Press release
Green Buildings Drive Innovation in Global Exterior Architectural Coatings Industry
Architectural coatings play the crucial role of hiding flaws in building surfaces and enhancing the appearance of structures. Besides adding to the aesthetic appeal of a building, exterior architectural coatings also prevent moisture from seeping in and damaging the integrity of the outer coatings of buildings in the long run. The other prominent advantage that exterior architectural coatings carry is their ability to protect buildings against UV radiation and microbes.
The emerging trend of green buildings will have a deep impact on the current dynamics of the exterior architectural coatings market and new eco-friendly products will need to be introduced in keeping with this trend.
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Most exterior architectural coatings are formulated using materials such as alkyds, polyurethane, acrylic, and polyester. The prices of these materials have a cascading effect on the dynamics of the global exterior architectural coatings market as well. The report analyzes important external factors that are likely to impact the future course of the market’s growth.
The features and attributes of exterior architectural coatings have evolved with the needs of the times. Thus, the market now offers architectural coatings that offer graffiti resistance or have self-cleaning attributes. Besides their use in architectural applications, coatings and coating materials are also used in other industries such as leather, industrial, automotive, manufacturing, paper, and traffic. Given that several industries compete in the demand for exterior architectural coatings, the bargaining power of suppliers in this industry remains considerably high.
For the purpose of this study, the global exterior architectural coatings market is segmented on the basis of criteria such as geographical region, application type, and products. The key regions studied in the global exterior architectural coatings industry are: U.S., EU, China, and Japan.
The report’s first chapter provides an overview of the global and exterior architectural coatings industry. In this chapter, the analysis is focused on aspects such as the definition and overview, applications, policies, latest industry news, and more. The second chapter of the report is centered on the manufacturing cost structure that currently prevails in the global exterior architectural coatings industry. For the purpose of this analysis, manufacturing costs, details of suppliers, raw material sources, and cost of labor are assessed for the key regional markets.
Among the key manufacturers and vendors in the global exterior architectural coatings market are: BASF, DAW, Asian Paints, Valspar, PPG Industries, Benjamin Moore, Nippon Paints Holding, and others.
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