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K-12 Online Education Providers Prioritize AI Curriculum To Foster Future-Ready Skills Trend: A Crucial Influence on the K-12 Online Education Market's Transformation in 2025
K-12 Online Education Market
The market size of K-12 online education has seen a tremendous increase in the past few years. The growth is expected from $126.52 billion in 2024 to reach $155.44 billion in 2025, with an annual growth rate (CAGR) of 22.9%. The historic growth can be accounted due to factors like better engagement, increased ease of access, the emergence of mobile learning, improved training for teachers, and more involvement from parents.
The size of the K-12 online education market is projected to undergo significant expansion in the upcoming years. By 2029, the market is predicted to burgeon to $349.77 billion, with a compound annual growth rate (CAGR) of 22.5%. The surging demand for customized learning, affordability, scheduling flexibility, increased need for stem education, and online tutoring are factors contributing to this growth in the predicted period. Major anticipated trends during this period comprise advancements in learning management systems, enhanced data analytics, better collaboration tools, the application of artificial intelligence (AI), and the incorporation of virtual and augmented reality.
What Factors Are Fueling Growth in the K-12 Online Education Market?
The escalating role of digitalisation in numerous sectors is projected to drive the expansion of the K-12 online education market in the future. Digitalisation encompasses the transformation of data, information, or tangible items into a digital form that can be easily interpreted, stored, and transferred by computers. Factors contributing to the greater emphasis on digitalisation include heightened brand recognition, customer engagement, superior customer service, and cost-efficient marketing strategies. K-12 online education facilitates the digitalisation of education by using technology to augment teaching and learning operations, foster accessibility and inclusion, and equip students for success in the digital era. For example, a report issued by the UK government in February 2024 stated that in 2022, preliminary estimates suggested that the digital industry contributed $171.25 million to the UK economy. This contribution equated to 7.2% of the UK's total gross value added (GVA), marking a 7.1% increase from 2021. Consequently, the amplified importance of digitalisation is fuelling the development of the K-12 online education market.
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Which Leading Companies Are Shaping the Growth of the K-12 Online Education Market?
Major companies operating in the K-12 online education market are Pearson Plc, Bright Horizons, Stride Inc., Scholastic Inc., Cengage Inc., GEMS Education, TAL Education Group, Houghton Mifflin Harcourt, McGraw-Hill Education, GoStudent, Chegg, Blackboard, Cognita, BYJU's, Instructure Inc., Amplify, Great Minds, Duolingo, Lightspeed Systems Inc., Hurix Systems Pvt. Ltd., EverFi, Newsela, Dreambox Learning, NoRedInk.com
What Are the Major Trends Shaping the K-12 Online Education Market?
Leading players in the K-12 online education market are prioritizing the development of advanced solutions such as K-12 Artificial Intelligence (AI) based courses, in efforts to remain competitive and anticipate future education needs. K-12 Artificial Intelligence (AI) based courses are designed to expose students from kindergarten to 12th grade to the principles, practical uses, and implications of artificial intelligence. To illustrate, CodeHS, an American online education company, unveiled the CodeHS AI curriculum in May 2024. This new K-12 AI curriculum and accompanying professional development courses include various introductions for middle and high schools and numerous projects designed for K-12 grades. The projects can be standalone or integrated into existing units of instruction. The course is aimed at providing students with vital programming knowledge to efficiently use AI in computer science and broader societal settings. The format of the course establishes a strong foundation in AI and its practical applications, setting the stage for students to engage in more complex AI courses in the future.
What Are the Key Segments of the K-12 Online Education Market?
The K-12 online education market covered in this report is segmented -
1) By Components: Solutions, Services
2) By Grade: Kindergarten, Elementary, Middle School, High School
3) By Deployment: Cloud, On-Premises
4) By Platform: Gamification, Mobile, Tablet, Laptops Or Chrome Books, Big Data And Analytics, LMS Or Virtual Learning Environments, Other Platforms
5) By End User: Schools, Individuals, Private Tutors
Subsegments:
1) By Solutions: Learning Management Systems (LMS), Virtual Classrooms, Educational Content And Resources, Assessment And Evaluation Tools, Collaboration Tools, Communication Platforms
2) By Services: Consulting And Integration Services, Training And Support Services, Managed Services, Content Development And Customization Services
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Which Region Dominates the K-12 Online Education Market?
North America was the largest region in the K-12 online education market in 2023. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the K-12 online education market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The K-12 Online Education Global Market Report?
- Market Size Analysis: Analyze the K-12 Online Education Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the K-12 Online Education Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall K-12 Online Education Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the K-12 Online Education Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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