Threat Hunting Market: Strategies, Trends, and Future Directions

InsightAce Analytic Pvt. Ltd. announces the release of a market assessment report on the "Global Threat Hunting Market - (By Offering (Tools (EDR, SEIM, NDR, Threat Intelligence platform, Others), Services (Professional Services, Managed Services)), By Threat Type (Advanced Persistent Threats (APTs), Malware and Ransomware, Insider Threats, Phishing and Social Engineering, Others (DDoS, Zero-Day Exploits)), By Deployment Mode (Cloud, On-Premises), By Organization Size (Large Enterprises, SMEs), By Vertical (BFSI, IT and ITeS, Government, Energy and Utilities, Manufacturing, Healthcare, Retail, Others)), Trends, Industry Competition Analysis, Revenue and Forecast To 2031."

According to the latest research by InsightAce Analytic, the Global Threat Hunting Market is valued at US$ 3.1 Bn in 2023, and it is expected to reach US$ 8.5 Bn by 2031, with a CAGR of 13.7% during the forecast period of 2024-2031.

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Threat hunting is an active form of cybersecurity in which professionals look for signs of bad behaviour or security risks in a network. The necessity for proactive identifying dangers is being propelled by threat hunting that is advanced and persistent. Threat hunting is becoming more popular among businesses because of stricter rules about data safety and security; this capability is propelling the threat-hunting market. Additionally, the shift toward cloud computing and the development of generative artificial intelligence technologies constitute transforming forces in the threat-hunting market. For the threat-hunting Industry, the fast increase in the frequency and intensity of cyberattacks worldwide is now a fascinating market driver. Within the threat-hunting market, artificial intelligence-based threat-hunting tools have a considerable market potential. Using artificial intelligence, machine learning, and sophisticated analytics, these products improve cybersecurity teams' detection and response capacity. In addition, threat hunting has been increasingly adopted in organizations because of organizations digitizing, and the need for robust threat hunting increases.

List of Prominent Players in the Threat Hunting Market:
• IBM
• Kaspersky
• Capgemini
• CrowdStrike
• Trustwave
• Verizon
• SecureWorks
• Sangfor
• Eviden
• Rapid 7
• VMware
• Solidworks
• Trend Micro
• Cynet
• Palo Alto Networks
• Cipher
• Talatek
• SOC Prime
• RSI Security
• Protected Harbour
• Mindpoint Group
• Exponential- E
• Redscan
• Iron Net Cybersecurity
• LiveAction

Market Dynamics:
Drivers-
The increased need for threat hunting is driven by a rise in complex cyber threats traditional security systems could detect. Preventive cybersecurity solutions are more important as companies deal with more intelligence and relentless attacks because they help to find and neutralize threats before they inflict major harm. Furthermore, driving the development of threat-hunting techniques are rising data protection regulations and increasing focus on securing private data. In addition, companies are spending on modern tools and trained experts to improve their capacity for threat-hunting detection and response. Moreover, advances in artificial intelligence and automation techniques improve threat-hunting capacity, driving market expansion.

Challenges:
A number of issues, such as the lack of qualified cybersecurity experts, limit the market for threat hunting. Another obstacle for smaller firms is the high expense of integrating advanced threat-hunting techniques and technology. Additional factors that impede market growth include the difficulty of incorporating threat hunting into preexisting security frameworks, which can hinder market growth. The operational strain is further increased by the need for ongoing updates and training due to the ever-changing nature of cyber threats. Furthermore, uncertainty about regulations and the need to make big investments in threat-hunting infrastructure are also big problems that make it hard for the market to grow.

Regional Trends:
The North American threat-hunting market is anticipated to register a major revenue share. It is projected to grow at a high CAGR in the near future due to its highly developed cybersecurity ecosystem, restrictive regulatory climate, the concentration of businesses susceptible to cyber threats, big investments in threat infrastructure, and the presence of major market players. Besides, Asia Pacific had a remarkable share of the market due to well-established financial and healthcare industries, which are attractive targets for cyber-attacks because of their strict data protection laws, which also contribute to the demand for threat hunting. Market expansion in Europe is also attributable to rising public consciousness about cybersecurity threats and official efforts to strengthen digital defences.

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Recent Developments:
• In July 2024, Cloudflare and CrowdStrike deepened their strategic alliance, integrating their platforms to halt massive breaches, speed up the transformation of security operations centres, and improve device-to-network security.
• In June 2024, CrowdStrike and Google Cloud announced that they were reinforcing their strategic alliance. Through this long-term collaboration, Mandiant can offer Incident Response (IR) & Managed Detection and Response (MDR) services that leverage the CrowdStrike Falcon and Google Cloud Security Operations platforms. The relationship also centres on CrowdStrike's EDR, ITDR, and Exposure Management products, which are among the best in the Industry.

Segmentation of Threat Hunting Market-
By Offering-
• Tools
o EDR
o SEIM
o NDR
o Threat Intelligence platform
o Others
• Services
o Professional Services
o Managed Services

By Threat Type-
• Advanced Persistent Threats (APTs)
• Malware and Ransomware
• Insider Threats
• Phishing and Social Engineering
• Others (DDoS, Zero-Day Exploits)

By Deployment Mode-
• Cloud
• On-Premises

By Organization Size-
• Large Enterprises
• SMEs

By Vertical
• BFSI
• IT and ITeS
• Government
• Energy and Utilities
• Manufacturing
• Healthcare
• Retail
• Others

By Region-
North America-
• The US
• Canada
• Mexico

Europe-
• Germany
• The UK
• France
• Italy
• Spain
• Rest of Europe

Asia-Pacific-
• China
• Japan
• India
• South Korea
• South East Asia
• Rest of Asia Pacific

Latin America-
• Brazil
• Argentina
• Rest of Latin America

Middle East & Africa-
• GCC Countries
• South Africa
• Rest of the Middle East and Africa

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This release was published on openPR.