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Crafting a New Era: The Rising Popularity and Potential of the Craft Beer Market

11-11-2024 09:17 PM CET | Advertising, Media Consulting, Marketing Research

Press release from: Data Bridge Market Research Private Ltd .

/ PR Agency: Data Bridge Market Research Private
Crafting a New Era: The Rising Popularity and Potential of the Craft Beer Market

Crafting a New Era: The Rising Popularity and Potential of the Craft Beer Market

"Global Craft Beer Market, By Product Type (Ale, Lagers, Specialty Beers, and Others), Distribution Channel (On- Trade, and Off- Trade), Age Group (21-35 Years Old, 40-54 Years Old, and 55 Years and Above) - Industry Trends and Forecast to 2030.

Data Bridge Market Research analyses that the Global Craft Beer Market which was USD 2.77 Million in 2022 is expected to reach USD 7.02 Billion by 2030 and is expected to undergo a CAGR of 12.30% during the forecast period of 2022 to 2030

Explore Further Details about This Research Craft Beer Market Share Report https://www.databridgemarketresearch.com/reports/global-craft-beer-market

**Segments**

- **Type**: The craft beer market can be segmented based on type into ale, lager, and others. Ales are expected to dominate the market due to their popularity among consumers who prefer rich and complex flavors in their beer.
- **Distribution Channel**: The market can be segmented based on the distribution channel into on-trade and off-trade. The on-trade segment includes sales through restaurants, bars, and pubs, while the off-trade segment includes sales through retail stores and online platforms.
- **Region**: Geographically, the craft beer market can be segmented into North America, Europe, Asia-Pacific, and the rest of the world. North America is anticipated to hold a significant market share due to the presence of a large number of craft breweries and a strong consumer base for craft beer.

**Market Players**

- **Sierra Nevada Brewing Co.**: Founded in 1980, Sierra Nevada Brewing Co. is one of the pioneering craft breweries in the United States known for its innovative flavors and sustainable practices.
- **The Boston Beer Company, Inc.**: Popularly known for its Samuel Adams brand, The Boston Beer Company is a leading player in the craft beer market with a diverse portfolio of craft beers.
- **D.G. Yuengling & Son, Inc.**: Established in 1829, D.G. Yuengling & Son is known for being the oldest operating brewing company in the United States and for its traditional brewing techniques.
- **New Belgium Brewing Company**: Founded in 1991, New Belgium Brewing Company is acclaimed for its focus on environmental sustainability and its wide range of craft beer offerings.

The global craft beer market is witnessing significant growth due to the increasing consumer preference for unique and artisanal beer options. Factors such as the rising trend of beer tourism, growing disposable incomes, and a shift towards premiumization are driving the market forward. Craft breweries are focusing on innovation in flavors, brewing techniques, and sustainable practices to cater to the evolving preferences of consumersCraft beer market segmentation is crucial for understanding the various aspects of consumer preferences and market dynamics. The type segmentation of the craft beer market into ale, lager, and others is essential as it helps breweries tailor their offerings to meet the diverse tastes of consumers. Ales are expected to dominate the market due to their popularity among consumers who seek complex and rich flavors in their beer. This segment is likely to see continued growth as craft breweries experiment with different ingredients and brewing techniques to create unique and innovative ale options that appeal to a broad audience.

Distribution channel segmentation is another key aspect of the craft beer market analysis. The on-trade segment, which includes sales through restaurants, bars, and pubs, offers breweries the opportunity to showcase their products directly to consumers in a social setting. On the other hand, the off-trade segment, which includes sales through retail stores and online platforms, provides convenience and accessibility to a wider consumer base. Understanding the dynamics of these distribution channels can help craft breweries develop effective marketing strategies and partnerships to reach their target audience efficiently.

Geographical segmentation of the craft beer market into North America, Europe, Asia-Pacific, and the rest of the world provides valuable insights into regional preferences and market trends. North America, in particular, is anticipated to hold a significant market share due to the presence of a large number of craft breweries and a strong consumer base for craft beer. The region's culture of craft beer appreciation, coupled with a growing demand for premium and artisanal products, makes it a lucrative market for both established players and new entrants.

Market players such as Sierra Nevada Brewing Co., The Boston Beer Company, Inc., D.G. Yuengling & Son, Inc., and New Belgium Brewing Company are driving innovation and growth in the craft beer market. These companies are renowned for their commitment to quality, sustainability, and creativity, which resonate well with consumers seeking unique and environmentally conscious beer options. By offering a diverse portfolio of craft beers and leveraging their brand reputation, these market players are well-position**Market Players**

- Davide Campari-Milano N.V. (Netherlands)
- Diageo PLC (U.K.)
- Halewood International Limited (U.K.)
- Asahi Group Holdings, Ltd. (Japan)
- Accolade Wines (Australia)
- Bacardi Limited (Bermuda)
- Mike's Hard Lemonade Co. (U.S.)
- Castel Group (France)
- Suntory Holdings Limited (Japan)
- Anheuser-Busch InBev SA/NV (Belgium)
- The Brown-Forman Corporation (U.S.)
- United Brands Company, Inc. (U.S.)
- Pernod Ricard SA (France)
- The Miller Brewing Company (U.S.)

The craft beer market continues to exhibit significant growth driven by various factors such as evolving consumer preferences, increasing disposable incomes, and a trend towards premiumization. Craft breweries are adapting to these changes by focusing on innovation in flavors, brewing techniques, and sustainable practices to meet the demands of a discerning consumer base. The segmentation of the craft beer market into type, distribution channels, and regions plays a crucial role in understanding consumer behavior and market dynamics.

Type segmentation, particularly with a focus on ales dominating the market due to their appeal to consumers seeking rich and complex flavors, allows breweries to tailor their product offerings accordingly. The distribution channel segmentation into on-trade and off-trade provides insights into consumer purchasing behaviors, with on-trade channels like bars and pubs offering a

Table Of Content

1 Introduction

1.1 Objectives Of The Study

1.2 Craft Beer Market Definition

1.3 Overview

1.4 Limitations

1.5 Markets Covered

2 Craft Beer Market Segmentation

2.1 Craft Beer Market Covered

2.2 Geographical Scope

2.3 Years Considered For The Study

2.4 Currency And Pricing

2.5 Dbmr Tripod Data Validation Model

2.6 Multivariate Modeling

2.7 Primary Interviews With Key Opinion Leaders

2.8 Dbmr Craft Beer Market Position Grid

2.9 Dbmr Vendor Share Analysis

2.1 Secondary Sources

2.11 Assumptions

3 Executive Summary.............

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Hadapsar Pune - 411028 Maharashtra, India

Data Bridge Market Research is a market research and consulting company that educates its clients about the market and encourages growth and expansion. We offer customized reports, syndicated research, consulting services, cloud-connected intelligence, and a holistic suite of offerings including competitive intelligence, epidemiology analyses, trade analytics, country analysis, and pharma insights. We deliver objective and actionable insights, crafted to meet the unique needs of our clients. Our database features thousands of statistics and in-depth analyses on 200 plus industries and more than 5000 markets in 75 major countries globally. Additionally, DBMR has served for more than 40% of Fortune 500 firms internationally and has a more than 3000 client's network.

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