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Rapid Growth Projected in Male Toiletries Market: Key Influencers, Player Analysis, and Forecasts 2025-2029
Male Toiletries Market
What Is The Projected Market Size Of The Global Male Toiletries Market And Its Growth Rate?
The male toiletries market size is experiencing robust growth, with significant prospects for future expansion.
• 2024 Market Size: $27.6 billion
• 2025 Market Size: $29.08 billion (5.4% CAGR)
• 2029 Market Size: $37.68 billion (6.7% CAGR)
This growth can be attributed to factors such as personalized grooming, rising men's skincare awareness, online subscription services, natural and organic ingredients, and aging male population in the forecast period.
What Is Driving The Growth In The Male Toiletries Market?
The surging global population is the main driver of growth in the male toiletries market. Males across the world are increasingly using toiletries for maintaining their personal hygiene. These products range from oils, shampoos, deodorants, conditioners, soaps, face washes, hair gels, lotions, balms, perfumes, shaving creams, to razors. For example, the World Population Prospects 2022 report published by the United Nations Department of Economic and Social Affairs reveals that the global human population is set to hit 8.0 billion in November 2022, a drastic increase from the estimated 2.5 billion in 1950. This rise in population is a strong factor propelling the growth of the male toiletries market.
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Who Are the Key Players Driving Male Toiletries Market Growth?
Top companies that are steering the growth of the male toiletries market include:
• Beiersdorf AG
• L'Oréal S.A.
• The Procter & Gamble Company
• Shiseido Company Limited
• The Estée Lauder Companies Inc.
• Coty Inc.
• Molton Brown Limited
• Vi-John Group
• Unilever plc
• Edgewell Personal Care
• Johnson & Johnson
What Are The Key Trends In The Male Toiletries Market?
Key trends sweeping across the male toiletries market:
• Personalized grooming
• Rising men's skincare awareness
• Online subscription services
• Natural and organic ingredients
• Aging male population
• Travel-ready toiletries
• Eco-friendly and sustainable products
• Gender-neutral products
• CB*D-infused products
• Smart grooming tools
What Are The Segments Of The Global Male Toiletries Market?
Main categories within the male toiletries market:
1) Product: Deodorants, Haircare Products, Skincare Products, Shower Products
2) Type: Mass Products, Premium Products
3) Distribution Channel: Supermarkets And Hypermarkets, Pharmacies, Specialty Stores, Departmental Stores, Other Distribution Channels
Which Region Leads The Male Toiletries Market?
North America dominated the male toiletries market share in 2024, but the Asia-Pacific region is anticipated to showcase the quickest growth in the forecast period. The report covers all the major regions in the male toiletries market, encapsulating Asia-Pacific, Western Europe, Eastern Europe, North America, South America, Middle East, and Africa.
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What Is Covered In The Male Toiletries Market Global Market Report?
- Market Size Analysis: Analyze the Male Toiletries Market size by key regions, countries, product types, and applications.
- Market Segmentation Analysis: Identify various subsegments within the Male Toiletries Market for effective categorization.
- Key Player Focus: Focus on key players to define their market value, share, and competitive landscape.
- Growth Trends Analysis: Examine individual growth trends and prospects in the Market.
- Market Contribution: Evaluate contributions of different segments to the overall Male Toiletries Market growth.
- Growth Drivers: Detail key factors influencing market growth, including opportunities and drivers.
- Industry Challenges: Analyze challenges and risks affecting the Male Toiletries Market.
- Competitive Developments: Analyze competitive developments, such as expansions, agreements, and new product launches in the market.
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