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Stevia Market Projections Show Significant Growth with a CAGR of 8.1% by 2031, PMR Study

01-06-2025 11:16 AM CET | Food & Beverage

Press release from: Persistence Market Research

Stevia Market Projections Show Significant Growth with a CAGR

The global stevia market has emerged as a transformative sector within the sweeteners industry, catering to rising consumer demand for natural and low-calorie alternatives to traditional sugar. Increasing health consciousness and the prevalence of conditions like obesity and diabetes have propelled the market forward. As stevia continues to gain traction across diverse applications, its market potential remains significant.

𝐆𝐞𝐭 𝐒𝐚𝐦𝐩𝐥𝐞 𝐂𝐨𝐩𝐲 𝐏𝐃𝐅-https://www.persistencemarketresearch.com/samples/3834
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Market Size and Growth Potential

The global stevia market is anticipated to reach a value of US$ 0.5 Bn by 2024. Demonstrating robust growth, it is predicted to witness a CAGR of 8.1% during the assessment period, ultimately achieving a market size of US$ 0.9 Bn by 2031. This impressive expansion highlights the growing acceptance of stevia as a natural sweetener in both developed and developing economies.

Key Growth Determinants

Health-Conscious Consumers: Increasing awareness regarding the adverse effects of excessive sugar consumption has shifted consumer preference toward healthier alternatives, fueling stevia adoption.
Regulatory Support: Approval from global regulatory bodies for stevia's use in food and beverages has accelerated its penetration into mainstream markets.
Versatility in Applications: Stevia's compatibility with various applications, such as food, beverages, pharmaceuticals, and personal care products, is driving market growth.

Major Challenges

Taste Perception Issues: Despite its benefits, the aftertaste of stevia remains a barrier for some consumers.
Cost Considerations: Stevia is relatively costlier than artificial sweeteners, which can impact its adoption among cost-sensitive consumers.

Key Trends and Opportunities

Product Innovations: Companies are focusing on improving the taste profile of stevia-based products through advanced extraction and formulation techniques.
Organic and Clean Label Movement: The demand for organic stevia is on the rise as consumers increasingly seek clean-label products.
Expanding Market in Developing Economies: Asia-Pacific and Latin America are emerging as lucrative markets for stevia due to their growing health-conscious populations and expanding food and beverage sectors.

Regional Analysis

North America: The largest market for stevia, driven by strong health trends and regulatory approvals.
Europe: Increasing adoption of stevia in confectionery and beverages is boosting the market in this region.
Asia-Pacific: The fastest-growing region due to its large population base and increasing demand for low-calorie sweeteners.
Latin America: Rising awareness about the benefits of stevia is propelling its growth in this region.

Competitive Landscape

The stevia market is highly competitive, with key players focusing on product innovation, strategic partnerships, and market expansion.

Leading companies include:

Cargill, Incorporated
Ingredion Incorporated
PureCircle Ltd. (A Subsidiary of Ingredion)
Tate & Lyle PLC
Archer Daniels Midland Company
GLG Life Tech Corporation

Market Segmentation

By Nature

Organic
Conventional

By Form

Powder
Liquid
Dried leaves

By End Use

Food and Beverage
Bakery and Confectionery
Dairy Products
Beverages
Others
Dietary Supplements
Household/Retail
Others

By Distribution Channel

Business to Business
Business to Consumer
Hypermarkets/Supermarkets
Convenience Stores
Online Retail
Others

By Region

North America
Latin America
Europe
East Asia
South Asia
Oceania
The Middle East Africa

Future Outlook

The stevia market is set to witness substantial growth as consumers continue to prioritize health and wellness. Innovations in taste enhancement and expanding applications across industries will play a pivotal role in shaping the future of the market.

About Persistence Market Research:

At Persistence Market Research, we specialize in creating research studies that serve as strategic tools for driving business growth. Established as a proprietary firm in 2012, we have evolved into a registered company in England and Wales in 2023 under the name Persistence Research & Consultancy Services Ltd. With a solid foundation, we have completed over 3600 custom and syndicate market research projects, and delivered more than 2700 projects for other leading market research companies' clients.

Our approach combines traditional market research methods with modern tools to offer comprehensive research solutions. With a decade of experience, we pride ourselves on deriving actionable insights from data to help businesses stay ahead of the competition. Our client base spans multinational corporations, leading consulting firms, investment funds, and government departments. A significant portion of our sales comes from repeat clients, a testament to the value and trust we've built over the years.

Contact Us:

Persistence Market Research
G04 Golden Mile House, Clayponds Lane
Brentford, London, TW8 0GU UK
USA Phone: +1 646-878-6329
UK Phone: +44 203-837-5656
Email: sales@persistencemarketresearch.com
Web: https://www.persistencemarketresearch.com

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Parent Market Analysis Sweetener market comprises ofcaloric and non-caloric sweeteners. Among which caloric sweetener includes sucrose, table sugar, raw sugar, and others. Whereas non caloric sweetener have been further segmented into natural as well as synthetic sweeteners. The natural sweeteners are further classified as low potency and high potency sweetener whereas synthetic sweeteners include advantame, aspartame, sucralose and others. Increased consumer awareness towards low caloric food across the globe has changed