Project-TO presents the debut album The White Side, The Black Side

It is called The White Side, The Black Side and is the debut album by Project-TO released via Machiavelli Records.

Recorded in the Interactive Sound studies in Turin, Italy, property of Riccardo Mazza, it was realized with the aim of live set, a real audio-visual experience where the songs of the white side, electronic/big beat-style, alternate with techno ambient/dark atmospheres of the black tracks. Within the work, the listener can find the influences of forerunners of this kind of sound like Chemical Brothers, DeadMau5, Crystal Method, Ancient Methods, Not Waving, Apparat and Andy Stott.

Streaming: https://soundcloud.com/project-to/sets/the-white-side-the-black-side/s-LjArG

Powerful and unceasing rhythms characterize the white tunes, often layered and combined with electronic sounds and percussions/drumming recorded in studio. A very synthetic sound due to an important use of analog and digital synths. Black songs are the "photographic negatives", more bitstream, of the white songs; every black is an interpretation of its corresponding white, where a more techno/dark arrangement changed deeply sounds and drafting, mantaining the same exact length.

Paths interweave symbolically with voices and sounds that sometimes recall universal symbols like in Sign of the Earth, where Tibetan monks songs appear, or Look Further, with a theme signed by Gregorian chants, or I-Hope, characterized by an opening speech of Indian Parliament by Indira Gandhi and followed by comment “I Hope” of Hillary Clinton; images are bounded to our territory to underline our roots and our culture.

Double LP was indeed produced together with the original visual project that is part of the whole plan. Six videostories representing the six white moments, or rather a dreamlike travel of the two protagonists, that live different experiences and meet only occasionally and fleetingly. During the live set the voyage evolves with darker and more abstract visual atmospheres, sustaining black tracks. A video project in part inspired by the record Further by Chemical Brothers (2010), composed by eight songs accompanied by as many corresponding clips.

The shots are original, made in the studio and on location. Animations, video clips, characters in silhouette and abstract geometric textures, generated with appropriate physical models simulation softwares, are the characteristics of the production. The show is performed entirely live with mapping projections on the surface of the place hosting the event: walls, ceilings, furnishings or exterior facades. An immersive experience that transforms the space, where electronic music becomes part of a contemporary artistic language more evolved and experimental, while retaining the characteristics of a dance and trendy event.

The White Side videostory https://vimeo.com/171486377

Although extremely new, Project-TO has already executed high profile performances like Opening Party of Artissima in Turin, Italy (November 2015), the opening night of Torino City of Design (December 2015) and Fuorisalone in apartment Lago in Brera for Milano Design Week (April 2016).

Live Sets https://www.youtube.com/channel/UCmhPNPA6lBkOC9KtQfHubOw

Tracklist

The White Side
I Hope
Sign of the Earth
Look Further
Rebirth
Ya-Ho
Roger

The Black Side
Black I Hope
Black Sign of the Earth
Black Look Further
Black Rebirth
Black Ya-Ho
Black Roger

Project-TO is an electronic music collective that stems from an idea of Riccardo Mazza, sound experimenter and professor at the School for Alto Perfezionamento Musicale (Advanced Musical Studies) of Saluzzo, known in Italy and abroad for his research in the field of psychoacoustics and the evaluation of spatial sound, and Laura Pol photographer and video-maker, author of numerous works in the world of art, culture and museums. It is an "authorial" project of electronic and visual music that, with keyboard player Carlo Bagini already well-known for having played with bands such as Statuto, Righeira, Rettore, develops from the interaction of purely electronic elements with original compositions performed live together with visual elements also carried out in real time during the live set. An evolving project that transforms the space in which it lives, generating unique live performances each time.

Project-TO
Via Sommacampagna 8
10131 Torino, Italy

Press Contact
Blob Agency
Frank Lavorino +39 339 6038451
Via Silvagni 29, Bologna
Italy

This release was published on openPR.