Emerging Event Management Platform Market Trend 2025-2034: Cvent Events+ Revolutionizing Event Management With Comprehensive Features And Enhanced Engagement

How Is the Event Management Platform Market Projected to Grow, and What Is Its Market Size?
The event management platform market has seen rapid growth recently. It will grow from $40.34 billion in 2024 to $45.23 billion in 2025, with a CAGR of 12.1%. Growth factors include the rise of event sponsorship and monetization, the shift towards digitalization, and integration with customer relationship management (CRM) and marketing platforms.

The event management platform market is expected to reach $71.83 billion by 2029, growing at a CAGR of 12.3%. This growth is driven by increased analytics demand, automation, and the hybrid event boom. Key trends include hybrid event solutions, AI/automation integration, virtual event platforms, blockchain for security, and immersive technologies.

What Are the Key Drivers Behind the Growth of the Event Management Platform Market?
The rapid adoption of virtual events is expected to drive the growth of the event management platform market in the future. Virtual events are online gatherings or conferences that do not require physical presence, using digital technologies to create engaging and interactive experiences for attendees, speakers, exhibitors, and sponsors. Event management platforms are essential tools for organizing successful virtual events, offering a range of features, customization options, and support services that streamline planning, enhance engagement, and provide valuable insights for organizers. For example, in 2022, a survey by Kaltura, a U.S.-based software company, found that 92% of organizers had shifted to virtual events in 2021, 94% were planning virtual events for 2022, and 48% intended to host more virtual events in the following year. This trend is driving the growth of the event management platform market.

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Who Are the Major Industry Players Fueling Event Management Platform Market Expansion?
Major companies operating in the event management platform market are Cvent Holding Corp, Eventbrite, Active Network LLC, Swapcard, Bizzabo, Airmeet Inc., Whova Inc., Splash Inc., Pathable Inc., Hubb Inc., BigMarker, Aventri Inc., Goldcast, WebEx Events LLC, PheedLoop Inc., Zuddl, Hopin, Eventzilla, Attendify, Social Tables, Gather, EventMobi GmbH, Hey Summit Ltd., vFairs, Accelevents Inc., Intrado, Eventdex LLC, Boomset, EventGeek Inc.

Which Key Developments Are Influencing the Event Management Platform Market?
Leading companies in the event management platform market are concentrating on creating innovative platforms, such as Cvent Events+, to maintain competitiveness and address the changing demands of the market. Events+ is a comprehensive platform designed to promote events and assist attendees in discovering upcoming events and webinars. For example, in July 2023, Cvent Holding Corp., a US-based technology firm, introduced Cvent Events+, a complete event marketing and management platform. This platform offers a variety of features to help organizers promote events, share video content, and boost attendee engagement. Its goal is to improve engagement with event audiences year-round by utilizing video content. Additional features include event calendaring, registration links, video channels, seamless integration, marketing tools, mobile check-in, and robust event management software. These capabilities provide event organizers with a complete solution for planning, promoting, and executing successful events while enhancing attendee engagement.

How Is the Segmentation of the Event Management Platform Market Defined?
The event management platform market covered in this report is segmented -

1) By Component: Hardware, Software, Services
2) By Deployment: On-Premise, Cloud-Based
3) By Application: Event Planning, Event Registration And Ticketing, Event marketing, Content Management, Networking Management, Analytics And Reporting, Audience Management And Communication, Visitor Management, Venue Management, Other Applications
4) By End User: Trade Show Organizers, Event Management Agencies, Corporates, Academics, Organizations, Associations r Non-profitable Trusts Or Government Bodies, Other End Users

Subsegments:
1) By Hardware: Event Management Kiosks, Audio-Visual Equipment, Wearables, Sensors And RFID Tags
2) By Software: Event Planning And Scheduling Software, Ticketing And Registration Software, Event marketing Software, Event Analytics And Reporting Software, Mobile Event Apps, Virtual Event Platforms
3) By Services: Event Planning And Consulting Services, Event Staffing And On-site Support, Technical Support And Maintenance Services, Content Management And Production Services, Venue Management Services

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What Is the Leading Region in the Event Management Platform Market?
North America was the largest region in the event management platform market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the event management platform market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.

What Is Covered In The Event Management Platform Global Market Report?

- Market Size Analysis: Analyze the Event Management Platform Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Event Management Platform Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Event Management Platform Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Event Management Platform Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.

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