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Emerging Growing Medium Market Trend 2025-2034: Innovative Soil-Less Growing Media Drives Improved Crop Yields
How Is the Growing Medium Market Projected to Grow, and What Is Its Market Size?The escalating market scale of the growing medium has seen consistent expansion in past years. There will be a growth from $4.28 billion in 2024 to $4.43 billion in 2025, with a compound annual growth rate (CAGR) of 3.4%. The development during the historic period can be credited to factors such as escalating food safety and health apprehensions, population growth, increasing consumer awareness, rising demand for vegetables, and the growing requirement for cannabis*.
Expectations are high for the burgeoning medium market size to maintain steady growth over the coming years, with projections having it set to reach $4.99 billion by 2029, boasting a compound annual growth rate (CAGR) of 3.0%. This predicted growth can be credited to an array of factors such as an amplified interest in horticulture, home plant cultivation, increased agricultural expenditure, disposable income growth, and a surge in precision farming techniques. Some noteworthy trends projected for this period encompass the assimilation of IoT sensors, aeroponic system innovations, introduction of microbial-enhanced growing mediums, smart growing mediums with precision-release fertilizers, and the development of eco-conscious organic growing mediums.
What Are the Key Drivers Behind the Growth of the Growing Medium Market?
The escalation in horticulture demand is anticipated to fuel the expansion of the growing medium market. Being a sector of agriculture, horticulture is concerned with the farming and care of garden crops like fruits, veggies, nuts, herbs, seeds, sprouts, mushrooms, algae, flowers, seaweeds, and non-food plants. The surge in horticulture demand can be attributed to consumer inclination towards fresh, locally available produce, a shift towards sustainable living, and increased consciousness about health and wellness. The growth medium in horticulture plays a crucial role as it provides a conducive environment for plant roots that ensures optimum growth and nurtures them by supplying necessary nutrients, keeping moisture content, and providing physical support. For example, in 2023, as per the New South Wales (NSW) Department of Primary Industries and Regional Development, an Australian government department, the total horticultural gross production value for 2022-2023 is estimated to reach $2,989 million, showing a 2% rise compared to 2021-2022. Thus, the escalated horticulture demand prompts the expansion of the growing medium market.
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Who Are the Major Industry Players Fueling Growing Medium Market Expansion?
Major companies operating in the growing medium market are Israel Corporation Ltd., The Scotts Miracle-Gro Company, Neova Group, Premier Tech Ltd., Profile Products LLC, Jiffy International AS, Hydrofarm Holdings Group, Greenhouse Grower , CANNA B.V., BERA B.V, Grodan B.V., FoxFarm Soil & Fertilizer Company, Floragard Vertriebs GmbH, PittMoss LLC, Cropaia, HydraFiber, Horticultural Coir Inc., Berger, Trellis Bliss, Areapeat
Which Key Developments Are Influencing the Growing Medium Market?
Leading firms in the expanding medium market are introducing groundbreaking products like soil-less growing media to boost plant growth efficiency and promote sustainable farming practices. The soil-less growing media, as the name suggests, are resources used for growing plants without depending on natural soil, providing support, moisture retention, and nutrient supply to the plants. FARMAI India Private Limited, an India-centered agricultural service firm providing growing mediums, for example, unveiled its soilless media in July 2024. This soil-less media, engineered for seedling growth, aims to augment agricultural output. It joins the wider drive towards sustainable farming, particularly aimed at addressing issues like soil degradation and water scarcity. The soil-less media comprises a blend of organic and inorganic substances, ensuring high porosity, superior aeration, and considerable water-holding ability.
How Is the Segmentation of the Growing Medium Market Defined?
The growing mediummarket covered in this report is segmented -
1) By Type: Soilless Mixes, Composts, Gravel, Inert Mediums, Other Types
2) By Distribution Channel: Online, Offline
3) By Application: Agriculture, Horticulture, Home Gardening, Greenhouses, Landscape
Subsegments:
1) By Soilless Mixes: Peat-Based Mixes, Coconut Coir Mixes, Vermiculite And Perlite Mixes, Composted Bark Mixes
2) By Composts: Organic Composts, Vermicompost, Green Composts, Manure-Based Composts
3) By Gravel: Expanded Clay Gravel, Crushed Stone Gravel, Pea Gravel
4) By Inert Mediums: Perlite, Vermiculite, Rockwool, Expanded Polystyrene (EPS)
5) By Other Types: Hydroponic Mediums, Biodegradable Grow Bags, Rice Hulls And Other Agricultural Residues
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What Is the Leading Region in the Growing Medium Market?
North America was the largest region in the growing medium market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the growing medium market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Growing Medium Global Market Report?
- Market Size Analysis: Analyze the Growing Medium Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Growing Medium Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Growing Medium Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Growing Medium Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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