Dry Cider Market Report 2024: Growth, Trends, Analysis, Forecast 2032

Dry Cider Market Overview

Dry cider, known for its crisp and refreshing taste, is a popular alcoholic beverage made primarily from apples. Unlike sweet cider, dry cider has a lower sugar content, appealing to consumers seeking a more natural and less sugary option. The global dry cider market has been growing steadily, driven by increasing consumer demand for diverse and unique alcoholic beverages. This growth is fueled by the rising popularity of craft beverages, a shift towards healthier drinking options, and the overall trend of premiumization in the beverage industry.

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Dry cider's appeal lies in its versatility and wide range of flavors, which can vary significantly depending on the apple varieties used and the fermentation process. This has led to a surge in innovation and product differentiation among manufacturers, contributing to the market's expansion. Additionally, the growing interest in gluten-free and low-sugar alcoholic beverages has further boosted dry cider's market presence.

Competitive Landscape

The competitive landscape of the dry cider market is characterized by a mix of large multinational corporations and smaller craft producers. Key players include Sapporo Holdings ,Asahi Group Holdings ,Carlsberg Group ,Pernod Ricard ,Asahi Breweries ,Kirin Brewery Company ,Molson Coors Beverage Company ,Kirin Holdings ,Suntory Beverage & Food ,Diageo ,Heineken International ,Qingdao Brewery ,Shanghai Asia Pacific Brewery ,Orion Breweries ,AB InBev which dominate the market with their extensive distribution networks and well-established brands. These companies continually innovate and expand their product portfolios to cater to changing consumer preferences.

However, the rise of craft cider makers has introduced a new dynamic to the market. Small and independent producers, such as Strongbow, Angry Orchard, and Aspall, have gained popularity for their unique flavors and artisanal production methods. These craft cideries focus on high-quality, locally sourced ingredients and traditional fermentation techniques, which resonate with consumers looking for authentic and premium beverages.

Collaborations and partnerships are also prominent in the market, with established brands partnering with local producers to introduce new and innovative products. This trend not only enhances the product offerings but also helps in expanding the market reach and tapping into new consumer segments.

Key Drivers

Several key drivers are propelling the growth of the dry cider market:

Health and Wellness Trends: Increasing health consciousness among consumers is driving the demand for low-sugar and gluten-free beverages. Dry cider, with its lower sugar content compared to other alcoholic drinks, fits well into this trend, attracting health-conscious consumers.

Rising Popularity of Craft Beverages: The craft beverage movement has significantly impacted the alcoholic beverage market, including cider. Consumers are increasingly seeking unique and artisanal products, which has led to the growth of craft cideries and the introduction of innovative flavors and varieties.

Premiumization: There is a growing trend towards premiumization in the beverage industry, with consumers willing to pay more for high-quality and premium products. This trend has positively impacted the dry cider market, encouraging producers to focus on premium offerings.

Diverse Flavor Profiles: The ability to experiment with different apple varieties and fermentation techniques has resulted in a wide range of flavor profiles in dry cider. This diversity appeals to a broad consumer base, from those seeking traditional tastes to those looking for new and unique experiences.

Increasing Alcohol Consumption: The overall increase in alcohol consumption, particularly in developing regions, has contributed to the growth of the dry cider market. As disposable incomes rise and lifestyles change, more consumers are exploring different alcoholic beverages, including cider.

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Market Segmentation

The dry cider market can be segmented based on type and application, each presenting unique opportunities and challenges.

By Type:

Traditional Dry Cider: Traditional dry cider is made using traditional apple varieties and fermentation methods. It is known for its authentic taste and is often favored by consumers looking for a classic cider experience.

Modern Dry Cider: Modern dry cider includes innovative flavors and blends, often incorporating other fruits or botanicals. These ciders cater to consumers seeking new and unique taste experiences.

Craft Dry Cider: Craft dry cider is produced by small and independent cideries using artisanal methods. These ciders emphasize quality, local ingredients, and traditional production techniques, appealing to the craft beverage market.

Sparkling Dry Cider: Sparkling dry cider is carbonated, providing a fizzy and refreshing drinking experience. This type of cider is popular for celebrations and special occasions.

Still Dry Cider: Still dry cider is non-carbonated and has a smooth and still texture. It is often enjoyed by consumers who prefer a more traditional and straightforward cider experience.

By Application:

On-Trade (Bars, Restaurants, Pubs): The on-trade segment includes bars, restaurants, and pubs where dry cider is consumed on-premises. This segment is crucial for the market as it introduces consumers to different cider brands and flavors.

Off-Trade (Retail, Supermarkets, Online): The off-trade segment includes retail stores, supermarkets, and online channels where consumers purchase dry cider for home consumption. The convenience and variety offered by this segment drive its growth.

Specialty Stores: Specialty stores, including liquor stores and gourmet shops, often carry a curated selection of dry ciders, including premium and craft options. These stores cater to consumers looking for high-quality and unique products.

Events and Festivals: Events and festivals, such as cider festivals and food fairs, provide a platform for cider producers to showcase their products to a large audience. These events help in brand building and consumer engagement.

Regional Analysis

North America:

North America is a significant market for dry cider, driven by the increasing popularity of craft beverages and a growing health-conscious consumer base. The United States and Canada are key markets, with a strong presence of both large-scale producers and craft cideries. The trend towards premium and artisanal products is particularly prominent in this region, contributing to the growth of the craft cider segment. Additionally, the rise of cider bars and specialty stores has enhanced consumer access to a diverse range of dry ciders.

Europe:

Europe holds a substantial share of the global dry cider market, with the UK, France, and Spain being major contributors. The long-standing tradition of cider production and consumption in these countries provides a solid foundation for market growth. European consumers' preference for authentic and traditional beverages aligns well with the offerings of the dry cider market. Moreover, the presence of numerous cider festivals and events in Europe helps in promoting the product and driving consumer interest.

Asia-Pacific:

The Asia-Pacific region is emerging as a promising market for dry cider, fueled by changing consumer preferences and increasing disposable incomes. Countries such as China, Japan, and Australia are witnessing growing interest in alcoholic beverages, including cider. The introduction of Western drinking habits and the expansion of modern retail channels are facilitating the market's growth. Additionally, the region's young and urban population is more open to trying new and innovative alcoholic beverages, providing opportunities for market expansion.

Latin America:

In Latin America, the dry cider market is gradually gaining traction, particularly in countries like Brazil and Mexico. The growing middle class and changing lifestyles are driving the demand for diverse alcoholic beverages, including cider. The market is supported by the expansion of modern retail infrastructure and increasing consumer awareness of international beverage trends. However, economic factors and varying levels of consumer education about cider may impact market growth.

Middle East and Africa:

The Middle East and Africa region presents both opportunities and challenges for the dry cider market. While the market is relatively nascent, there is potential for growth driven by urbanization and increasing consumer interest in diverse alcoholic beverages. Countries like South Africa and the UAE are notable markets, where modern retail channels and a growing expatriate population support market expansion. However, cultural and regulatory factors, particularly in predominantly Muslim countries, may pose challenges to market growth.

Key Questions Answered in this Report.

What are the challenges to market growth?

Who are the key vendors in this market space?

What will the market size be in 2024-2032 and what will the growth rate be?

What are the key market trends? What is driving this market?

What are the market opportunities and threats faced by the key vendors?

What are the strengths and weaknesses of the key vendors?

Table of Contents:

Section I: Industry Overview

Section II: Scoping, Methodology And Market Structure

Section III: Qualitative Analysis

Section IV: Quantitative Analysis

Section V: Competitive Analysis …

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