Press release
Comprehensive Live Internet Protocol (IP) Broadcast Equipment Market Insights: Forecasting Size, Growth, and Competitive Trends from 2025 to 2034
Live Internet Protocol IP Broadcast Equipment Market Trends
The live internet protocol (IP) broadcast equipment market will grow from $1.44 billion in 2024 to $1.68 billion in 2025, at a compound annual growth rate (CAGR) of 16.2%. The growth is attributed to the demand for high-quality content, adoption of 4K and UHD broadcasting, virtualization, software-defined networking, multiplatform content delivery, and cloud service integration.
The live internet protocol (IP) broadcast equipment market will grow to $3.02 billion by 2029, driven by the rise of remote production and demand for live sports streaming. Major trends include cloud-based production, remote workflows, and AI integration.
What Is Stimulating Growth in the Live Internet Protocol (IP) Broadcast Equipment Market?
The growing popularity of OTT platforms is expected to drive the growth of the live Internet Protocol (IP) broadcast equipment market. OTT platforms, which deliver media content via the internet rather than through traditional distribution channels like cable or satellite, are gaining traction due to affordable pricing, original content, flexibility, and mobile accessibility. Live streaming has become a key feature, drawing and retaining subscribers. OTT providers rely on high-performance IP-based broadcast equipment for seamless live broadcasts. Reports from Exploding Topics show that Amazon Prime had 230 million Prime members in 2022, up from 213 million in 2021. Furthermore, data from Mint reveals that OTT platform viewership increased by 13.5%, reaching 481.1 million in 2023. As such, the rising popularity of OTT platforms is driving the growth of the live IP broadcast equipment market.
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Which Key Market Leaders Are Driving Live Internet Protocol (IP) Broadcast Equipment Industry Growth?
Major companies operating in the live internet protocol (IP) broadcast equipment market are Sony Corporation, Panasonic Corporation, Cisco Systems Inc., Ericsson AB, Arista Networks Inc., Belden Inc., Evertz, Blackmagic Design Pty Ltd., Ross Video Ltd., Imagine Communications, EVS Broadcast Equipment SA, NewTek Inc., Grass Valley, Sencore Inc., ETL Systems Ltd., Lynx Technik AG, Matrox Graphics Inc., RIEDEL Communications GmbH & Co. KG, LAWO AG, Teradek LLC, AJA Video Systems Inc., Telos Alliance, Ikegami Tsushinki Co. Ltd., Beijing Gefei Technology Co. Ltd.
Which Key Developments Are Influencing the Live Internet Protocol (IP) Broadcast Equipment Market?
Leading companies in the live Internet Protocol (IP) broadcast equipment market are focused on developing advanced switchers and professional-grade cameras, such as the ATEM Television Studio HD 8 and Blackmagic Studio Camera 6K Pro, to enhance live production capabilities. The ATEM Television Studio HD 8 and Blackmagic Studio Camera 6K Pro are advanced broadcasting tools designed for professional live video production. The ATEM Television Studio HD 8 is an all-in-one HD video switcher with advanced streaming and recording features. Meanwhile, the Blackmagic Studio Camera 6K Pro is a high-end studio camera built for live production, offering a 6K Super 35 sensor and EF lens mount for cinematic quality. For instance, in February 2023, Blackmagic Design Pty Ltd., an Australia-based digital cinema and hardware manufacturer, launched the ATEM Television Studio HD 8 and Blackmagic Studio Camera 6K Pro. The ATEM Television Studio HD 8 is a compact live production switcher with 8 x 3G-SDI inputs, streaming, recording, multiview, DVE, keyers, USB webcam compatibility, media players, talkback, and optional cloud storage. The Blackmagic Studio Camera 6K Pro is a professional-grade camera for live production with remote-controlled ND filters, a larger 6K sensor, and compatibility with various lenses, enabling live streaming with advanced features like talkback, tally, color correction, and raw recording.
What Are the Main Segments in the Live Internet Protocol (IP) Broadcast Equipment Market?
The live internet protocol (IP) broadcast equipment market covered in this report is segmented -
1) By Type: Broadcast Switcher, Switches And Servers, Infrastructure, Other Types
2) By Sales Channel: Online, Offline
3) By Application: Broadcast Production Centers, In-Stadium Broadcast, Outside Broadcast Vans, Other Applications
Subsegments:
1) By Broadcast Switcher: Video Switchers, Audio Switchers, Integrated Broadcast Switchers
2) By Switches and Servers: IP Video Switches, IP Audio Switches, Broadcast Servers
3) By Infrastructure: Routing Systems, Signal Transport Systems, Storage and Archiving Solutions
4) By Other Types: Audio Or Video Encoders and Decoders, Streaming Solutions, Monitoring and Control Systems
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Which Geographic Area Leads the Live Internet Protocol (IP) Broadcast Equipment Market?
North America was the largest region in the live Internet protocol (IP) broadcast equipment market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the live internet protocol (IP) broadcast equipment market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East and Africa.
What Is Covered In The Live Internet Protocol (IP) Broadcast Equipment Global Market Report?
- Market Size Analysis: Analyze the Live Internet Protocol (IP) Broadcast Equipment Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Live Internet Protocol (IP) Broadcast Equipment Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Live Internet Protocol (IP) Broadcast Equipment Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Live Internet Protocol (IP) Broadcast Equipment Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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