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Sports Analytics Global Market Report 2024 - Market Size, Trends, And Global Forecast 2024-2033 | IBM Corporation, Oracle Corporation, SAP SE, Salesforce Inc., Zebra Technologies Corp, Sports Team Analysis and Tracking Systems, SAS Institute Inc., Tableau
Sports Analytics Market Trends
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Player Monitoring Data Boosts Sports Analytics Market
The increasing demand for monitoring and tracking data of players will propel the growth of the sports analytics market. Monitoring an athlete is increasingly being used by sporting federations and organizations to understand the patterns of behavior, habits, and performance among athletes. Capturing these data allows the coach to evaluate and analyze, which in turn helps them get the best possible performance out of the athlete. Monitoring and tracking are a combination of data collection and analysis (monitoring) to assess to what extent the objectives are met by the player. As the demand for monitoring and tracking data of player increase, there will be a significant need for sports analytics solutions to develop data-driven decisions based on data extracted from monitoring tools and platforms. For instance, in 2021, more than 40 Scottish football and rugby clubs currently use the EDGE system of PlayerData (a UK-based software company) for performance analysis and load management. EDGE GPS is a data collection and monitoring tool that is worn by athletes to capture physical metrics during sports sessions. Thus, the increasing demand for monitoring and tracking data of players is expected to propel the sports analytics market growth.
Technological Innovation To Enhance Sports Analytics Market
Major companies operating in the sports analytics market are focused on developing innovative technologies such as analytics platforms and software to strengthen their market position. These analytics platforms and software are utilizing advanced technologies such as AI and machine learning to carry out complex tasks in athlete performance monitoring, case studies, and other activities. For instance, in April 2023, Dentsu Inc., a Japan-based public relations company, launches sports analytics division led by Glenn Lovett. the division combines the strengths of MKTG Sports + Entertainment, Sponsorship Research International (SRi), Merkle, and dentsu's broad data and media analytics capabilities. The integrated approach aims to revolutionize partnership analysis, leveraging a vast data set of over 11,000 attributes for 268 million people in the US alone.
The sports analytics market covered in this report is segmented -
1) By Component: Solution, Service
2) By Deployment Mode: On-premise, Cloud
3) By Application: Player Analysis, Team Performance Analysis, Health Assessment, Video Analysis, Other Applications
4) By Sport: Football, Cricket, Hockey, Basketball, American Football, Other Sports
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Major companies operating in the sports analytics market report are IBM Corporation, Oracle Corporation, SAP SE, Salesforce Inc., Zebra Technologies Corp, Sports Team Analysis and Tracking Systems, SAS Institute Inc., Tableau Software Inc., ExlService Holdings Inc., Stats LLC, Sportradar AG, Dataart Solutions Inc., Genius Sports Group Ltd., HCL Technologies Ltd., Catapult Group International Limited, WSC Sports Technologies Ltd., Opta Sports Data Ltd., The Chyron Corporation, Kinexon GmbH, Exasol AG, Synergy Sports, TruMedia Networks Inc., ShotTracker Inc., Spalk Co, Sportingmindz Technology Pvt Ltd., Orreco Ltd., Second Spectrum, Quant4Sport, Deltatre SpA, Agile Sports Technologies Inc., Perform Group, Sportlogiq Inc.
Contents of the report:
1. Executive Summary
2. Sports Analytics Market Report Structure
3. Sports Analytics Market Trends And Strategies
4. Sports Analytics Market - Macro Economic Scenario
5. Sports Analytics Market Size And Growth
…..
27. Sports Analytics Market Competitor Landscape And Company Profiles
28. Key Mergers And Acquisitions
29. Future Outlook and Potential Analysis
30. Appendix
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