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Tropicfeel Moves Forward In Its Marketplace Strategy And Becomes Amazon U.S. Selling Partner

07-05-2024 05:16 PM CET | Associations & Organizations

Press release from: Getnews

/ PR Agency: Brand Push
Tropicfeel Moves Forward In Its Marketplace Strategy

With this new initiative, the company enters the key sales channel for its target market, by exclusively selling in the Amazon U.S. store and Tropicfeel store.The Amazon U.S. store is positioned as a great opportunity for the travel-loving brand, where Tropicfeel's bestsellers - from its most iconic sneakers to its most desirable backpacks - will be sold
Image: https://www.getnews.info/uploads/b4c983e51086a44077f3945d1e6c6b67.jpg

The pioneering brand in fashion and accessories for travelers, continues its expansion in the U.S. market by becoming an Amazon U.S. selling partner. With this development, Tropicfeel aims to strengthen its presence within its target audience, while increasing visibility and sales in the country. Tropicfeel will offer four product categories in Amazon's store: footwear, backpacks, accessories, and fashion.

Tropicfeel, which ended 2023 with a revenue of 27 million euros due to its strong positioning in key markets such as the United States, continues its expansion to further increase its presence in America. The United States has already become its primary market, contributing over 20% of its total revenue, followed by Germany, the United Kingdom, and Spain. Operating in 65 countries worldwide, the brand sold over 351,000 products in 2023.

Image: https://www.getnews.info/uploads/dd5b74f4d9b5f77eda77dc9f7b54297f.jpg

Alberto Espinos, founder of Tropicfeel, says, "Becoming an Amazon U.S. selling partner is one of the biggest milestones for the company so far. We are convinced that this development will bring us closer to our target audience in the United States and will boost our brand and product positioning in the world's leading economy."

Tropicfeel, closer to its target market

Amazon U.S. has become a key pillar in Tropicfeel's marketplace strategy. The travel-focused fashion and accessories brand, known for its digital DNA, aims to expand its omnichannel presence and bring its brand vision to new horizons by providing innovative solutions for travel enthusiasts everywhere.

This development offers significant benefits to Tropicfeel fans in the United States. They can now enjoy fast delivery-within one or two days-thanks to Prime Delivery on most products.

Image: https://www.getnews.info/uploads/f265ea863b7602b887ca28021f437a5b.jpg

Tropicfeel on Amazon

Tropicfeel enters Amazon with four product categories: footwear, backpacks, accessories, and fashion. In addition, customers will be able to purchase several products from different categories as bundles.

Tropicfeel's footwear stands out for its versatile, unisex design, offering 36 different product-color combinations of water-friendly shoes, as well as four waterproof models on Amazon. Additionally, Amazon U.S. customers can find three different backpacks in multiple colors, accessories in four product-color combinations, and fashion items in three product-color combinations.

Currently, Tropicfeel is listing its products in the Amazon U.S. store. Therefore, only customers in the U.S. can order Tropicfeel products on Amazon, and there are no immediate plans to expand to other countries through Amazon at the moment.

Image: https://www.getnews.info/uploads/8884571a3fe663e4f1252fd6a32bbaa4.jpg

ABOUT TROPICFEEL:

Tropicfeel is a clothing brand aimed at travel enthusiasts. Founded in 2017 by Alberto Espinos, the brand has created a community of travelers driven not only by their passion for travel but also by their respect for the environment. This is why the brand constantly works on developing a business model that minimizes its impact on the planet. Tropicfeel has a staff of 50 employees and is already known in over 65 countries worldwide. Regarding the retail channel, it debuted in November 2022, opening its first physical store on the iconic Portaferrissa street and in 2024 in L'Illa Diagonal, both in Barcelona.

Image: https://www.getnews.info/uploads/10c7d9e9c32ba566154761941dd8e194.jpg
Media Contact
Company Name: Tropicfeel
Contact Person: Rosa Pla
Email: Send Email [http://www.universalpressrelease.com/?pr=tropicfeel-moves-forward-in-its-marketplace-strategy-and-becomes-amazon-us-selling-partner]
Country: Spain
Website: https://store.tropicfeel.com/



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