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Automotive Report 2008 - CEE

The Central and Eastern European - CEE region is one of the dynamic growth regions, following the accession of key countries to the European Union, and increasing economic growth and stability in the region. Additionally, with its proximity to established Western European markets, CEE provides a unique opportunity for vehicle manufacturers (VM) and suppliers looking for sales growth or lower-cost production close to a major market region. Automotive and OEM supply manufacturer face a number of challenges – from the supply chain to the retail environment.

Description: The CEE Automotive Market Report published in January 2008 covers an analysis of the automotive industry in Central Eastern Europe. It concentrates on the automotive business in nine countries in the region including its two main areas: Central Eastern Europe, the “Visegrad” countries - Poland, Czech Republic, Slovakia, Hungary - and South Eastern Europe - Slovenia, Croatia, Bulgaria, Romania, Turkey. In cross-country comparisons data for Russia were also quoted - especially regarding the role of local demand - as its importance for the whole region is especially high. It includes a complete coverage of the latest developments as well as the latest corporate news accompanied by statistical data. This sector report is ideal to keep you abreast on recent company and industry news. Written by local analysts, it is a unique market and business intelligence analysis, tailored to save time by providing in-depth information, while helping you to make confident and informed business decisions. The report covers the period up till November 2007 and contents 120 pages.

The Visegrad countries continue to witness substantial used-car imports, a result of huge demand for cheap second-hand vehicles from the West. The trend has been in place since the opening of the borders in May 2004 and in January 2007 causing a significant drop in new car sales and car production in the mentioned countries. However, used car imports did not affect local carmakers too much, as most of their production goes for export mainly to Western Europe. Visegrad Four faces increased competition from eastern countries, especially from Russia.

Contents: 120 pages inc. graphs and illustrations
Rational is beautiful!
ASIAtalk January, 2008,
Trend Study: Japanese automotive suppliers discover CEE countries
Executive Summary
I. The global automotive industry
II. The automotive industry in CEE – its size, structure and growth
III. CEE’s growing integration with the global automotive industry – role of foreign trade
IV. FDIs as a key driver of the automotive industry’s development in CEE
V. The role of local demand in the CEE automotive industry
VI. Prospects for the Central Eastern European automotive industry
VII. Country profiles - Strength and Weaknesses
Polen, Slovakia, Hungary, Czech Republic, Romania, Bulgaria
Slovenia, Croatia, Turkey, Russia
VIII. Annex
IX. CEE – General Outlook 2008 – 2009 - Winners and Losers

Object Management Institute
CEE Automotive Research Centre
Via Cairoli 42
I-47017 Rocca San Casciano
Phone: +39 0543 960185
Dr. H. Litzenbörger

Object Management Institute, a German-Italian-Czechian Consulting + Engineering Group is providing premium services in the areas of International Cooperation Management and Technology and Innovation Transfer. We are supported by professionals in international project management, location marketing and site management, logistics engineering, business development + marketing, market analysis, market entry strategies and establishing European cooperations - EEIG. Our philosophy and strength is to use the advantages of successful cooperations and networking with experts and analysts in their respective area and country, in order to support our core team-members and implement the strategic objectives of our customers.

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Description: The CEE Automotive Market Report published in January 2008 by German-, Italian- and Czech analysts and marketing experts covers an analysis of the automotive industry in Central Eastern Europe. It concentrates on the automotive business in ten countries in the region including its two main areas: Central Eastern Europe, the “Visegrad” countries - Poland, Czech Republic, Slovakia, Hungary - and South Eastern Europe - Slovenia, Croatia, Bulgaria, Romania, Turkey.

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