Soak Up Profits: Absorbent Paper Market Expansion Fueled by Technology Innovation and Market Segmentation

The new report published by The Business Research Company, titled "Absorbent Paper Global Market Report 2024 - Market Size, Trends, And Global Forecast 2024-2033", delivers an in-depth analysis of the leading size and forecasts, investment opportunities, winning strategies, market drivers and trends, competitive landscape, and evolving market trends.

As per the report, the absorbent paper market size has grown strongly in recent years. It will grow from $144.79 billion in 2023 to $156.85 billion in 2024 at a compound annual growth rate (CAGR) of 8.3%. The absorbent paper market size is expected to see strong growth in the next few years. It will grow to $219.50 billion in 2028 at a compound annual growth rate (CAGR) of 8.8%.

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Rising Demand For Hygiene Products Propels Growth In The Absorbent Paper Market
The increased demand for hygiene products is expected to propel the growth of the absorbent paper market. Hygiene products encompass items such as toothpaste, deodorants, laundry detergents, medical gloves and gowns, and hand hygiene products, specifically tailored to foster cleanliness, curb the transmission of germs and illnesses, and uphold personal or environmental hygiene. Hygiene products are witnessing an increase in demand due to heightened awareness of cleanliness and hygiene, coupled with the rising concern for disease prevention and public health, driving consumers to prioritize the purchase and usage of such items. Absorbent paper is utilized in various hygiene products due to its capability to manage moisture effectively, enhance cleanliness, and provide convenience. For instance, in January 2023, according to the Department of Health and Social Care, a UK-based government department, during the period from October 2022 to December 2022, the usage of hand hygiene products increased from 0.38 million units to 0.56 million units, while the use of gloves rose from 482 million units to 525 million units. Therefore, the increased demand for hygiene products is driving the growth of the absorbent paper market.

Innovative Product Launches Propel Growth In The Absorbent Paper Market
Major companies operating in the absorbent paper market are developing innovative products, such as kitchen napkins, to enhance their market presence and meet the evolving consumer demands for convenience and sustainability. A kitchen napkin, also known as a paper napkin or serviette, is a disposable absorbent paper product used in kitchens and dining areas to maintain cleanliness during food preparation and consumption. For instance, in April 2024, Scott Paper Company, a US-based sanitary manufacturer, launched the Calorie Absorber Pro, a cutting-edge paper kitchen towel. This new product features advanced absorption technology that allows it to soak up excess oil and grease from food, effectively reducing the calorie content of meals. The Calorie Absorber Pro is crafted from ultra-durable, high-absorbency paper, ensuring that it can handle heavy-duty kitchen tasks without tearing or disintegrating. It boasts a unique texture that maximizes surface-area contact, ensuring efficient and thorough absorption.

The absorbent paper market covered in this report is segmented -

1) By Type: Cotton Absorbent Paper, Pure Wood Pulp Absorbent Paper, Other Types
2) By Application: Diaper, Sanitary Napkin, Absorbent Mask, Other Applications
3) By End-User: Packaging, Personal Care And Home Care, Medical, Food And Beverage, Other End-Users

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Major companies operating in the absorbent paper market are International Paper Company, Kimberly-Clark Corporation, Smurfit Kappa Group, Stora Enso Oyj, Metsä Group, Unicharm Corporation, Suzano Papel e Celulose S.A., Domtar Corporation, Resolute Forest Products Inc., Cascades Inc., Sofidel Group, Hokuetsu Corporation, Clearwater Paper Corporation, Glatfelter Corporation, Kruger Inc., Koehler Paper Group, Neenah Inc., Mondi Group, Nippon Paper Industries Co. Ltd., Ahlstrom-Munksjo, Keryas Paper Industry, Dr. Papel, PG Paper Company Ltd., PRAK Group of Companies, Envoy Solution

Contents of the report:
1. Executive Summary
2. Absorbent Paper Market Report Structure
3. Absorbent Paper Market Trends And Strategies
4. Absorbent Paper Market - Macro Economic Scenario
5. Absorbent Paper Market Size And Growth
…..
27. Absorbent Paper Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix

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