Instant Protein Drink Market Size, Share, Growth and Trends, Report 2024-2031

The Global Instant Protein Drink Market reached USD 1.5 billion in 2023 and is expected to reach USD 2.3 billion by 2031, growing with a CAGR of 5.1% during the forecast period 2024-2031.

The Instant Protein Drink Market refers to the segment of the beverage industry that focuses on ready-to-consume protein-rich drinks. These drinks are designed for convenience, offering a quick source of protein without the need for preparation, making them popular among athletes, fitness enthusiasts, and individuals seeking to meet their daily protein intake. Instant protein drinks come in a variety of flavors and formulations, often made with whey, soy, or plant-based proteins, catering to various dietary preferences and health goals. This market is driven by the growing demand for on-the-go nutrition, increased awareness of protein's role in muscle recovery and overall health, and the rise of active, health-conscious lifestyles.

Get a Free Sample Research PDF - https://www.datamintelligence.com/download-sample/instant-protein-drink-market

Key Developments:

• In January 2023, INFINIT Nutrition, a leader in personalized sports nutrition, unveiled "Javi," an instant protein latte designed to meet the needs of active individuals. This launch reflects the growing trend of convenient, on-the-go protein options tailored for fitness enthusiasts.

• Back in November 2022, Lactalis Ingredients, a key player in the dairy industry, introduced an instant whey protein made with sunflower lecithin. This product caters to the demand for high-quality protein with cleaner ingredient profiles, appealing to health-conscious consumers.

• Earlier, in September 2021, GHOST, a well-known lifestyle sports nutrition brand, launched a ready-to-drink protein shake delivering 25 grams of protein per serving. This product targeted those seeking quick, high-protein beverages, further expanding the protein drink market.

Market Dynamics:

Growing Consumer Preference for Convenient Protein Drinks

With growing awareness of the health benefits of protein supplements, more consumers are incorporating these products into their daily diets. As hectic lifestyles become the norm, the demand for convenient, on-the-go protein drinks is rapidly increasing. Instant protein drinks offer a quick and hassle-free way to boost protein intake, without the need for complex preparation.

The launch of new ready-to-drink (RTD) protein beverages is further driving market growth. For example, in May 2023, Upbeat Drinks Ltd., a UK-based beverage manufacturer, introduced the "Sour Berry Protein Energy" drink, a non-carbonated blend of caffeine and protein. Containing 15 grams of protein per serving, it's designed as an ideal pre-workout option for consumers on the move.

Similarly, in March 2022, MusclePharm Corporation, a leading supplier of nutritional supplements, expanded its protein drink portfolio with a range of RTD whey protein beverages available in multiple flavors. These drinks, each containing over 20 grams of protein per serving, offer consumers a variety of tasty and convenient choices to support their nutritional goals.

Segment Covered in Instant Protein Drink Market:

By Type: Whey Protein, Soy Protein, Casein Protein, Others.

By Flavor: Chocolate, Vanilla, Strawberry, Others.

By Packaging: Cans, Bottles, Sachets, Others.

By Distribution Channel: Supermarkets/Hypermarkets, Food & Drink Specialists, Convenience Stores, Online Stores.

By Application: Sports Nutrition, Weight Management, Others.

Get Customization in the report as per your requirements: https://www.datamintelligence.com/customize/instant-protein-drink-market

Key players involved in Instant Protein Drink Market:

• Abbott Laboratories
• Arla Foods amba
• Glanbia plc
• Hormel Foods Corporation
• CytoSport
• General Nutrition Centers, Inc.
• Nestle S.A.
• PepsiCo, Inc.
• Westland Milk Products
• Protinex

*Note:

• Additionally, I wanted to highlight that the full version of the report includes an in-depth analysis of emerging players and startups, which will provide valuable insights into the evolving market landscape and key strategies being adopted.

Regional Analysis:

The Instant Protein Drink Market report focuses on six major regions: North America, Latin America, Europe, Asia Pacific, the Middle East, and Africa. The report offers detailed insight into new product launches, new technology evolutions, innovative services, and ongoing R&D. The report discusses a qualitative and quantitative market analysis, including PEST analysis, SWOT analysis, and Porter's five force analysis. The Instant Protein Drink Market report also provides fundamental details such as raw material sources, distribution networks, methodologies, production capacities, industry supply chain, and product specifications.

Related Reports:

Protein Ingredients Market: https://www.datamintelligence.com/research-report/protein-ingredients-market

Food Bags Market: https://www.datamintelligence.com/research-report/food-bags-market

Alternative Proteins Market: https://www.datamintelligence.com/research-report/alternative-proteins-market

Contact Us -
Company Name: DataM Intelligence
Contact Person: Sai Kiran
Email: Sai.k@datamintelligence.com
Phone: +1 877 441 4866
Website: https://www.datamintelligence.com

About Us -
DataM Intelligence is a Market Research and Consulting firm that provides end-to-end business solutions to organizations from Research to Consulting. We, at DataM Intelligence, leverage our top trademark trends, insights and developments to emancipate swift and astute solutions to clients like you. We encompass a multitude of syndicate reports and customized reports with a robust methodology.

Our research database features countless statistics and in-depth analyses across a wide range of 6300+ reports in 40+ domains creating business solutions for more than 200+ companies across 50+ countries; catering to the key business research needs that influence the growth trajectory of our vast clientele.

This release was published on openPR.