Press release
Strategic Insights into the Crowd Analytics Market 2030: Competitive Landscape and Key Players
Crowd Analytics Market
Crowd analytics refers to the process of gathering and analyzing data related to the movement, behavior, and interactions of people within a specific environment. This type of analysis is often used in various settings, such as public spaces, retail stores, transportation hubs, events, and smart cities, to gain insights into crowd dynamics, optimize operations, enhance safety, and improve user experiences.
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By deployment model, the cloud segment is expected to grow a fastest CAGR during the crowd analytics market forecast period. The cloud-based deployment model does not involve capital cost and is low on maintenance requirements. Hence, it is mostly preferred by SMEs. Direct IT control, internal data delivery & handling, faster data processing, efficient resource utilization, and cost effectiveness of cloud deployment are some of the advantages offered by this model, which are anticipated to boost the 0 market growth.
Region-wise, North America dominated the market in 2020, and is expected to maintain this trend during the forecast period. The market is driven by factors, such as market developments, strong economic growth, ongoing commercialization, and increased in ICT spending by government on various projects including, home land security, tourism, and other people management programs.
The global economy has suffered as a result of COVID-19's resurgence. Crowd analytics market trends from a few industrial verticals have resulted in significant financial losses, owing to the lockdowns imposed by governments throughout the globe to prevent further spread of the contamination. Retail outlets; stores; shopping malls; workplaces & working environments; transportation frameworks such as aircraft, rail, street, motels; restaurants; bars & clubs; schools; universities; and colleges are significantly impacted.
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In addition, public gatherings have been kept to a minimum. However, restrictions are gradually being relaxed to aid the recovery of the affected regions and to re-energize the global economy. This is expected to support the growth of the crowd analytics industry in future.
The key players operating in the global crowd analytics market analysis include AGT International GmbH, Crowd Dynamics, Crowd Vision Limited, GEODAN, MIRA, NEC Corporation, Nokia Corporation, Savannah Simulations, Spigit, Inc. (Planview), and Walkbase (STRATACACHE). These players have adopted various strategies to increase their market penetration and strengthen their position in the crowd analytics industry.
KEY FINDINGS OF THE STUDY
By solution, the software segment led the highest crowd analytics market share, in terms of revenue in 2020.
Based on end users, the transportation segment is expected to exhibit the fastest growth rate during the forecast period.
Region-wise, North-America generated the highest revenue in 2020.
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