Press release
Mobile Application Testing Services Market Set to Surge Amidst Smartphone Boom and Health App Revolution
The global mobile application testing services market size was USD 5.60 Billion in 2023 and is expected to register a revenue CAGR of 17.0% during the forecast period. The mobile application testing services market is witnessing robust growth, fueled by an increasing adoption of smartphones, a surge in health and wellness applications, and advancements in digital technologies. As businesses undergo digital transformations, ensuring the quality and functionality of mobile applications has become paramount.The mobile application testing process focuses on evaluating the quality and performance of applications across various parameters, including compatibility, usability, and functionality. This comprehensive approach encompasses traditional software testing methods as well as specialized techniques tailored to mobile platforms.
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Key Market Drivers
Rising Smartphone Adoption
The increasing use of smartphones in both personal and professional settings is a significant driver of market growth. A recent study by Cisco highlights that 69% of IT managers support bring-your-own-device (BYOD) policies, emphasizing the importance of mobile platforms in modern workplaces. In 2022, global smartphone shipments reached approximately USD 76.7 billion, a 4% increase from the previous year, indicating a strong market trajectory. Notably, 74% of smartphones sold in 2016 were 5G-capable, with revenues expected to rise significantly.
Furthermore, the availability of foldable phones has expanded consumer options, enhancing productivity, communication, and decision-making capabilities in businesses. The mobile gaming sector has also contributed to higher smartphone adoption rates, with platforms like Facebook and Instagram increasingly promoting mobile games to engage users.
Growth in Health & Wellness Applications
The rapid expansion of health and wellness applications is another vital factor driving the mobile application testing market. As more individuals rely on portable devices such as tablets and smartphones for health-related needs, the demand for rigorous testing services to ensure application reliability and user experience is expected to increase.
Additionally, the rise of cloud-based technologies is enhancing the functionality of mobile applications, enabling businesses to improve productivity and customer service. This shift not only increases the number of mobile device users but also heightens the demand for efficient mobile applications.
Market Challenges
Despite the positive outlook, the market faces challenges, particularly concerning cybersecurity threats. The rise in cyber-attacks on web applications has made security a top priority for mobile application testing services, necessitating comprehensive security evaluations during the testing process.
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Market Segmentation Insights
By Service Type
The market is segmented into professional and managed services. The growing dependence on mobile applications for business operations underscores the need for reliable testing services. A notable partnership was established in November 2022, when Quokka, Inc., a provider of mobile safety and privacy solutions, joined GitLab's Global Partner Programme, allowing developers to access high-quality mobile application testing services.
By Testing Type
The testing services offered encompass functionality, usability, performance, compatibility, security, compliance, automation testing, and others. Functionality testing is critical in ensuring applications work effectively across various devices and operating systems, protecting user experience and brand reputation. Companies like AppsChopper are launching services like Mobile App Testing as a Service (TaaS) to help businesses streamline their testing processes.
By End-Use Industry
The mobile application testing market serves multiple sectors, including Banking, Financial Services and Insurance (BFSI), Healthcare, Retail, and Travel. In the BFSI sector, mobile application testing services are crucial for developing secure, reliable, and user-friendly applications that adhere to regulatory standards and maintain user trust.
Mobile Application Testing Services Top Companies and Competitive Landscape
The global mobile application testing services market is fairly fragmented with many large and medium-sized players accounting for majority of market revenue. Major players are deploying various strategies, entering into mergers & acquisitions, strategic agreements & contracts, developing, testing, and introducing more effective mobile application testing services solutions.
Some major players included in the global mobile application testing services market report are:
Capgemini SE
Cognizant Technology Solutions
EPAM Systems Inc.
IBM Corporation
Wipro Ltd
TATA Consultancy Services Limited
AQM Software Testing Lab
Cigniti Technologies Ltd
Amazon Web Services Inc.
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Mobile Application Testing Services Latest Industry Updates
In June 2023, Cigniti Technologies and Ltd. Broadcom to Host "DevOps and Continuous Delivery" This partnership empowers businesses to achieve seamless integration, continuous testing, and streamlined delivery pipelines, allowing them to deliver high-quality software at an accelerated pace while maintaining dependability and customer satisfaction.
In April 2023, Smartbear, one of the market leader of software development and visibility tools, is expanding its cloud marketplace strategy with the launch of SwaggerHub, one of the industry's leading API design and documentation tools, in AWS Marketplace, a digital library with thousands of software listings from independent software suppliers, designed to enable finding, testing, purchasing, and deploying applications running on Amazon Web Services as straightforward as possible. Customers have the option of purchasing SwaggerHub directly from AWS Marketplace or through AWS Private Offers, a purchasing platform that enables vendors and purchasers to agree on specific costs and the terms of end-user licencing agreements (EULAs) for software purchases made through AWS Marketplace.
For the purpose of this report, Emergen Research has segmented global mobile application testing services market on the basis of service type, therapy, cancer, end-use, and region:
Service Type Outlook (Revenue, USD Billion; 2020-2033)
Radiofrequency devices
Microwave devices
Embolization devices
Others
Testing type Outlook (Revenue, USD Billion; 2020-2033)
Radiation therapy
Ablation
Particle Embolization
Delivery Model Outlook (Revenue, USD Billion; 2020-2033)
Liver cancer
Lung cancer
Kidney cancer
Others
End-User Industries Outlook (Revenue, USD Billion; 2020-2033)
Hospitals
Ambulatory surgical centers
Regional Outlook (Revenue, USD Billion; 2020-2033)
North America
U.S.
Canada
Europe
Germany
France
U.K.
Italy
Spain
Benelux
Russia
Rest of Europe
Asia Pacific
China
Japan
South Korea
India
ASEAN Countries
Oceania
Rest of APAC
Latin America
Brazil
Mexico
Rest of LATAM
Middle East & Africa
GCC Countries
Israel
Turkey
South Africa
Rest of MEA
Look Over transcripts provided by Emergen Research
Mobile Application Testing Services Market Size@ https://www.emergenresearch.com/industry-report/mobile-application-testing-services-market/market-size
Mobile Application Testing Services Market Share@ https://www.emergenresearch.com/industry-report/mobile-application-testing-services-market/market-share
Mobile Application Testing Services Market Trends@ https://www.emergenresearch.com/industry-report/mobile-application-testing-services-market/market-trends
Mobile Application Testing Services Market Demands@ https://www.emergenresearch.com/industry-report/mobile-application-testing-services-market/regional-market-demand
Mobile Application Testing Services Market Analysis@ https://www.emergenresearch.com/industry-report/mobile-application-testing-services-market/market-analysis
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Emergen Research is a market research and consulting company that provides syndicated research reports, customized research reports, and consulting services. Our solutions purely focus on your purpose to locate, target, and analyse consumer behavior shifts across demographics, across industries, and help clients make smarter business decisions. We offer market intelligence studies ensuring relevant and fact-based research across multiple industries, including Healthcare, Touch Points, Chemicals, Types, and Energy. We consistently update our research offerings to ensure our clients are aware of the latest trends existent in the market. Emergen Research has a strong base of experienced analysts from varied areas of expertise. Our industry experience and ability to develop a concrete solution to any research problems provides our clients with the ability to secure an edge over their respective competitors.
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