Innovating for Taste and Health: How R&D and Government Policies are Shaping the Diabetic Food Market

The global diabetic food market value is expected to rise from USD 12,000 million in 2024 to USD 17,891 million by 2034. Global demand is forecast to surge at a CAGR of 8.3% over the next decade.

Multiple factors are expected to stimulate growth of the diabetic food market during the forecast period. These include increasing prevalence of diabetes, growing health awareness, and shifting dietary preferences.

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In matters of health, an unhealthy diet can pose a risk of morbidity. To manage extreme health conditions like type 2 diabetes, consumers are being advised to keep their diet in check. Since this health condition is associated with food, patients with diabetes are heavily filling their kitchen inventories with specialized diabetic food.

In the diabetic food industry, grocers and fresh food producers compete not only on prices but also on food tastes. Players are thus investing in research and development to formulate diabetic foods that taste good and look pleasing.

Governments are also doing their part by imposing taxes on high-sugar products to boost the attractiveness of healthier substitutes from a cost perspective. In addition, the wave of natural and organic diabetic foods is making an impact on the diabetic food market.

Players are seen developing plant-based diets to manage diabetes. Researchers are also developing future strategies to make diabetes management simpler and sustainable. Leading companies are also focusing on ethical and sustainable production practices to align themselves with the latest market trends.

Key Takeaways from the Diabetic Food Market Report

The diabetic food industry is projected to total USD 17,891 million by 2034.
By product type, the confectionery segment is projected to acquire a 4% share in 2024.
Based on distribution channel, the supermarkets and hypermarkets segment is anticipated to obtain a value share of 32% in 2024.
The United States is projected to account for a value share of 4% in 2024.
China is poised to register a CAGR of 2% through 2034.

"Growing prevalence of diabetes and its high mortality rate are expected to play key roles in propelling demand for diabetic foods globally during the assessment period." - Nandini Roy Choudhury, Client Partner at Future Market Insights

Who is Winning?

Key players are innovating and expanding their diabetic-friendly food offerings. New textures, flavors, and formulations are being explored to serve the evolving tastes and dietary requirements of diabetic patients. Various manufacturers have also started using alternative sweeteners, high-fiber content, and low-glycemic ingredients to improve products' appeal and nutritious content.

Industry participants are engaging in partnerships with other companies, research institutions, and healthcare providers to create new products. Partnerships between these entities also aim at developing educational campaigns about diabetes and expanding into new markets.

Players are further employing effective branding and marketing strategies to pull the attention of diabetic patients. Manufacturers are differentiating their products via packaging designs, branding initiatives, and targeted messaging that resonate with the target audience.

Leading Diabetic Food Brands
Unilever
Nestlé
PepsiCo
The Coca-Cola Company
Kellogg Co
Mars Incorporated
FIFTY/50 MANAGEMENT GROUP
Chapman's
Others

Latest Industry Developments

In January 2024, Rebar launched diabetic-friendly beverages in collaboration with DMC Medical Center. The new beverage series is based on fruit sugar and has over 25% reduced carbs.
In January 2024, Shwapno, a renowned chain of retail shops in Bangladesh, inaugurated a service called 'Diabetic Corner' to offer more facilities for consumers and create mass awareness about diabetes.

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Get More Valuable Insights

Future Market Insights (FMI), in its new offering, provides a thorough, detailed and unbiased analysis of the global diabetic food market, presenting historical demand data for the years 2019 to 2023 and forecast statistics for the years 2024 to 2034.

The study provides compelling industry insights based on product type (dietary beverages, dairy products, baked products, ice cream and jellies, and confectionery, among others) and distribution channel (supermarkets and hypermarkets, specialty stores, grocery stores, online stores, and others) across several regions.

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This release was published on openPR.