Business Email Market Dynamics, Segments and Supply Demand 2016-2026
Business Email Market: Segmentation
Business email market is segmented on the basis of deployment model, end-user and region. According to deployment model, business email market can be segmented into on-premise and cloud-based deployment. On the basis of end-user, business email market can be segmented into small business, medium business and large enterprises. Regionally, business email market can be segmented into North America, Latin America, Western Europe, Eastern Europe, Middle East & Africa (MEA), Asia Pacific excluding Japan (APEJ) and Japan.
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Business Email Market: Regional Outlook
Business email market is witnessing stable growth and is expected to grow steadily during the projected period. North America is the dominating region in business email market and is expected to remain dominant followed by Western Europe during the forecast period. Asia-Pacific is expected to exhibit highest CAGR due to rapid progress in enterprise sector across evolving economies of countries like India, China and Philippines.
Business Email Market: Drivers
Business email market is being primarily driven by organizations’ need for a formal communication platform. Growing influx of SOHO (Small Office/Home Office) and SMB’s (Small and Medium Businesses) across the globe is driving the growth of business email market. Furthermore, increasing popularity of cloud-based business email solutions is expected to fuel the growth of business email market during the projected period. However, security concerns regarding cloud-based email solutions coupled with need for dedicated internet connection are expected to restrain the growth of business email market amidst the forecast period 2016-2026.
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Business Email Market: Key Players
The key vendors in the Business email market include Google Inc., Microsoft Corporation, Yahoo Inc., Rediff.com India Ltd., Rackspace Hostings Inc., GoDaddy Inc., IBM Corporation, Intermedia.net Inc., Fastmail, Zoho Corporation and others. Major players in the business email market boost their market share by mergers & acquisitions with other players in the market. Furthermore, long-term collaboration with cloud-based storage providers is another strategy followed by major business email providers to gain competitive edge.
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