Shampoo Market Size, Share, Forecast Report 2024-2032

The global shampoo market size was valued at USD 34.46 billion in 2023. The market is projected to grow from USD 36.27 billion in 2024 to USD 56.54 billion by 2032, exhibiting a CAGR of 5.71% during the forecast period.
The global hair care products market is fueled by the desire for healthy, shiny, and stronger hair, particularly among teenage girls. Shampoo, a viscous liquid used for cleaning hair, plays a significant role in meeting these hair care needs. Fortune Business Insights presents this information in their report titled "Global Shampoo Market, 2024-2032."

𝐆𝐞𝐭 𝐀 𝐅𝐫𝐞𝐞 𝐒𝐚𝐦𝐩𝐥𝐞 𝐏𝐃𝐅 𝐁𝐫𝐨𝐜𝐡𝐮𝐫𝐞:
https://www.fortunebusinessinsights.com/enquiry/request-sample-pdf/shampoo-market-103432

𝐋𝐢𝐬𝐭 𝐨𝐟 𝐊𝐞𝐲 𝐏𝐥𝐚𝐲𝐞𝐫𝐬 𝐌𝐞𝐧𝐭𝐢𝐨𝐧𝐞𝐝 𝐢𝐧 𝐭𝐡𝐞 𝗦𝗵𝗮𝗺𝗽𝗼𝗼 𝗠𝗮𝗿𝗸𝗲𝘁 𝐑𝐞𝐩𝐨𝐫𝐭:

‣ L'Oréal S.A. (France)
‣ Unilever plc. (U.K.)
‣ Procter & Gamble Co. (U.S.)
‣ Henkel AG & Co. KG aA (Germany)
‣ Johnson & Johnson (U.S.)
‣ Coty Inc. (U.S.)
‣ Estée Lauder Co. Inc. (U.S.)
‣ Beiersdorf AG (Germany)
‣ Kao Corporation (Japan)
‣ Shiseido Co. Ltd. (Japan)

𝐒𝐞𝐠𝐦𝐞𝐧𝐭𝐚𝐭𝐢𝐨𝐧: 𝗦𝗵𝗮𝗺𝗽𝗼𝗼 𝗠𝗮𝗿𝗸𝗲𝘁
Added Benefits of Non-medicated Products to Gain Popularity

By product type, the market is divided into medical/special-purpose and non-medicated/regular.
Non-medicated segment is expected to hold a significant market share due to their wide applications. Hair wash products with detoxifying properties, cuticle nutrition, smoothing, and scalp balancing are gaining popularity for their added benefits.

Convenience and Pump Dispensers Drive Demand for Liquid Hair Care Products

By form, the market is categorized into solid, liquid, and others such as foam and paste. Convenience and easy application drive the demand for liquid hair care products. Pump dispensers further support segment growth during the forecast period.

Rise of Household Usage Drives Dominance of Hair Wash Products

By application, the market is bifurcated into commercial and household. The dominance of the household segment can be attributed to the widespread use of these products as personal care items by a large population, including babies and kids.

Hypermarkets/Supermarkets to Dominate Owing to Preferred Destination for Personal Shopping

By distribution channel, the market is classified into hypermarkets/supermarkets, convenience stores, online channels, and others.
Supermarkets/hypermarkets attract customers with brand comparisons, discounts, and perks, making them popular for personal care shopping.
They provide a convenient and comprehensive shopping experience.

From the regional ground, the market is segmented into North America, Europe, Asia Pacific, South America, and the Middle East & Africa.

𝐀𝐬𝐤 𝐟𝐨𝐫 𝐂𝐮𝐬𝐭𝐨𝐦𝐢𝐳𝐚𝐭𝐢𝐨𝐧:
https://www.fortunebusinessinsights.com/enquiry/ask-for-customization/shampoo-market-103432

𝐑𝐞𝐩𝐨𝐫𝐭 𝐂𝐨𝐯𝐞𝐫𝐚𝐠𝐞:
The report includes:
‣ Major growth drivers, restraining factors, opportunities, and potential challenges for the market.
‣ Comprehensive insights into regional developments.
‣ List of major industry players.
‣ Key strategies adopted by the market players.
‣ Recent industry developments include product launches, partnerships, mergers, and acquisitions.

𝐃𝐫𝐢𝐯𝐞𝐫𝐬 𝐚𝐧𝐝 𝐑𝐞𝐬𝐭𝐫𝐚𝐢𝐧𝐭𝐬:
Rising Hair Related Concerns Drive Market Growth

Various factors such as climate variations, occupational factors, dietary habits, and more can contribute to scalp health deterioration. As a result, the increasing prevalence of hair-related concerns across different age groups and the need for effective hair nourishment are expected to propel market growth in the coming years.

However, increasing awareness regarding the detrimental impact of chemical ingredients in hair care products may pose a challenge to the shampoo market growth.

𝐆𝐞𝐭 𝐚 𝐐𝐮𝐨𝐭𝐞 𝐍𝐨𝐰:
https://www.fortunebusinessinsights.com/enquiry/get-a-quote/shampoo-market-103432

𝐑𝐞𝐠𝐢𝐨𝐧𝐚𝐥 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬:
Asia Pacific Driven by Growing Consumer Base and Strategic Product Offerings

The Asia Pacific market's strong position can be attributed to the growing millennial and Gen X population and their increasing expenditure on hair care products. Additionally, market players are focusing on expanding their reach by targeting the rural population by introducing affordable sachet packaging, which helps enhance market penetration.
The North America market is primarily propelled by the increasing presence of hair studios, spas, and salons in the U.S. and Canada.

𝐂𝐨𝐦𝐩𝐞𝐭𝐢𝐭𝐢𝐯𝐞 𝐋𝐚𝐧𝐝𝐬𝐜𝐚𝐩𝐞:
Established and Local Companies Compete for Consumer Attention by Offering Novel Products

The market consists of well-known brands and local companies, leading to intense competition to increase the shampoo market share. Established brands such as Unilever's TRESemme position themselves as offering salon-style effects to attract a larger consumer base.

𝐑𝐞𝐚𝐝 𝐑𝐞𝐥𝐚𝐭𝐞𝐝 𝐈𝐧𝐬𝐢𝐠𝐡𝐭𝐬:
Salon Service Market
https://www.fortunebusinessinsights.com/salon-service-market-104608

Hair Care Market
https://www.fortunebusinessinsights.com/hair-care-market-102555

Luxury Hair Care Market
https://www.fortunebusinessinsights.com/luxury-hair-care-market-107298

𝐊𝐞𝐲 𝐈𝐧𝐝𝐮𝐬𝐭𝐫𝐲 𝐃𝐞𝐯𝐞𝐥𝐨𝐩𝐦𝐞𝐧𝐭:
March 2023 - Rein introduced a stylish anti-dandruff shampoo and conditioner to strengthen hair and make hair dandruff free. The launch will help the company in increasing its product line and revenue of the company.

𝗖𝗼𝗻𝘁𝗮𝗰𝘁 𝗨𝘀:
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This release was published on openPR.