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Plant-Based Beverages Market Growth at CAGR of 8.50% and Health-Driven Products

11-13-2024 12:43 PM CET | Food & Beverage

Press release from: Market Research Future - MRFR

Plant-Based Beverages Market Growth at CAGR of 8.50%

Plant-Based Beverages Market Overview

The Plant-Based Beverages market industry is projected to grow from USD 238.48 Billion in 2023 to USD 389.07 billion by 2030, exhibiting a compound annual growth rate (CAGR) of 8.50% during the forecast period

The plant-based beverages market encompasses a broad range of products, from plant-based milk (such as almond, oat, soy, and coconut) to juices, ready-to-drink (RTD) teas and coffees, and smoothies. These beverages are increasingly popular among consumers who are looking for dairy-free, vegan, or lactose-free options. The surge in demand for plant-based beverages is not only driven by health trends but also by environmental concerns, as the production of plant-based products is generally less resource-intensive than animal farming.

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Plant-based beverages are often perceived as healthier options, rich in essential nutrients like vitamins, minerals, and fiber. Many products are fortified with additional nutrients such as calcium, vitamin D, and B12, making them a suitable alternative for individuals who may lack these nutrients in a dairy-free diet. With a growing number of consumers focusing on plant-based lifestyles for personal health or ethical reasons, the market is seeing innovations in both product offerings and packaging solutions.

The plant-based beverage market is being driven by the increasing demand from regions like North America and Europe, where health and sustainability trends are more prominent. However, the market is also experiencing rapid growth in emerging regions like Asia-Pacific, where plant-based diets are deeply rooted in the culture and there is a rising adoption of plant-based products.

Key Players are:

Coca-Cola Company, PepsiCo Inc., Hain Celestial Group, Danone SA, Fresh Del Monte Produce Inc., Campbell Soup Company, Califia Strategies, Koia Keurig Dr Pepper Inc., and SunOpta Inc.

Market Segmentation

The plant-based beverages market can be segmented in various ways, including by source, type, and distribution channel. Let's take a deeper look at each of these segments.

By Source

Fruits:

Fruit-based plant beverages, such as fruit juices and smoothies, are a significant part of the market. These beverages are naturally sweet and packed with vitamins, antioxidants, and minerals. Common fruit-based drinks include orange juice, apple juice, and mixed fruit juices. As consumers increasingly demand beverages that are free from added sugars, fruit-based beverages that retain their natural sweetness have become a go-to option for health-conscious individuals.

Nuts:

Nut-based beverages, such as almond milk, cashew milk, and macadamia milk, have become increasingly popular as dairy alternatives. These beverages are typically high in healthy fats, low in sugar, and a good source of protein. Almond milk, in particular, has seen significant growth due to its versatility in both beverages and cooking. Nut-based plant beverages are also favored for their creamy texture and rich taste, which mimics dairy milk in many recipes.

Vegetables:

Vegetable-based plant beverages are another growing segment, with drinks made from ingredients such as spinach, kale, and carrots becoming more widely available. These beverages often contain fiber, vitamins, and antioxidants, offering consumers a nutrient-dense drink. Vegetable juices or smoothies are also seen as an easy way to increase daily vegetable intake, especially among those who find it challenging to consume enough vegetables through whole food sources.

Soy:

Soy-based beverages are one of the oldest and most established categories in the plant-based beverage market. Soy milk is high in protein and is a popular dairy alternative in coffee shops and households. Due to its protein content and nutritional profile, soy-based beverages remain one of the top choices for people looking to replace dairy with plant-based options. Soy drinks are also fortified with additional nutrients like calcium and vitamin D, enhancing their appeal to consumers seeking balanced nutrition.

Seeds & Leaves:

Seed-based beverages, such as hemp milk, flaxseed milk, and chia seed drinks, have gained popularity in recent years. These beverages are typically rich in omega-3 fatty acids, protein, and fiber. Leaf-based drinks, such as those made from spirulina or wheatgrass, also contribute to the overall plant-based beverage category. These drinks are often marketed as superfoods due to their high nutrient density, catering to a niche market of health enthusiasts.

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By Type

RTD Tea & Coffee:

Ready-to-drink (RTD) tea and coffee are among the fastest-growing segments in the plant-based beverage market. These beverages offer consumers the convenience of enjoying a beverage without needing to brew it themselves. RTD tea and coffee made from plant-based ingredients, such as almond milk or oat milk, have gained popularity due to their smooth texture and dairy-free appeal. Consumers who are looking for vegan or lactose-free options for their daily caffeine fix often turn to these alternatives.

Plant-Based Milk:

Plant-based milk has become the largest segment in the plant-based beverages market. This includes popular varieties like almond milk, oat milk, soy milk, rice milk, and coconut milk. These beverages are commonly used as substitutes for dairy milk in cereals, baking, cooking, and coffee. Plant-based milks are widely available in both sweetened and unsweetened varieties, catering to different consumer preferences. The market for plant-based milk is booming, driven by increasing lactose intolerance and dietary restrictions.

Juices:

Plant-based juices, which include fruit and vegetable juices, are staples in the beverage market. These juices are packed with nutrients and provide a healthy, refreshing alternative to sugary sodas or other processed drinks. The demand for 100% natural juices without added sugars or preservatives is growing, as consumers continue to seek out clean label products. Cold-pressed juices and smoothies are especially popular due to their perceived health benefits and nutrient retention.

By Distribution Channel

Store-Based:

Store-based distribution, including supermarkets, hypermarkets, and specialty grocery stores, remains the primary channel for plant-based beverages. Consumers can easily access a wide range of products, from plant-based milk to juices and RTD beverages. Major retailers, such as Whole Foods, Walmart, and Tesco, have expanded their plant-based beverage sections to cater to the rising demand. In-store promotions, product placement, and increasing availability of plant-based products across various retail formats have further fueled market growth.

Non-Store Based:

Non-store-based distribution, including online retail and direct-to-consumer (DTC) platforms, is growing rapidly. E-commerce platforms like Amazon, as well as direct-to-consumer brands such as Oatly and Califia Farms, are capitalizing on the increasing preference for online shopping. Online retail provides consumers with a broader selection of plant-based beverages, often with the added convenience of home delivery. Subscription services and specialty retailers are also contributing to the rise in non-store-based sales, allowing consumers to access plant-based beverages directly from the manufacturer.

Regional Analysis

The plant-based beverages market is experiencing varied growth trends across different regions, influenced by local dietary habits, health trends, and consumer awareness.

North America:

North America, particularly the United States and Canada, remains a dominant market for plant-based beverages. The region has seen a dramatic rise in the consumption of plant-based milk, with oat milk, almond milk, and soy milk leading the charge. Growing concerns over lactose intolerance, sustainability, and animal welfare are contributing factors to this shift. In addition, the expanding range of RTD teas, coffees, and juices in both retail and foodservice outlets is further driving market growth. The region is home to several leading plant-based beverage brands, such as Oatly, Califia Farms, and Silk, which continue to innovate and expand their product offerings.

Europe:

Europe is another key market for plant-based beverages, driven by increasing demand for plant-based milk alternatives, especially in countries like the UK, Germany, and the Netherlands. European consumers are increasingly adopting plant-based diets for both health and environmental reasons. The growth of plant-based milks and juices in the region is complemented by strong support from both retail and foodservice sectors, where these products are prominently featured in supermarkets, cafes, and restaurants.

Asia-Pacific:

The Asia-Pacific region has historically been a significant market for soy-based beverages due to the cultural prevalence of soy in countries like China, Japan, and South Korea. In recent years, the market has expanded to include other plant-based options like almond milk, coconut milk, and oat milk. Rising urbanization, health-consciousness, and westernization of diets are driving the adoption of plant-based beverages in the region, particularly in countries like India and Australia.

Latin America:

Latin America is an emerging market for plant-based beverages, with a growing interest in health and wellness. Brazil and Mexico are the primary markets for plant-based beverages in the region. Increasing awareness about the benefits of plant-based diets, coupled with the availability of diverse plant-based options, is driving the market's expansion. Latin American consumers are also becoming more receptive to the environmental benefits of plant-based products, contributing to the rising demand for plant-based beverages.

Key Questions Answered in this Report

How much is the Plant-Based Beverages market?

What is the growth rate of the Plant-Based Beverages market?

Which region held the largest market share in the Plant-Based Beverages market?

Who are the key players in the Plant-Based Beverages market?

Which application led the Plant-Based Beverages market?

Which form had the largest market share in the Plant-Based Beverages market?

Table of Contents :

Section I : Executive Summary

Section II: Market Introduction

Section II: Research Methodology

Section IV: Market Insights

Section V: Market Dynamics

Section VI: Market Factor Analysis …

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Contact us:
Market Research Future (part of Wantstats Research and Media Private Limited),
99 Hudson Street,5Th Floor, New York, New York 10013, United States of America

About Market Research Future:
Market Research Future (MRFR) is a world-renowned market research company that offers a wide range of services, complete with accurate and precise analysis about diverse markets, sub-markets and target consumers. Our approach is a combination of extensive information and multiple data sources that help provide an exhaustive comprehension about the latest major developments to the client, in addition to future events and what measures and decisions to take on the basis of the same.
Our fast-emerging market research firm is armed with an adept research analysts' team that focuses on gathering useful data and analytics in terms of economic and technological advances. Our proficient analysts conduct industrial visits in a bid to achieve reliable and accurate information from established market participants. One of our foremost objectives is to keep the client well-versed with all the lucrative opportunities as well as challenges surrounding various global markets. We offer step-by-step guidance to our clients, through consulting and strategic services, enabling them to arrive at a practical and effective decision.

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