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Affiliate Software Market 2024 - By Industry Outlook, Future Trends, Growth Analysis And Forecast To 2033
The new report published by The Business Research Company, titled ""Affiliate Software Global Market Report 2024 - Market Size, Trends, And Global Forecast 2024-2033"", delivers an in-depth analysis of the leading size and forecasts, investment opportunities, winning strategies, market drivers and trends, competitive landscape, and evolving market trends.As per the report, the affiliate software market size has grown strongly in recent years. It will grow from $24.14 billion in 2023 to $26.41 billion in 2024 at a compound annual growth rate (CAGR) of 9.4%. The affiliate software market size is expected to see strong growth in the next few years. It will grow to $38.48 billion in 2028 at a compound annual growth rate (CAGR) of 9.9%.
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The Role of E-Commerce In Driving The Expansion Of The Affiliate Software Market
The increase in e-commerce activities is expected to propel the growth of the affiliate software market going forward. E-commerce refers to the buying and selling goods or services over the internet. It involves conducting commercial transactions electronically, typically through online platforms, websites, or mobile apps. The increase in e-commerce activities can be attributed to several factors, such as a quick buying process, incredible scalability, digital product catalog, mobile commerce, and flexibility and autonomy. Affiliate software streamlines the tracking of links and coupon codes, generating detailed reports with customizable metrics of e-commerce that aid in optimizing strategies for enhanced reach and revenue by pinpointing performance areas. For instance, in November 2023, according to the International Trade Administration, an agency in the United States Department of Commerce, e-commerce sales in Canada were around $2.34 billion in March 2022, and it is predicted to reach $40.3 billion by 2050. Therefore, the increase in e-commerce activities is driving the growth of the affiliate software market.
Enhancing Affiliate Marketing Efficiency With Innovations In Server Parallel Tracking Solutions
Major companies operating in the affiliate software market are developing innovative solutions, such as server parallel tracking solutions, to improve the performance of their affiliate marketing campaigns. Server parallel tracking solutions help manage affiliate marketing campaigns and ensure users reach the offer page quickly and efficiently. For instance, in May 2023, Affise, a Lithuania-based company that offers affiliate software, launched server parallel tracking, a feature designed to enhance the efficiency and speed of affiliate marketing campaigns. This feature allows for the hiding of redirects from the end-user, enabling them to reach the offer page faster. It also eliminates dependence on the user's browser and prevents traffic loss. Server parallel tracking is a functionality that enables redirects and click measurement to co-occur in the background, ensuring swift and efficient redirection of users to the final landing page.
The affiliate software market covered in this report is segmented -
1) By Type: On-Premise, Cloud-Based
2) By Application: Small And Medium Enterprises, Large Enterprises
3) By End-User: Retailers, Publishers, Advertisers
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Major companies operating in the affiliate software market are Awin Ltd., Impact Tech Inc., CJ Affiliate, Pepperjam LLC, Partnerize, Rakuten Advertising, Income Access, OSI Affiliate Software, Omnistar Interactive LLC, Refersion Inc., ClickInc, AvantLink, Pantastic, Freedom, Post Affiliate Pro, Quality Unit LLC, Everflow, Affiliate Network, Titan LLP, HasOffers, PayKickstart LLC, LeadDyno LLC, Tapfiliate, Trackonomics Ltd., iDevAffiliate Inc.
Contents of the report:
1. Executive Summary
2. Affiliate Software Market Report Structure
3. Affiliate Software Market Trends And Strategies
4. Affiliate Software Market - Macro Economic Scenario
5. Affiliate Software Market Size And Growth
…..
27. Affiliate Software Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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The Business Research Company (www.thebusinessresearchcompany.com) is a leading market intelligence firm renowned for its expertise in company, market, and consumer research. With a global presence, TBRC's consultants specialize in diverse industries such as manufacturing, healthcare, financial services, chemicals, and technology, providing unparalleled insights and strategic guidance to clients worldwide.
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