Press release
India's Pet Care Market - Driven by Growing Trend of Pet as a Companion and Doting Gen Z's parents
India's pet care market is experiencing unprecedented growth, driven by rising disposable incomes, urbanization, and a growing trend of pet ownership among Indian households. India has over 2.44 million pet cats and 31 million pet dogs, the fifth largest pet population globally. The rising incidences of nuclear families coupled with loneliness in society are drastically boosting the growth of the India Pet Care Market currently and is expected to increase further in the coming years. The adoption of pets among new generations adopting them as children is more prevalent coupled with a willingness to spend has led to the emergence of a service ecosystem of pet cafes, pet grooming, and pet insurance. Pet product categories such as oral care, gourmet snacks, and lifestyle will see a rise in demand, thereby supporting a rise in the growth of the market.
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Although, the pet food segment accounts for more than 60% of the market share, there seems to be a change in the demand for the other products. The consumers are expecting a more varied bouquet of offerings. Products such as supplements, accessories, treats, toys, and bowls would witness remarkable growth aligned with the same trend observed across mature pet markets such as the US and Europe. This change in the buying habits of the pet owners showcases a very good sign of the upcoming opportunities for the Indian pet care market. Also, there is a huge investment opportunity as start-ups are offering everything from pet cosmetics to tech-enabled pet tracking devices and smart collars.
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Key Trends Driving Market Growth
• Pets as a companion to combat anxiety and loneliness: Pets are serving as one of the best companions for families these days, to get rid of their loneliness.
• Increasing Pet Ownership: The number of pet owners in India is steadily increasing, particularly in urban areas. Dogs and cats continue to be the most popular pets, but there is also a growing demand for exotic pets like birds, reptiles, and small animals.
• Premiumization of Pet Care: Indian pet owners are becoming more discerning and are willing to spend more on premium pet products and services, such as high-quality food, grooming, and veterinary care.
• Online Pet Retail: E-commerce platforms are gaining popularity in the pet care market, offering convenience and a wide range of products.
• Pet-Friendly Spaces: There is a growing trend of pet-friendly cafes, restaurants, and accommodations, catering to the needs of pet owners and their furry companions.
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Market Opportunities
• Specialized Pet Care Services: There is a demand for specialized pet care services, such as pet grooming, training, daycare, and boarding.
• Pet Health Insurance: Pet health insurance is a relatively new concept in India, but it has the potential to become a popular product as pet owners seek financial protection for their pets.
• Pet-Related Technology: The adoption of pet-related technology, such as smart collars, feeding devices, and pet cameras, is expected to grow in the coming years.
• Doting Gen Z's parents drives pet care market: Gen Z pet owners' search for out-of-the-box products is expected to further boost the growth of the India Pet Food Market.
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Competitive Landscape - The Leading Players in the India Pet Care Market
Some of the key players in the India Pet Care Market are Pedigree, Royal Canin, Himalaya Pet Care, Drools, Mars Petcare, Inc., Nestlé Purina PetCare, Himalaya, , among others. The leading pet care products introduced by leading manufacturers are Choostix, Wahl, Himalaya, and PetVeda, among others. Supplements, treats, toys, bowls, brushes, Combs, Shampoo & Conditioner, and Hair & Nail Trimming are the most popular products with high demand in the market; whereas Dry Bath, powder, and shedding control are expected to witness high growth opportunities during the forecast period.
Market Segmentation and Revenue Breakdown of India Pet Food Market
Market Analysis by Animal Type (Revenue, USD Million, 2023 - 2030)
• Dog
• Cat
• Bird
• Others
Market Analysis by Food Type (Revenue, USD Million, 2023 - 2030)
• Dry Pet Food
• Wet Pet Foods
• Veterinary Diet
• Treat/Snack
• Other Product
Pricing Analysis (Revenue, USD Million, 2023 - 2030)
• Mass Product
• Premium Product
Market Analysis by Ingredients (Revenue, USD Million, 2023 - 2030)
• Plant Based
• Animal Based
Market Analysis by Product Type (Revenue, USD Million, 2023 - 2030)
• Shampoo
• Soap
• Oil
• Powder
• Lotion
• Pet Wipe
• Tooth Paste
• Toys
• Bowls
• Cat Litter
• Pet Comb
• Tick Remover
• Others
Market Analysis by Pet Services Offered (Revenue, USD Million, 2023 - 2030)
• Pet Boarding
• Pet Training
• Pet Grooming
• Pet Transportation
• Pet Walking
Market Analysis by Sales Channels (Revenue, USD Million, 2023 - 2030)
• Online
• Offline
o Specialized Pet Shop
o Hypermarket/Supermarket
o Veterinary Clinic and Pet Medical Shops
o Others
Market Analysis by Region (Revenue, USD Million, 2023 - 2030)
• Northern Region
• North-eastern Region
• Eastern Region
• Central Region
• Western Region
• Southern Region
Company Covered
• Mars Petcare, Inc.
• Nestlé Purina PetCare
• Himalaya
• Drools
• Himalaya
• PetVeda
• Choostix
• Wahl
• Zoivane
• Zydus Cadila
• Becky's India
• Hester AG
• Virbac India
• Vetcare
• Wag'n Tails
• Heads up for tails
• Pawparazzi
• Wag-A-Bond
• The Pet Set
Customized Reports Available (All countries):
• US Pet Care Market
• Europe Pet Care Market
• Asia Pet Care Market
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