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Key Augmented Reality Gaming Market Trend for 2025-2034: Integration Of Geolocation In Augmented Reality Games For Enhanced Real-World Experiences
Key Augmented Reality Gaming Market
The augmented reality gaming market has witnessed exponential growth in recent years. It is forecasted to expand from $14.32 billion in 2024 to $18.56 billion in 2025, reflecting a CAGR of 29.6%. The past growth was driven by increasing smartphone adoption, advancements in AR hardware, a surge in developer interest, rising consumer awareness, and improvements in AR content quality and graphics.
The augmented reality gaming market is expected to reach $52.31 billion by 2029, at a CAGR of 29.6%. This growth is attributed to 5G networks, cloud gaming platforms, and investment in AR startups. Major trends include integration with everyday life, social AR experiences, and location-based AR games.
What Is Stimulating Growth in the Augmented Reality Gaming Market?
The increase in smartphone penetration is expected to propel the growth of the augmented reality gaming market. Smartphones' advanced capabilities, including AR technology, are fueling the growth of AR gaming. In the UK, smartphone ownership is expected to reach 95% of the population by 2025, making mobile AR gaming more widespread. According to Uswitch Limited in November 2023, this trend is driving the demand for augmented reality gaming.
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Which Key Market Leaders Are Driving Augmented Reality Gaming Industry Growth?
Major companies operating in the augmented reality gaming market report are Apple Inc., Alphabet Inc., Microsoft Corporation, Sony Group Corporation, Qualcomm Technologies Inc., Hexagon AB, Niantic Inc., Magic Leap Inc., Meta Platforms Inc., Sixense Enterprises Inc., EON Reality Inc., DAQRI LLC, RE'FLEKT GmbH, Seabery S.L., Zappar Ltd., VividWorks Ltd., Marxent Labs LLC, Scope Technologies US Inc., Total Immersion Inc., Augmented Pixels Inc., Blippar Limited, Upskill VR, Ubimax GmbH, Catchoom Technologies S.L., Infinity Augmented Reality Ltd.
What Are the Emerging Trends in the Augmented Reality Gaming Industry?
In the augmented reality gaming market, companies are introducing geolocation-based games to gain a competitive advantage. Geolocation technology identifies the geographic location of individuals or devices. For example, in January 2023, Niantic Inc., a US-based software company, launched NBA All-World, a free-to-play AR basketball game. Players can challenge each other and recruit NBA players, competing in real-world locations while encouraging physical activity and engagement with basketball culture.
What Are the Main Segments in the Augmented Reality Gaming Market?
The augmented reality gaming market covered in this report is segmented -
1) By Product: Head Mounted Display (HMD), Handheld Display, Spatial Display
2) By Component: Software, Hardware
3) By Device: Mobiles, Smart Glasses
4) By Application: Commercial Use, Home Use
Subsegments:
1) By Head Mounted Display (HMD): VR Headsets, AR Glasses
2) By Handheld Display: Mobile Devices, Tablets
3) By Spatial Display: Projection-Based Systems, Desktop Monitors
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Which Geographic Area Leads the Augmented Reality Gaming Market?
North America was the largest region in the augmented reality gaming market in 2024. Asia-Pacific is expected to be the fastest-growing region in the forecast period. The regions covered in the augmented reality gaming market report are Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, Africa.
What Is Covered In The Augmented Reality Gaming Global Market Report?
- Market Size Analysis: Analyze the Augmented Reality Gaming Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Augmented Reality Gaming Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Augmented Reality Gaming Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Augmented Reality Gaming Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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