Postnatal Probiotic Supplements Market is Expected to Reach $32.9 Million by 2031 - Danone S.A., Nestlé S.A., Chr. Hansen Holding A/S

The global Postnatal Probiotic Supplements Market reached a valuation of US $19.1 million in 2023 and is projected to grow to US$32.9 million by 2031, with an anticipated compound annual growth rate (CAGR) of 8.1% over the forecast period from 2024 to 2031.

The postnatal probiotic supplements market has become a prominent sector within focusing on the specific health needs of new mothers in the postpartum phase. These supplements are formulated to promote maternal well-being, assist in post-childbirth recovery, and improve lactation for breastfeeding mothers. Market growth is fueled by growing awareness of the health advantages of probiotics, increasing consumer preference for natural health solutions, and strong endorsements from healthcare professionals.

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Key Developments

• In January 2024, supplement brand Ritual expanded its pregnancy line with the introduction of Natal Choline, designed to support cognitive function in babies during pregnancy. The company notes that over 95% of pregnant women, and 90% of women over 19, do not meet the recommended daily intake of choline through diet alone.

• In July 2023, Danone leveraged its expertise in breastmilk research to develop Almimama, a probiotic supplement aimed at reducing the incidence of mastitis. Mastitis, which affects about one in four mothers, causes flu-like symptoms, breast pain, rashes, fever, and engorgement.

Market Dynamics:

Rising Awareness of Postnatal Health and Wellness
The postnatal period, covering the first six weeks after childbirth, is crucial for maternal health, with over 60% of global maternal deaths occurring during this time, according to the WHO. As awareness of postnatal wellness rises, the demand for probiotic supplements has surged due to their potential to support digestion, immunity, and mood regulation. Healthcare providers and organizations are actively promoting the benefits of probiotics for overall well-being during the postpartum phase.

Market Segment Analysis
By Product Type: Single-Strain Probiotics, Multi-Strain Probiotics, Probiotic Blends, Prebiotics and Probiotics Combinations, Others

By Form: Tablets, Powder, Others

By Application: Immune Health, Digestive Health, General Well-being and Lactation Support, Weight Management, Others

By End-User: Lactating Women, Postpartum Women

By Distribution Channel: Online, Offline

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Major Key players

• Danone S.A.
• Nestlé S.A.
• Chr. Hansen Holding A/S
• Probi AB
• BioGaia AB
• Jarrow Formulas, Inc.
• Renew Life
• Archer Daniels Midland Company
• i-Health, Inc

*Note:

Additionally, I wanted to highlight that the full version of the report includes an in-depth analysis of emerging players and startups, which will provide valuable insights into the evolving market landscape and key strategies being adopted.

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Immune Probiotic Supplement Market: https://datamintelligence.com/research-report/immune-probiotic-supplement-market

Probiotic Supplements Market: https://datamintelligence.com/research-report/skin-health-probiotic-supplement-market

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