Press release
Anime Market Forecast 2025-2034: Analysing Major Trends, Opportunities, and Growth Drivers
AnimeMarket Market
Over the past few years, the size of the anime market has seen a remarkable increase. The projections indicate that it will surge from its 2024 worth of $28.55 billion to $31.51 billion in 2025, boasting a compound annual growth rate (CAGR) of 10.4%. Factors contributing to this significant growth during the historic period include the flourishing of merchandise, the advent of streaming and over-the-top (OTT) platforms, an uptick in the number of OTT content streamers, an expanding anime fanbase, and the upsurge in the production of TV series.
In the coming years, the expected upsurge in the anime market size seems promising. The market is set to escalate to $46.07 billion by 2029, with a Compound Annual Growth Rate (CAGR) of 10.0%. The projected expansion during this timeframe can be linked to the rising demand and allure of Japanese anime content, a growing call for internet-based distribution methods, an upswing in gaming applications, increased media intake, and heightened interest in anime video games. Key trends forecasted through this period encompass the adoption of gadgets and products enriched by cutting-edge technology, surging demand for VR-based gaming, infusion of AI-oriented content, a growing dependency on streaming platforms, and the embrace of digital platforms as the chosen method for content distribution.
What Are the Forces Behind the Rapid Growth of the Anime Market?
The increasing presence of social media is anticipated to trigger the expansion of the anime market. Social media includes digital platforms and applications that enable individuals to generate, share, and interact with content while connecting and communicating with other people. The increased use of social media is facilitated by its user-friendliness, mobile access, diverse content, networking possibilities, entertainment attribute, and efficacy in marketing and advertising. Social media boosts the anime industry by providing a worldwide platform for promotion, fan interaction, community formation, and gathering feedback. For example, as per Acodez IT Solutions, a website design company based in India, the number of daily active Facebook users amounted to 2.08 billion in 2023, marking an increase of 96 million users from 2022. Hence, the increasing reach of social media is bolstering the anime market's growth.
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Who Are the Major Industry Players Fueling Anime Market Expansion?
Major companies operating in the anime market are Toei Animation Co. Ltd., Sanrio Co. Ltd., Netflix Inc., Bandai Namco Holdings Inc., Kodansha Ltd., Crunchyroll LLC, VIZ Media LLC, MADHOUSE Inc., Production I.G Inc., Right Stuf Inc., Gainax Co. Ltd., Good Smile Company Inc., Wit Studio Inc., Studio Ghibli Inc., Kyoto Animation, Pierrot Co. Ltd., Bones Inc., A-1 Pictures, Tatsunoko Production, kitsus Destiny, Progressive Animation, Atomic Flare, J.C.Staff Co. Ltd., Studio Deen Co. Ltd.
Which Key Developments Are Influencing the Anime Market?
In response to the increasing demand for collectible figurines among anime fans, key players in the anime market are creating unique products, one example being the Nendoroid figurines. These figurines are petite, exaggeratedly styled, and intricately detailed, measuring around 10 cm (3.9 inches) in height. They boast of charming and stylized designs that encapsulate characters from anime, manga, and video games in a chibi-style. As an illustration, in January 2023, the Japan-based hobby products manufacturer, Good Smile Company Inc., introduced a Nendoroid figurine depicting Hitori Gotou, a prominent character from the anime series Bocchi the Rock. The figurine showcases Hitori in her school attire, equipped with a guitar and further enhanced with various accessories like a guitar strap, music sheet, and microphone.
How Is the Segmentation of the Anime Market Defined?
The anime market covered in this report is segmented -
1) By Anime Genre: Action And Adventure, Science Fiction (Sci-Fi) And Fantasy, Romance And Drama, Sports, Other Anime Genres
2) By Solution: Anime Creation Software, Anime Creation Services
3) By Publishing: Comics And Manga, Books And Novels
4) By Distribution Channel: Television (T.V.), Movie, Video, Internet Distribution, Merchandising, Music
Subsegments:
1) By Action And Adventure: Shonen (Targeted At Young Male Audience), Seinen (Targeted At Adult Male Audience), Mecha (Robots And Advanced Technology), Military Or War Anime, Superhero And Action-Packed Adventures
2) By Science Fiction (Sci-Fi) And Fantasy: Cyberpunk, Space Opera, Post-Apocalyptic, Time Travel, Magical Realism Or Fantasy Worlds, Sword And Sorcery
3) By Romance And Drama: Shoujo (Targeted At Young Female Audience), Slice Of Life, Romantic Comedy (Rom-Com), Tragic Romance, School Life And Drama, Historical Romance
4) By Sports: Team Sports (Basketball, Soccer, Baseball), Individual Sports (Boxing, Tennis, Martial Arts), Extreme Sports (Skateboarding, Snowboarding), Esports And Competitive Gaming
5) By Other Anime Genres: Horror And Supernatural, Mystery Or Thriller, Comedy And Parody, Isekai (Alternate Worlds), Harem And Reverse Harem, Slice Of Life (Non-Romantic)
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What Is the Leading Region in the Anime Market?
Asia-Pacific was the largest region in the anime market in 2023. Middle East is expected to be the fastest-growing region in the forecast period. The regions covered in the anime market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Anime Global Market Report?
- Market Size Analysis: Analyze the Anime Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Anime Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Anime Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Anime Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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