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Digital English Language Learning Global Market Forecasted to Reach $20.20 Billion by 2028, Size, Share, Trends, Development Strategies and Segmentation Analysis
Digital English Language Learning Market
According to The Business Research Company's, The digital english language learning market size has grown rapidly in recent years. It will grow from $8.84 billion in 2023 to $10.39 billion in 2024 at a compound annual growth rate (CAGR) of 17.6%. The growth in the historic period can be attributed to rising internet penetration, personalization and adaptivity, gamification and immersive learning, and cost-effectiveness.
The digital english language learning market size is expected to see rapid growth in the next few years. It will grow to $20.20 billion in 2028 at a compound annual growth rate (CAGR) of 18.1%. The growth in the forecast period can be attributed to increasing demand in emerging market, hybrid learning models, focus on employability and career advancement, integration with educational institutions, and expansion of edtech ecosystem. Major trends in the forecast period include product innovations, partnerships, technological advancements, integration of artificial intelligence.
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Market Drivers and Trends:
The rising demand for online education is expected to propel the growth of the digital english language learning market going forward. Online education refers to delivering educational content, courses, and programs through digital technologies and the internet. The increasing demand for online education is driven by its accessibility, flexibility, affordability, and the evolving needs of learners in the digital age. Online education enhances the effectiveness, accessibility, and convenience of digital english language learning, empowering learners to achieve their language learning goals. For instance, in January 2022, according to the World Economic Forum, a Switzerland-based non-governmental organization, the number of students enrolled in online education witnessed a notable surge, rising from 71 million in 2020 to 92 million in 2021. Therefore, the rising demand for online education is driving the growth of the digital english language learning market.
Major companies operating in the digital language learning market focus on developing innovative solutions, such as advanced language learning applications, to enhance user engagement, personalized learning experiences, and language proficiency. Advanced Language Learning Applications refer to software platforms or mobile applications designed to facilitate acquiring and improving language skills through innovative features, techniques, and technologies. For instance, in February 2024, Unacademy, an India-based educational technology company, launched its new language learning app to expand Unacademy's product portfolio and establish it as a critical player in the global language learning industry. The app aims to leverage Unacademy's robust technology infrastructure and extensive network of educators to establish itself as a key player in the worldwide language learning industry and pave the way for further international expansion. This move is part of Unacademy's strategy to expand its product portfolio and establish itself as a key player in the global language learning industry.
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Major Key Players of the Market:
Pearson plc, New Oriental Education & Technology Group Inc., Oxford University Press, 51Talk English International Inc., VIPKid, Preply Inc., McGraw-Hill Education, Berlitz Corporation, Houghton Mifflin Harcourt, IXL Learning Inc., Chegg Inc., Inlingua International Ltd., Duolingo Inc., iTutorGroup, Lingoda GmbH, Open English LLC, EF Education First Ltd., Transparent Language Inc., Sanako Corporation, LanguageBird LLC, Voxy Inc., LearnCube, Onwards Learning, Yabla Inc., Wall Street English
Digital English Language Learning Market 2024 Key Insights:
• The digital english language learning market size is expected to see rapid growth in the next few years. It will grow to $20.20 billion in 2028 at a compound annual growth rate (CAGR) of 18.1%.
• Impact Of Rising Demand For Online Education On Digital English Language Learning Market
• Innovative Solutions in the Digital English Language Learning Market
• Asia-Pacific was the largest region in the digital english language learning market in 2023
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The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.
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