Maternity Wear Market Expected to Expand at a 4.3% CAGR from 2024 to 2030

The 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 was valued nearly US$ 19.90 Bn in 2023. Maternity Wear Market size is estimated to grow at a CAGR of 4.3% & is expected to reach at US$ 26.72 Bn. by 2030.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 𝐎𝐯𝐞𝐫𝐯𝐢𝐞𝐰:

The Maternity Wear market is witnessing significant growth driven by increasing demand for fashionable and functional clothing for expectant mothers. In recent years, maternity wear has evolved from merely being a way to hide the baby bump to becoming a reflection of individual style, offering comfort, versatility, and fit. The rise of pregnancy fashion, particularly among pregnant working women in both developed and emerging countries, is a major factor fueling market growth. Additionally, the growing focus on comfort, with fabrics like spandex, elastane, and elastic panels, has led to more comfortable and stylish options for women. As the demand for both casual and business wear increases, maternity wear is becoming a broader segment catering to various lifestyle needs, including after-pregnancy wear for new mothers.

𝐆𝐞𝐭 𝐘𝐨𝐮𝐫 𝐅𝐫𝐞𝐞 𝐒𝐚𝐦𝐩𝐥𝐞 𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐭𝐡𝐞 𝐋𝐚𝐭𝐞𝐬𝐭 𝐌𝐚𝐫𝐤𝐞𝐭 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬: https://www.maximizemarketresearch.com/request-sample/145717/

𝐃𝐫𝐢𝐯𝐞𝐫𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭:

A key driver of the Maternity Wear market is the increasing fashion consciousness among expectant mothers. Women today are more aware of the importance of fit and comfort during pregnancy, which has led to the development of more stylish, well-designed maternity wear. The rise in demand for outerwear that can be worn both casually and in business settings has further fueled the growth of this market. Many women now prioritize their physical appearance even during pregnancy, leading to an increase in the variety and customization of maternity wear to suit individual preferences and lifestyles. As a result, the market for fashionable maternity wear is expected to continue expanding, with new styles and designs catering to different needs and tastes.

Another significant factor driving the growth of the Maternity Wear market is the rising number of pregnant working women, particularly in developing countries. As women increasingly participate in the workforce during pregnancy, there is a higher demand for formal and professional maternity wear. Cities in both developed and emerging markets, such as France, India, and Argentina, have seen an increase in the demand for maternity clothing that is both stylish and suitable for office settings. This shift has led to the growth of maternity wear offerings by global retail brands like Gap and H&M, which have expanded their maternity clothing lines to meet this demand.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 𝐊𝐞𝐲 𝐓𝐫𝐞𝐧𝐝𝐬:

A prominent trend in the Maternity Wear market is the increasing use of sustainable and eco-friendly fabrics in maternity clothing. As consumers become more conscious of their environmental impact, there is a growing demand for maternity wear made from organic, recycled, or eco-friendly materials. This trend is pushing brands to incorporate sustainable practices into their product lines while maintaining the comfort and style that customers expect. Additionally, there is an increasing shift toward inclusive sizing and greater variety in maternity clothing, with more brands offering clothing options that cater to women of all shapes and sizes. This inclusivity trend is likely to continue as more consumers seek options that reflect their personal style and comfort needs throughout their pregnancy journey.

𝐖𝐡𝐚𝐭 𝐢𝐬 𝐭𝐡𝐞 𝐞𝐱𝐩𝐞𝐜𝐭𝐞𝐝 𝐠𝐫𝐨𝐰𝐭𝐡 𝐨𝐟 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 𝐛𝐲 𝐏𝐫𝐨𝐝𝐮𝐜𝐭 𝐬𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧?

The expected growth of the Maternity Wear market by product segmentation is primarily driven by the increasing demand for various types of maternity wear, including outerwear, casual wear, and workwear. The outerwear category, which includes dresses, jackets, and coats, is expected to see significant growth due to its versatility and increasing demand among pregnant women, especially in urban areas. Casual wear such as T-shirts, jeans, sweatpants, and leggings will continue to hold a substantial market share due to their comfort and daily wearability, particularly in warmer climates. Additionally, the formal and business wear segment is gaining momentum, as more pregnant women seek stylish, professional attire suitable for the workplace. The continued development of maternity wear that can be worn beyond pregnancy, such as postpartum clothing, will also contribute to the growth of the market, meeting the needs of new mothers who wish to maintain a stylish appearance even after childbirth. The demand for these products is expected to increase as maternity wear becomes a more mainstream category in the fashion industry.

𝐈𝐧𝐪𝐮𝐢𝐫𝐞 𝐓𝐨𝐝𝐚𝐲 𝐟𝐨𝐫 𝐂𝐮𝐬𝐭𝐨𝐦 𝐌𝐚𝐫𝐤𝐞𝐭 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬: https://www.maximizemarketresearch.com/inquiry-before-buying/145717/

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 𝐆𝐫𝐨𝐰𝐭𝐡 𝐛𝐲 𝐑𝐞𝐠𝐢𝐨𝐧:

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 𝐭𝐡𝐞 𝐔𝐒:

The US is one of the largest markets for maternity wear, accounting for a substantial share of global sales. The rise of celebrity influencers like Kate Middleton and the growing presence of maternity fashion brands such as 𝐒𝐞𝐫𝐚𝐩𝐡𝐢𝐧𝐞 and 𝐓𝐡𝐲𝐦𝐞 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 have greatly impacted the popularity of stylish maternity clothing. Social media platforms like Instagram and Facebook are key drivers of growth, where celebrity endorsements and everyday mothers showcase trendy maternity wear. The demand for stylish formal wear has particularly risen, contributing to the outerwear segment's growth in the region.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐆𝐫𝐨𝐰𝐭𝐡 𝐢𝐧 𝐅𝐫𝐚𝐧𝐜𝐞:

France, with its fashion-forward culture, has seen a rise in demand for stylish maternity wear. Pregnant women in France are increasingly looking for maternity clothes that blend fashion with function, especially in the business and formal wear segments. Leading brands like 𝐙𝐚𝐫𝐚 and 𝐇&𝐌 have responded to this demand by expanding their maternity lines. France's strong retail and e-commerce presence, combined with high disposable incomes, makes it a key market for upscale maternity wear.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐎𝐩𝐩𝐨𝐫𝐭𝐮𝐧𝐢𝐭𝐢𝐞𝐬 𝐢𝐧 𝐈𝐧𝐝𝐢𝐚:

India, with its growing population and increasing purchasing power, is experiencing a surge in demand for maternity wear. Traditional maternity wear is being replaced by more modern, fashionable options, with a growing trend towards online shopping. E-commerce platforms like Myntra are helping spread access to global maternity wear brands, making maternity clothing more accessible. As more working women embrace maternity fashion, the market for both casual and business wear is expected to expand significantly in India.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐓𝐫𝐞𝐧𝐝𝐬 𝐢𝐧 𝐒𝐨𝐮𝐭𝐡 𝐊𝐨𝐫𝐞𝐚:

South Korea's growing emphasis on maternity fashion, particularly in urban areas, is driving the demand for stylish and comfortable maternity wear. South Korean women, who have a strong fashion sense, are looking for maternity clothes that offer both comfort and style, leading to an increase in demand for maternity wear in the formal and business categories. Local and international brands like 𝐅𝐢𝐫𝐬𝐭 𝐂𝐫𝐲 are capitalizing on this trend, offering trendy yet affordable maternity wear.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐂𝐨𝐧𝐬𝐨𝐥𝐢𝐝𝐚𝐭𝐢𝐨𝐧 𝐢𝐧 𝐉𝐚𝐩𝐚𝐧:

Japan's maternity wear market has witnessed increased consolidation, with key players like 𝐔𝐧𝐢𝐪𝐥𝐨 and 𝐌𝐨𝐭𝐡𝐞𝐫𝐡𝐨𝐨𝐝 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 leading the charge. Japanese women are seeking maternity wear that combines traditional styles with modern trends, and the increasing focus on quality fabrics and comfort is driving this market. The continued growth in e-commerce and online shopping platforms is expanding the reach of maternity wear brands across Japan.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐔𝐩𝐝𝐚𝐭𝐢𝐨𝐧 𝐢𝐧 𝐒𝐢𝐧𝐠𝐚𝐩𝐨𝐫𝐞:

Singapore's maternity wear market is updating rapidly, with new brands offering high-quality, comfortable, and stylish options. Singapore's affluent consumer base, along with its strong e-commerce ecosystem, has made it a prime market for maternity wear. Companies such as 𝐃𝐞𝐬𝐭𝐢𝐧𝐚𝐭𝐢𝐨𝐧 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 are tapping into the growing demand for maternity fashion, especially in the premium segment, further boosting the market's expansion in Singapore.

𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 𝐆𝐫𝐨𝐰𝐭𝐡 𝐢𝐧 𝐄𝐮𝐫𝐨𝐩𝐞:

Europe is seeing significant growth in the maternity wear market, particularly in the UK and France, where pregnancy fashion is becoming more mainstream. European women are increasingly investing in stylish and comfortable maternity wear, driven by changing perceptions of pregnancy. Popular brands like 𝐇&𝐌 and 𝐌𝐚𝐫𝐤𝐬 & 𝐒𝐩𝐞𝐧𝐜𝐞𝐫 are expanding their maternity collections to cater to this growing demand, especially in formal wear, which has seen increased adoption.

𝐂𝐮𝐫𝐢𝐨𝐮𝐬 𝐀𝐛𝐨𝐮𝐭 𝐌𝐚𝐫𝐤𝐞𝐭 𝐓𝐫𝐞𝐧𝐝𝐬? 𝐆𝐫𝐚𝐛 𝐘𝐨𝐮𝐫 𝐒𝐚𝐦𝐩𝐥𝐞 𝐑𝐞𝐩𝐨𝐫𝐭 𝐓𝐨𝐝𝐚𝐲: https://www.maximizemarketresearch.com/request-sample/145717/

𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧 𝐀𝐧𝐚𝐥𝐲𝐬𝐢𝐬 𝐨𝐟 𝐭𝐡𝐞 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭:

by Product
Outerwear
Innerwear
Nightwear

by Distribution Channel

Online sales
Offline

𝐖𝐡𝐨 𝐢𝐬 𝐭𝐡𝐞 𝐥𝐚𝐫𝐠𝐞𝐬𝐭 𝐦𝐚𝐧𝐮𝐟𝐚𝐜𝐭𝐮𝐫𝐞𝐫𝐬 𝐨𝐟 𝐌𝐚𝐭𝐞𝐫𝐧𝐢𝐭𝐲 𝐖𝐞𝐚𝐫 𝐌𝐚𝐫𝐤𝐞𝐭 𝐰𝐨𝐫𝐥𝐝𝐰𝐢𝐝𝐞?

Seraphine
Firstcry
H&M
Asos
Mamacouture
House of Napius
GAP
Hotmilk Lingerie
Pinkblush Maternity
Belabumbum
Others

𝐊𝐧𝐨𝐰 𝐌𝐨𝐫𝐞 𝐀𝐛𝐨𝐮𝐭 𝐓𝐡𝐞 𝐑𝐞𝐩𝐨𝐫𝐭: https://www.maximizemarketresearch.com/market-report/maternity-wear-market/145717/

𝐄𝐱𝐩𝐥𝐨𝐫𝐞 𝐌𝐨𝐫𝐞: 𝐕𝐢𝐬𝐢𝐭 𝐎𝐮𝐫 𝐖𝐞𝐛𝐬𝐢𝐭𝐞 𝐟𝐨𝐫 𝐀𝐝𝐝𝐢𝐭𝐢𝐨𝐧𝐚𝐥 𝐑𝐞𝐩𝐨𝐫𝐭𝐬:

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