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Better Exhibits at Lower Cost

09-22-2016 08:07 AM CET | Advertising, Media Consulting, Marketing Research

Press release from: Digital Document Delivery

/ PR Agency: Armadea group
Efficient new system send brochures and generates more information about visitors

Efficient new system send brochures and generates more information about visitors

Ascent Aerospace® recently employed a new software product for giving out technical literature (brochures and flyers) electronically rather than using printed pieces. They used this new product by D-Three™ at the Farnborough International Air Show. Ascent is a leading integrator of aerospace assembly solutions and tooling, and spans the globe to meet with clients and prospects at trade shows.
Courtney Sturniolo of Ascent commented on using the new D-Three™ system:
It allowed me to efficiently work this busy show and send specific information electronically to people who visited our booth. The chief advantage was that later I could see who had opened which documents, knowledge that greatly helped me and the sales team in follow-up efforts.”
Richard Diess, CEO of Advanced Exhibit Methods™, suggested Ascent should consider using new method for distributing technical literature: D-Three™ ( at their international trade shows. “We were able to immediately reduce Ascent’s shipping costs by not having to transport heavy brochures internationally. They were also able to track access to their electronic brochure distribution.”
“We also achieved three major goals:
• Reduce costs for shipping collateral to the show location and back
• Eliminate printing costs
• Gain control and feedback on the collateral pieces given at the show

Courtney Sturniolo of Ascent added:
“D-Three allowed me to efficiently work at the show and send individualized, specific, collateral information electronically to people visiting my booth. The information was tailored to their specific interests from our many offerings. A chief advantage was that later I could see who had opened which documents, knowledge that greatly helps me and the sales team in follow-up efforts.”

D-Three™ is a premium digital document delivery software platform. This allows the user (e.g., trade show exhibitor) to electronically send tailored collateral material to a prospect (including multiple languages) and, thanks to its reporting capability, to know if and when a collateral element has been opened to further engage with them.

Jacques Marcotte
Digital Document Delivery
PO Box 923323
Norcross, GA 30010-3323

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