openPR Logo
Press release

Poybo Media Group Ltd. Transitions to MediaBaby, Unifying Global Brands

07-10-2024 09:20 AM CET | Media & Telecommunications

Press release from: Cedrus Media, LLC

Poybo Media Group Ltd. Transitions to MediaBaby, Unifying

Marking its fourth anniversary, Poybo Media Group Ltd. is set to unveil Media Baby Ltd., a new entity that consolidates Poybo's diverse array of brands and publishers under the unified brand name MediaBaby. This rebranding follows the company's recent acquisitions of several dynamic media properties, including College ACB, I Like What You're Wearing, and BuzzTorah, alongside the launch of Recordcore, a record label that now encompasses Cognitive Dissonance, the organization behind the 2011 Label Love campaign.

Media Baby, now branded as MediaBaby, is celebrated for its innovative transformation of internet and social media trends into vital products for Generation Z. The new brand aims to highlight youth in media, fostering deeper connections, vibrant communities, and robust business growth. This shift underscores the company's dedication to expanding its influence and maintaining its leadership as a prominent voice in Generation Z media and marketing.

Generation Z's engagement with advertising stands out, with over half preferring ads that are humorous and entertaining, according to NCSolutions. This contrasts with the preferences of Baby Boomers (42%), Millennials (44%), and Generation X (40%).

"We recently achieved a milestone of 1 billion monthly views, and we are thrilled to embark on this new chapter," said founder and CEO Justin Jin. "The launch of Media Baby marks a significant milestone for us as we continue to reach Generation Z. It reflects our commitment to presenting an authentic view of ourselves, our content, and our values. This marks a new era, and we are excited about the future prospects of the business."

mediabb.com
MediaBaby
hi@mediabb.com
USA, Texas

Established in mid-2020 by Canadian entrepreneur Justin Jin, MediaBaby began as a collective of YouTube channels that connected with audiences through gaming culture, sports, music, and internet comedy. Today, MediaBaby's network has expanded to over 10 million followers, delivering billions of impressions annually across a portfolio of brands on Instagram, TikTok, Snapchat, Facebook, X, and more. The extensive range of video content and original music has captivated a highly engaged audience of 18-34-year-olds.

This release was published on openPR.

Permanent link to this press release:

Copy
Please set a link in the press area of your homepage to this press release on openPR. openPR disclaims liability for any content contained in this release.

You can edit or delete your press release Poybo Media Group Ltd. Transitions to MediaBaby, Unifying Global Brands here

News-ID: 3573210 • Views:

More Releases from Cedrus Media, LLC

Islands.co Set to Open New Strategic Office in Dubai
Islands.co Set to Open New Strategic Office in Dubai
Islands.co, the innovative private island rental platform, is expanding its global footprint with the opening of a new office in Dubai. This strategic expansion is designed to enhance the company's operations and provide dedicated, localized support to its clientele in the thriving Middle East luxury travel market. The new Dubai office will focus on enhancing client relationships and optimizing service delivery, ensuring that Islands.co continues to offer the exceptional, personalized experiences
Enhance Your London Garden with Premier Services from Gardening Services Gardeners
Enhance Your London Garden with Premier Services from Gardening Services Gardene …
Gardening Services Gardeners is dedicated to elevating the landscape of London with superior gardening and landscaping services tailored to each client's specific needs. Our goal is to transform your outdoor areas into beautifully maintained spaces that reflect both functionality and aesthetic appeal. We offer a comprehensive suite of gardening services, ranging from basic lawn maintenance to intricate garden designs and large-scale landscaping projects. Our skilled team, equipped with extensive horticultural knowledge,
City Garden: Shaping London's Gardens with Expertise and Innovation
City Garden: Shaping London's Gardens with Expertise and Innovation
City Garden continues to set the standard in London for exceptional garden care and landscaping services. With an extensive range of offerings, City Garden caters to the diverse needs of urban gardeners, from essential maintenance to intricate landscape projects. Providing everything from simple lawn care to comprehensive garden makeovers, City Garden ensures that each client's green space receives the highest level of attention. Whether it's regular grass cutting, detailed hedge trimming,
Flowers By Post: Mastering the Art of Online Floral Deliveries in the UK
Flowers By Post: Mastering the Art of Online Floral Deliveries in the UK
Flowers By Post is revolutionizing the way we think about floral gifting in the UK. With an emphasis on convenience, variety, and the emotional impact of flowers, this online service makes it easy to send beautiful bouquets for any occasion, including birthdays, anniversaries, and major holidays like Mother's Day. Utilizing a streamlined online platform, Flowers By Post offers an extensive selection of floral arrangements, each crafted with care and designed to

All 5 Releases


More Releases for Media

Medical Media Market Is Booming Worldwide | Nucleus, Medical Media Digital, Inno …
Medical Media Market: The extensive research on Medical Media Market, by Qurate Research is a clear representation on all the essential factors that are expected to drive the market considerably. Thorough study on Medical Media Market helps the buyers of the report, customers, the stakeholders, business owners, and stockholders to understand the market in detail. The updated research report comprises key information on the market, such as market rate, estimated
Medical Media Market Analysis, Size, Share, Current Scenario And Future Prospect …
Global Medical Media Market Report provides a detailed Medical Media Industry overview along with the analysis of Cost Structure, Supply Chain, Development Management Techniques, Retailers Analysis, Financial Support, business Strategies, and Marketing Channels. Global Medical Media Market research report provides a point-by-point In-Depth analysis of global market size, regional and country-level market size, segmentation market growth, market share, competitive Landscape, sales analysis, the impact of domestic and global market players,
Elevator Media Market to Witness Impressive Growth During 2022-2028 | Focus Medi …
Elevator Media Market provides strategy of mergers and executions to enhance their Market share and product assortment. The main goal of Global Elevator Media Market report is to provide a clear picture and a better understanding of the market. Additionally, it also covers the overall market situation along with future lookout around the world. The report evaluated key market features, including revenue, capacity, capacity utilization rate, price, production, production rate,
SmartWork Media Acquires ST Media Group Intl.
MONTCLAIR, NJ (September 15th, 2020) – SmartWork Media (www.smartworkmedia.com) has acquired all B2B titles, events, and digital media products of ST Media Group International (www.stmediagroupintl.com). The acquisition of titles is a strategic initiative to integrate the intellectual property of both organizations to create a more dynamic media company that is well positioned to meet the evolving needs of marketers in each respective industry. “SmartWork Media has a stable of powerful award-winning
Cytogenetics Media Market, Cytogenetics Media Market Analysis, Cytogenetics Medi …
The global Cytogenetics Media market is broadly and deeply studied in the report with key focus on the competitive landscape, regional growth, market segmentation, and market dynamics. We have used latest primary and secondary research techniques for compiling this comprehensive research study. The report offers Porter’s Five Forces analysis, PESTLE analysis, competitive analysis, manufacturing cost analysis, revenue and production analysis, and various other types of analysis to provide a complete
Culture, Media Uses, and Media Effects - Conference, 2017
As part of the Young Scholars Network on "Culture, Media Uses, and Media Effects" (C-Muse), 18 international scholars from the USA, South Korea, Turkey, Belgium, Switzerland, Croatia, The Netherlands, The Philippines, and Germany convened at the historical mansion of Touro College Berlin on June 15 and 16, 2017. C-Muse is headed by Touro psychology professor Prof. Dr. Özen Odag and funded by the German Research Foundation. Main aim of the first C-Muse meeting was