Press release
Rising Stress And Anxiety Drive Growth In The Fidget Toys Market: A Key Factor Shaping the Future of the Fidget Toys Market in 2025
What Are the Projections for the Size and Growth Rate of the Fidget Toys Market?The market size for fidget toys has seen a swift expansion in the last couple of years. It is predicted to escalate from $6.08 billion in 2024 to $6.98 billion in 2025, with a compound annual growth rate (CAGR) of 14.8%. The historical period's growth was fueled by an increased understanding of the benefits for stress reduction, a surge in attention disorder cases, the popularity of sensory toys in educational contexts, innovative toy designs, the impact of initial viral trends, an escalating interest in mental health, and the requirement for easy-to-carry, captivating tools for both children and adults.
In the forthcoming years, the fidget toys market is poised for rapid expansion, increasing to $11.96 billion by 2029 with a 14.4% compound annual growth rate (CAGR). Factors contributing to the projected growth during the forecast period include a heightened emphasis on mental wellbeing and mindfulness, an extended range of customization choices, the surge in demand for environmentally friendly goods, emergence of novel and innovative designs, expansion of online retail channels, and consistent celebrity endorsements coupled with social media influence. During the forecast period, significant trends include the integration of smart technology, the use of sustainable and eco-friendly materials, custom and personalized designs, the transition of fidget toys into wearable styles, the surge in interactive and educational variants, and the power of viral social media trends.
What Are the Main Catalysts for Growth in the Fidget Toys Market?
Growth in the fidget toys market is forecasted to be fueled by the escalating levels of stress and anxiety. These terms describe a mental and emotional state characterized by unease or discomfort from persistent worry or fear (anxiety) and external pressure (stress). The rising job stressors, societal norms, and financial uncertainties are causing an increase in psychological difficulties. Fidget toys are instrumental in mitigating stress and anxiety as they channel extra nervous energy, boost focus and provide sensory stimulus, contributing to overall tension reduction and relaxation. For example, as of October 2023, the Australian Bureau of Statistics (ABS), an organization based in Australia, reported that around 42.9% of people between the ages 16 to 85 had a mental disorder at some period in their lives. Furthermore, 21.5% of this group had experienced a mental disorder in the previous year, with anxiety being the most common, impacting 17.2% of those within the 16 to 85 age group. In the 16 to 24 age demographic, 38.8% reported a mental disorder in the past year. Hence, the growth in stress and anxiety levels is stimulating the expansion of the fidget toy market.
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Which Businesses Are at the Forefront of Fidget Toys Market Development?
Major companies operating in the fidget toys market are LEGO Group, Hasbro Inc., Mattel Inc., Spin Master Corp., Zuru Inc., Ravensburger AG, Fat Brain Toys LLC, Funskool Ltd., Schylling Inc., Goliath Games LLC, ARK Therapeutic Services Inc., Bouncy Bands LLC, Calm Strips LLC, Fun in Motion Toys Inc., Harkla, Sensory Direct Limited, Tangle Inc., The Pencil Grip Inc., Antsy Labs LLC, Mindware Inc., Rysilicone.com
What Are the Latest Innovations in the Fidget Toys Market?
Prominent businesses in the fidget toys market are innovating by creating malleable fidget toys designed to foster sensory stimulation, boost concentration, and deliver potent anxiety relief to various users. These bendable fidget toys are adjustable play items that can be manipulated and modeled, presenting a tactile method to alleviate stress and sustain attention. For example, Fun in Motion Toys, Inc., an American toy production company, unveiled Nockles in September 2023. Nockles are original, soft, and malleable fidget toys that can be snapped together, detached, and shaped into various geometric configurations. These toys stimulate the senses and assist with sensory processing, stress relief, and concentration. The set comprises five bright and connectable items, namely Diga, Loop, Tetra, Cube, and Sphere, fashioned for both rudimentary and advanced fidgeting, satisfying those desiring a swift distraction or a more engaging play session.
How Is the Fidget Toys Market Segmented?
The fidget toysmarket covered in this report is segmented -
1) By Type: Calming Fidget Toy, Alerting Fidget Toy, Chewy Fidget Toy, Resistance Fidget Toy, Tactile Fidget Toy, Other Types
2) By Material: Plastic, Metal, Silicone, Wood, Other Materials
3) By Distribution Channel: Online, Offline
4) By Application: Attention Deficit Or Hyperactivity Disorder, Autism, Asperger Syndrome, Other Applications
Subsegments:
1) By Calming Fidget Toy: Stress Balls, Fidget Spinners, Weighted Blankets, Slime or Putty Toys
2) By Alerting Fidget Toy: Brightly Colored Fidget Gadgets, Light-Up Fidget Toys, Noise-Making Fidget Toys, Motion-Activated Fidget Toys
3) By Chewy Fidget Toy: Silicone Chewable Necklaces, Chewable Bracelets, Chewable Pencil Toppers, Chewy Tubes
4) By Resistance Fidget Toy: Stretchy Bands, Hand Grippers, Putty with Resistance, Stress Relief Rings
5) By Tactile Fidget Toy: Textured Fidget Mats, Tactile Sensory Balls, Fidget Cubes with Various Textures, Sensory Tiles
6) By Other Types: Magnetic Fidget Toys, Puzzle Fidget Toys, Squeeze Fidget Toys, Spin And Slide Toys
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Which Region Is at the Forefront of the Market?
North America was the largest region in the fidget toys market in 2024. The regions covered in the fidget toys market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Fidget Toys Global Market Report?
- Market Size Analysis: Analyze the Fidget Toys Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Fidget Toys Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Fidget Toys Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Fidget Toys Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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