposable incomes and changing dietary patterns in developing countries present lucrative opportunities for market players.
Sustainability Initiatives in Potato Processing: Companies are investing in eco-friendly packaging and sustainable sourcing practices to align with consumer expectations.
Regional Frontrunners
North America: Leading the global market, driven by high consumption rates in the U.S. and Canada, supported by a strong fast-food culture.
Europe: Significant growth due to the presence of key market players and increasing demand for premium and organic potato-based snacks.
Asia-Pacific: Expected to witness the fastest growth, fueled by the expansion of QSR chains and rising disposable incomes in countries such as China and India.
Latin America & Middle East & Africa: Emerging as potential markets with rising urbanization and increased penetration of processed foods.
Key Market Players
McCain Foods Limited
Lamb Weston Holdings, Inc.
J.R. Simplot Company
PepsiCo
The Kraft Heinz Company
Aviko B.V.
AGRANA Beteiligungs-AG
Farm Frites International B.V.
Emsland Group
LENG-D'OR
Idahoan Foods, LLC
Limagrain Ingredients
Intersnack Group GmbH & Co. Kg
The Little Potato Company Ltd.
J.R. Short Milling Company
Other Companies (on Additional Request)
Processed Potato Products Industry Research by Category
Processed Potato Products Market by Type:
Chips & Shoestrings
Dehydrated
Frozen Potatoes
Canned Potatoes
Others
Processed Potato Products Market by Application:
Ready to Cook Products
Prepared Meals
Snacks
Processed Potato Products Market by Distribution Channel:
Retail
Food Service
Processed Potato Products Market by Region:
North America Processed Potato Products Market
Latin America Processed Potato Products Market
Europe Processed Potato Products Market
South Asia Processed Potato Products Market
East Asia Processed Potato Products Market
Oceania Processed Potato Products Market
Middle East And Africa Processed Potato Products Market
Conclusion
The global processed potato products market is poised for steady growth over the next decade, fueled by consumer preference for convenience foods, expanding fast-food chains, and technological advancements in food processing. However, challenges such as regulatory constraints and health concerns may pose hurdles. Market players are increasingly focusing on product innovation and sustainability to maintain their competitive edge and cater to evolving consumer preferences.
About Persistence Market Research:
At Persistence Market Research, we specialize in creating research studies that serve as strategic tools for driving business growth. Established as a proprietary firm in 2012, we have evolved into a registered company in England and Wales in 2023 under the name Persistence Research & Consultancy Services Ltd. With a solid foundation, we have completed over 3600 custom and syndicate market research projects, and delivered more than 2700 projects for other leading market research companies' clients.
Our approach combines traditional market research methods with modern tools to offer comprehensive research solutions. With a decade of experience, we pride ourselves on deriving actionable insights from data to help businesses stay ahead of the competition. Our client base spans multinational corporations, leading consulting firms, investment funds, and government departments. A significant portion of our sales comes from repeat clients, a testament to the value and trust we've built over the years.
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