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Expansion Of The Food And Beverage Industry Boosts Berry Market Growth: Major Factor in the Transformation of the Berry Market in 2025
How Will the Berry Market Grow, and What Is the Projected Market Size?The size of the berry market has witnessed substantial growth in the recent past. The market, estimated to be worth $25.61 billion in 2024, is projected to increase to $26.91 billion in 2025, maintaining a compound annual growth rate (CAGR) of 5.1%. The contributing factors to this upturn in the historic period include heightened consumer knowledge about health benefits, the augmenting demand for superfoods, enhanced availability of fresh berries throughout the year due to optimized supply chains, progress in farming methods, increased berry cultivation in new territories, a rise in consumption of organic goods, and a boost in the demand for functional foods and beverages enriched with berries.
Expectations are set for the berry market to experience consistent expansion in the coming years. By 2029, it's projected to reach a worth of $32.43 billion with a compound annual growth rate (CAGR) of 4.8%. The predicted growth can be linked to several factors including the wider adoption of plant-based diets, a higher demand for natural components in processed food products, advancements in berry packaging and the prolongation of shelf-life, increased attention to sustainable farming techniques, and consumer attraction to foods high in antioxidants. Other contributing factors include the evolution of e-commerce platforms that sell fresh produce, and a wider use of berries in nutraceuticals. The key market trends to follow are the escalating popularity of organic and regenerative farming, a growing demand for exotic berry selections like acai and goji, an increase in berry consumption through snack bars and smoothies, the integration of berries into plant-based meat substitutes, the creation of functional beverages enhanced with berry extracts, the demand for products that promote zero waste, and innovative applications for berry-based supplements and skincare products.
What Key Elements Are Boosting Growth in the Berry Market?
The berry market is projected to grow due to the expanding food and beverage industry. This industry, which deals with the processing, packaging, and distribution of food and drink products, is experiencing growth due to factors such as increasing global populations, urbanization, shifting dietary habits, and a growing demand for convenience foods. The sector's growth is also being fuelled by health-conscious trends and innovations in product offerings. Berries are a favorite in food and drinks for their natural sweetness, eye-catching colors, and nutrient-rich content, adding flavor, nutritional value, and attractiveness to smoothies, juices, snacks, and desserts. For example, the Department for Environment, Food & Rural Affairs, a UK-based governmental department, reported in July 2024 that in 2022, the Gross Value Added (GVA) of the food chain, minus agriculture and fishing, hit $177.27 billion (£132.9 billion), a 15.4% rise from 2021. All segments in the food and drink industry saw growth during this period, with catering surging by 23.4%, manufacturing by 15.2%, retail by 2.3%, and wholesale by 31.3%. Thus, the growth of the food and beverage industry is contributing to the rise of the berry market.
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Who Are the Major Industry Players Fueling Berry Market Expansion?
Major companies operating in the berry market are Dole Food Company Inc., Fresh Del Monte Produce Inc., Grimmway Farms LLC, Ocean Spray Cranberries Inc., Driscoll's Inc., Sunkist Growers Inc., Wyman's of Maine Inc., Wish Farms Inc., California Giant Berry Farms Inc., Naturipe Farms LLC, Sun Belle Inc., North Bay Produce Inc., Red Jacket Orchards LLC, Oregon Berry Packing Inc., Berry Patch Farms LLC, Pine Tree Apple Orchard LLC, The Berry Company LLC, Blueberry Hill Farm LLC, Sweet Valley Farms LLC, Green Valley Farms Inc., Spring Hill Farm Inc.
Which Key Developments Are Influencing the Berry Market?
Key players in the berry market are responding to consumer needs for in convenient, healthy, and portable options by creating innovative products like snack lines, which incorporate the health benefits of berries. These snack lines comprise of multiple, ready-to-eat items designed specifically for on-the-go consumption, infusing various flavors and components, such as berries, to offer a nourishing and tasty alternative for snacking. As an illustration, Naturipe Farms, a company specializing in berries based in the U.S, introduced a product named Berry Buddies in August 2024. Berry Buddies is a value-added snack line that combines fresh berries with accompanying foods like mini pancakes, cookies, and cheese, all packaged in transportable containers with individual sections. With a shelf-life of 17 days and less than 160 calories per portion, Berry Buddies is conveniently designed catering to the increasing demand for fresh, wholesome, and portable snacks, especially among children. The product's appealing, playful packaging is set to transform healthy snacking habits and encourage an increased intake of fresh berries.
How Is the Segmentation of the Berry Market Defined?
The berrymarket covered in this report is segmented -
1) By Type: Strawberry, Blueberry, Cranberry, Raspberry, Other Types
2) By Nature: Organic, Conventional
3) By Packaging Type: Pouches, Glass Jar, Tin, Bulk, Other Packaging Types
4) By Distribution Channel: Direct, Indirect
5) By Application: Food And Beverages, Personal Care And Cosmetics, Pharmaceuticals And Dietary Supplements, Other Applications
Subsegments:
1) By Strawberry: Fresh Strawberries, Frozen Strawberries, Dried Strawberries
2) By Blueberry: Fresh Blueberries, Frozen Blueberries, Dried Blueberries
3) By Cranberry: Fresh Cranberries, Dried Cranberries, Cranberry Juice
4) By Raspberry: Fresh Raspberries, Frozen Raspberries, Dried Raspberries
5) By Other Types: Blackberry, Goji Berry, Acai Berry, Elderberry
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What Is the Leading Region in the Berry Market?
North America was the largest region in the berry market in 2024. The regions covered in the berry market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Berry Global Market Report?
- Market Size Analysis: Analyze the Berry Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Berry Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Berry Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Berry Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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