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Maximum Contrast launches Lumos XR - extended reality platform and begins Series A funding round.

11-20-2024 09:55 AM CET | IT, New Media & Software

Press release from: Maximum Contrast

Lumos XR - Extended Reality

Lumos XR - Extended Reality

FOR IMMEDIATE RELEASE

Vancouver, BC - November 19 2024 - Maximum Contrast, a creative technology agency, proudly announces the launch of Lumos XR, a groundbreaking extended reality (XR) platform designed to revolutionize how brands and consumers connect in the marketing and retail landscape. The platform features advanced gesture-based interactions, voice activation, gaze tracking, opening a world of immersive, touchless technology on the devices users already own.

With Lumos XR, brands can engage audiences like never before. A simple QR code scan transports users into branded 3D worlds that are interactive, personalized, and instantly accessible. These worlds offer seamless cross-device experiences, making extended reality practical and scalable for businesses of any size.

Lumos XR brings together a suite of advanced technologies, setting a new standard for interactivity and engagement. At its core is 4D Laservision, an innovative head and gaze tracking system that analyzes real-time spatial and temporal data. This allows virtual worlds to adapt dynamically to where a user focuses, creating a seamless and intuitive experience. Adding to this, NeuralMax, the platform's voice-activated AI assistant, engages users in natural, conversational dialogue, making interactions fluid and immersive.

For those seeking a touchless product interaction, Telekinetic XR provides gesture tracking that enables users to control and interact with content through simple hand movements. This intuitive technology eliminates the need for physical touch, redefining how users engage with branded worlds. Additionally, X-Device Functionality ensures that these experiences remain smooth and continuous, effortlessly transitioning from one device to another. Together, these technologies make Lumos XR a revolutionary platform for immersive brand engagement.

Adam Woodhouse, CEO and CCO of Maximum Contrast, expressed the company's vision: "Lumos XR is about pushing the boundaries of what's possible in brand engagement. We've created a platform that not only embraces cutting-edge technology but also redefines how brands can form authentic, lasting connections with their audiences."

As part of its growth strategy, Maximum Contrast is currently seeking Series A funding and strategic partnerships. The company aims to scale Lumos XR's capabilities and expand its reach, inviting forward-thinking investors and brands to join in shaping the future of interactive marketing and retail.

For partnership opportunities, please contact: partnerships@maximumcontrast.co
For investment opportunities, please contact: invest@maximumcontrast.co

For media inquiries, please reach out to: milana@maximumcontrast.co

Maximum Contrast
15th ST W,
North Vancouver,
BC,
V7M0B8

About Maximum Contrast

At Maximum Contrast (MXMc), we redefine the intersection of technology, marketing, and retail through immersive experiences. As creators of Lumos XR, a groundbreaking extended reality platform, we build interactive 3D worlds that connect brands and consumers. Our innovations, like NeuralMax and telekinetic XR, transform brand storytelling into fully immersive, hands-free, and voice-activated experiences.

With a focus on user engagement, we harness procedural AI and WebGL to make extended reality seamless and accessible across any device. Our approach emphasizes transparency, privacy, and creative ideation, striving to empower brands to create unforgettable journeys in the digital and physical worlds.

Join us as we shape the future of marketing with technology designed to captivate, engage, and drive impact.

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