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Artificial Intelligence (AI) Powered Email Assistant Market Size, Share And Growth Analysis Report 2024-2033
Artificial Intelligence (AI) Powered Email Assistant Market Size
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According to The Business Research Company's, The artificial intelligence (AI)-powered email assistant market size has grown exponentially in recent years. It will grow from $1.44 billion in 2023 to $1.74 billion in 2024 at a compound annual growth rate (CAGR) of 21%. The growth in the historic period can be attributed to increased email volume, rising demand for productivity tools, technological integration, corporate focus on efficiency, growth of remote work, and enhanced natural language processing.
The artificial intelligence (AI)-powered email assistant market size is expected to see exponential growth in the next few years. It will grow to $3.74 billion in 2028 at a compound annual growth rate (CAGR) of 21.1%. The growth in the forecast period can be attributed to increasing email complexity, expansion of remote and hybrid work, advancements in AI and machine learning, focus on personalization, increased cybersecurity concerns, integration with other productivity tools, and demand for multi-channel communication. Major trends in the forecast period include enhanced contextual understanding, development of proactive assistance, integration with voice assistants, emphasis on user experience, real-time analytics and insights, adoption of AI in mobile platforms, and focus on automation of routine tasks.
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Market Drivers and Trends:
A rise in remote work is expected to propel the growth of the artificial intelligence-powered email assistant market going forward. Remote work refers to a working arrangement where employees perform their job duties from locations outside of a traditional office environment, often using digital tools and technology to stay connected and collaborate with their team. The increasing inclination towards remote work enables flexible work arrangements and the growing demand for work-life balance, allowing employees to work from home or other locations outside the traditional office. Artificial intelligence-powered email assistants simplify and streamline remote teams' communication while helping organizations manage email efficiently, enhance productivity, and maintain effective collaboration among dispersed employees. For instance, in April 2023, according to the US Bureau of Labor Statistics, a US-based Government agency, the percentage of establishments with teleworked employees grew from 37.4% in 2021 to 42.2% in 2022. Therefore, the rise in remote work drives the artificial intelligence-powered email assistant market.
Major companies operating in the artificial intelligence-powered email assistant market are developing artificial intelligence (AI)-powered email marketing assistants to enhance email campaign creation, optimization, and management. AI-powered email marketing assistant leverages artificial intelligence to automate and improve various aspects of email marketing, such as generating subject lines, adjusting tone, and translating content for inclusivity. For instance, in May 2023, Litmus Software Inc., a US-based company that provides web-based email testing and tracking solutions, launched Litmus Assistant. It is an AI-powered solution designed to streamline and enhance email campaign creation. Litmus Assistant offers a range of features to help marketers craft effective email content more efficiently. It includes a subject line generator that provides multiple options based on email copy, a tone of voice tool to align the email's tone with brand objectives, and a language translator to ensure inclusivity by translating email content into various languages. This new tool aims to optimize email campaigns at scale, enabling marketers to improve engagement and revenue while accelerating the time-to-market for their campaigns.
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Major Key Players of the Market:
Google LLC, Microsoft Corporation, Amazon Web Services Inc. (AWS), Zoho Corporation Pvt Ltd, Drift Inc, Ada Support Inc, Front App Inc, Conversica Inc, Hiver Inc, Superhuman Labs Inc., Reply.io Inc, Amitree Inc, Hunter Web Services Inc., x.AI Inc, Astro Technology Inc, Baydin Inc., SaneBox Inc, Cloze Inc., Chorus.AI Inc, Clara Labs Inc, Mailbird Inc
Artificial Intelligence (AI) Powered Email Assistant Market 2024 Key Insights:
• The artificial intelligence (AI)-powered email assistant market size is expected to see exponential growth in the next few years. It will grow to $3.74 billion in 2028 at a compound annual growth rate (CAGR) of 21.1%.
• Growth In Remote Work Drives Demand For Artificial Intelligence-Powered Email Assistants
• AI-Powered Email Marketing Assistant To Optimize Campaign Creation And Management
• Asia-Pacific was the largest region in the artificial intelligence powered email assistant market in 2023
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