Press release
Explosive Growth Projected in the Over The Top Devices And Services Market: Surge from $311.88 billion to $937.97 billion through 2025-2029
Over The Top Devices And Services Market Size
What Is The Projected Market Size Of The Global Over The Top Devices And Services Market And Its Growth Rate?
• Historic period: $311.88 billion in 2024 to $385.3 billion in 2025, recording a CAGR of 23.5%, driven by high-speed Internet, smartphone penetration, globalization of content, and original content production.
• Forecast: Expected to hit $937.97 billion in 2029 with a CAGR of 24.9%. Growth catalyzed by 5G network rollout, hybrid business models, integration with smart home ecosystems, virtual and augmented reality content, and regulatory developments.
What Is Driving The Growth In The Over The Top Devices And Services Market?
The rise in the number of OTT subscriptions is a significant factor propelling the market forward. OTT technology, a method of streaming content over the internet, provides subscription-based services and broadcasts on cable TV provider, which are widely used for their convenience and content availability. A study by the UK-based Digital TV Research revealed a projection of SVOD revenue reaching $50 million by 2028, up from $31 million in 2022. This spiraling growth is anticipated to boost the overall OTT devices and services market.
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Who Are the Key Players Driving Over The Top Devices And Services Market Growth?
• Amazon.com Inc.
• Apple Inc.
• Alphabet Inc.
• The Walt Disney Company
• Tencent Holdings Limited
• Discovery Inc.
• Netflix Inc.
• ViacomCBS Inc. (Paramount Global)
• Sling TV
• Tubi Inc.
• Hulu LLC
• Roku Inc.
• fuboTV Inc.
• Pluto TV
• Peacock LLC
• Sony Pictures Networks India Private Limited
• HBO Max (now Max)
• Vimeo Inc.
• Disney+ Hotstar
• Brightcove Inc.
• Haivision Inc.
• Rakuten Viki Inc.
• CuriosityStream Inc.
• Philo LLC
• Kanopy Inc.
• Acorn TV
• Shudder LLC
• Bell Media Inc.
What Are The Key Trends In The Over The Top Devices And Services Market?
• Global partnerships and expansion
• Technological advancements
• Global expansion and localization
• Integration of artificial intelligence (AI) and personalization
• Technological advancements and 5G impact
What Are The Segments Of The Global Over The Top Devices And Services Market?
• By Content: VoIP, Text And Images, Video
• By Revenue Source: Advertising video on demand (AVOD), Subscription video on demand (SVOD), Transactional based video on demand(TVOD)
• By Deployment: On-Premise, Cloud
• By Streaming Platform: Mobile Devices, Computers, Smart TVs and Set Tops, Gaming Consoles
Which Region Leads The Over The Top Devices And Services Market?
North America emerged as the most dominant region in the OTT devices and services market in 2024. However, during the forecast period, Asia-Pacific is predicted to witness the fastest growth in the global market.
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What Is Covered In The Over The Top Devices And Services Market Global Market Report?
- Market Size Analysis: Analyze the Over The Top Devices And Services Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Over The Top Devices And Services Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Over The Top Devices And Services Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Over The Top Devices And Services Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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