Brand Guru, Paul Miser, Changes Small Business Marketing Forever

San Diego, CA - Small Businesses can breathe a sigh of relief today, for today marks the anniversary of the “Outsourced Marketing Department” model, a new-age view of marketing processes for small businesses. The once doubted business model is celebrating its 1st anniversary in the small business environment. Brand guru and President of Miser Advertising and Marketing, Paul Miser, known for the creation of the Outsourced Marketing Department, is spending the month of February touting his business model all across the nation with successes like aNewKitchen.com, one of the first to sign on with the Outsourced Marketing Department idea.

aNewKitchen.com has seen a tremendous increase in business through their work with Miser Advertising and Marketing. “Having a dedicated Outsourced Marketing Department working with us, has given us more focus on our companies strategies and service, all while having a stronger brand and marketing message,” says Dwight Van Slyke of aNewKitchen.com.

Mr. Miser knows that this slight change in marketing will forever change the way small- to mid-sized businesses will look at marketing. “For the past 25 years, as small businesses have increased in number in the National business environment, everything has changed, but marketing,” Mr. Miser says. “Providing these companies a level playing field and a dedicated marketing department to ensure completeness and effectiveness, only allows for more people to realize and chase the ever-coveted ‘American Dream.’”

Marketing, being one of the fastest growing and most dynamic business functions, has been a major cause for small business failure. It has recently been found as being the #3 cause of small business failure, behind lack of funding and poor management. The Outsourced Marketing Department model gives small businesses another weapon in their arsenal and increases the likelihood of success. “Providing businesses with the brand foundation and marketing strategy to grow are only the first steps,” says Mr. Miser, “the hard part is implementing, executing, and evaluating all the marketing initiatives which is where the Outsourced Marketing Department model is so effective.”

The Outsourced Marketing Department is here to stay and is ready to grow with the industry and business environment.

Miser Advertising and Marketing
Paul Miser
President
3969 Adams St. #D115
Carlsbad, CA 92008
Telephone: (760) 445-4371
E-mail: pmiser@MiserAd.com

Miser Advertising and Marketing is an International Marketing Strategy and Branding Agency that acts as an Outsourced Marketing Department for it’s clients.
Located in the San Diego, CA area, Miser Advertising and Marketing has an opportunity to stay abreast on the dynamic characteristics of marketing and how it affects business, especially in the small business environment. Since being founded in 2003 by Paul Miser, Miser Advertising and Marketing has developed many small business brands, marketing strategies, and has become a local expert in small business marketing. The Outsourced Marketing Department business model was developed in early 2007 and has since moved into the forefront of marketing strategies for many small businesses.

This release was published on openPR.