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Glamping: Luxury Meets Nature in Travel Trends
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According to The Business Research Company's, The glamping market size has grown rapidly in recent years. It will grow from $2.79 billion in 2023 to $3.11 billion in 2024 at a compound annual growth rate (CAGR) of 11.6%. The growth in the historic period can be attributed to desire for nature and adventure, changing travel preferences, rise of eco-tourism, cultural shift towards experiences, celebration of special occasions, improvements in infrastructure.
The glamping market size is expected to see rapid growth in the next few years. It will grow to $4.91 billion in 2028 at a compound annual growth rate (CAGR) of 12.1%. The growth in the forecast period can be attributed to wellness and retreats, family-friendly glamping, adventure tourism integration, corporate retreats, global tourism growth. Major trends in the forecast period include integration of technology and connectivity, family-friendly glamping options, glamping events and festivals, pet-friendly glamping sites, collaborations with local artisans and designers.
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Market Drivers and Trends:
The growing number of staycations is expected to propel the growth of the glamping market going forward. Staycation refers to spending an ecological vacation close to one's residence, causing the least amount of pollution possible, and having a peaceful vacation. Glamping helps staycation by offering a camping experience with more traditional lodging services and amenities. For instance, according to a Household Travel Survey by Central Statistics Office (CSO), A total of 2.3 million domestic overnight trips were taken by Irish residents in Q1 of the year 2022, a 7% increase over the same period in 2020. Also, according to Hoo, a UAE-based online hotel room platform, the level of staycations being taken across 16 global holiday hotspots increased by an average of 18% in 2021 over the previous year. Therefore, the growing number of staycations will increase the demand for glamping. Therefore, the growing number of staycations is driving the growth of the glamping market.
Product innovation is a key trend gaining popularity in the glamping market. Major companies operating in the glamping market are developing new products with unique features to strengthen their position in the glamping global market. For instance, in June 2022, Glampitect, a Dubai-based glamping site design consultancy operating in the glamping market launched a portable luxury glamping pod, in partnership with UAE engineering specialists of Rescom. The pods have powder-coated aluminum tiles and the latest accessories such as flat-screen TVs and modern kitchens and these are assembled on a galvanized steel chassis that allows people to move around to different locations.
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Major Key Players of the Market:
Collective Retreats, Tentrr, Eco Retreats, Baillie Lodges, Nightfall Camp Pty Ltd., Tanja Lagoon Camp, Paperbark Camp, The Glamping Orchard, GlamXperience, Under Canvas Inc., Sawday's Canopy & Stars Ltd., Teapot Lane Glamping, Wildman Wilderness Lodge, Glamping La Cepa, BIGHEAD glamping tents, AutoCamp, Longitude 131, Shinta Mani Wild, Kachi Lodge, Bubbletent Australia
Glamping Market 2024 Key Insights:
• The glamping market size is expected to see rapid growth in the next few years. It will grow to $4.91 billion in 2028 at a compound annual growth rate (CAGR) of 12.1%.
• Rising Trend Of Staycations Fuels Surge In Glamping Popularity
• Innovative Products Transforming The Glamping Landscape
• Europe was the largest region in the glamping market in 2023
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